SlideShare a Scribd company logo
1 of 21
Why Market Data Matters Now More Than Ever
Only Three Questions ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
When they ask, “How’s the market?” ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Beaverton by Zip Codes
Beaverton: Price Trends by Zip
Sometimes the Data  ≠  Headlines Portland is trending down, but Lake Oswego is trending up
Technique: The Data and The Story ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Setting the Price Right
Understanding “Competition”
More Than Just a Price Trend ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Comparing Areas: Ashburn vs.Sterling
Market Analysis by Price Level (“Quartile”) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Median Price Quartiles: Lake Oswego
Characteristics by Quartile
How and When to Use The Data ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Strategies for Data on Your Site Soft Sell Hard Sell Blog Posts Dedicated Local Pages Chart Widgets Sample Reports Lead Form Call to Action Inform, establish expertise, reach Convert visitors to leads Goals:  Presentation:  Style:  Personality, quantity High profile data, Fewer options Approach:
The Insightful Blog Post ,[object Object],[object Object],[object Object],[object Object],[object Object]
The Strong Call To Action ,[object Object],[object Object],[object Object],[object Object],[object Object]
Great Web Site Samples ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Three Things To Remember ,[object Object],[object Object],[object Object]
Altos Research: Contacts ,[object Object],[object Object],[object Object],[object Object],[object Object]

More Related Content

More from Altos Research

Altos Research: Distressed Residential Overview
Altos Research: Distressed Residential OverviewAltos Research: Distressed Residential Overview
Altos Research: Distressed Residential Overview
Altos Research
 
Beat The Headlines. Be The Expert.
Beat The Headlines. Be The Expert.Beat The Headlines. Be The Expert.
Beat The Headlines. Be The Expert.
Altos Research
 

More from Altos Research (10)

US Home Prices (April 2010)
US Home Prices (April 2010)US Home Prices (April 2010)
US Home Prices (April 2010)
 
Western Economics Association - Forward Valuation Model (Altos Research)
Western Economics Association - Forward Valuation Model (Altos Research)Western Economics Association - Forward Valuation Model (Altos Research)
Western Economics Association - Forward Valuation Model (Altos Research)
 
Altos Research: Distressed Residential Overview
Altos Research: Distressed Residential OverviewAltos Research: Distressed Residential Overview
Altos Research: Distressed Residential Overview
 
Altos Research - The Catfish Recovery
Altos Research - The Catfish RecoveryAltos Research - The Catfish Recovery
Altos Research - The Catfish Recovery
 
Altos Research Fall 2010 Webcast Slides - When Does the Housing Recovery Star...
Altos Research Fall 2010 Webcast Slides - When Does the Housing Recovery Star...Altos Research Fall 2010 Webcast Slides - When Does the Housing Recovery Star...
Altos Research Fall 2010 Webcast Slides - When Does the Housing Recovery Star...
 
Beat The Headlines Be The Expert
Beat The Headlines  Be The ExpertBeat The Headlines  Be The Expert
Beat The Headlines Be The Expert
 
2010 Housing Market Leading Indicators, presented by Altos Research
2010 Housing Market Leading Indicators, presented by Altos Research2010 Housing Market Leading Indicators, presented by Altos Research
2010 Housing Market Leading Indicators, presented by Altos Research
 
Beat The Headlines. Be The Expert.
Beat The Headlines. Be The Expert.Beat The Headlines. Be The Expert.
Beat The Headlines. Be The Expert.
 
"Real Estate Marketing With Statistics" Webinar Re Tomato
"Real Estate Marketing With Statistics" Webinar   Re Tomato"Real Estate Marketing With Statistics" Webinar   Re Tomato
"Real Estate Marketing With Statistics" Webinar Re Tomato
 
AltosEvaluate: What is it?
AltosEvaluate: What is it?AltosEvaluate: What is it?
AltosEvaluate: What is it?
 

Recently uploaded

Powerpoint showing results from tik tok metrics
Powerpoint showing results from tik tok metricsPowerpoint showing results from tik tok metrics
Powerpoint showing results from tik tok metrics
CaitlinCummins3
 
NewBase 17 May 2024 Energy News issue - 1725 by Khaled Al Awadi_compresse...
NewBase   17 May  2024  Energy News issue - 1725 by Khaled Al Awadi_compresse...NewBase   17 May  2024  Energy News issue - 1725 by Khaled Al Awadi_compresse...
NewBase 17 May 2024 Energy News issue - 1725 by Khaled Al Awadi_compresse...
Khaled Al Awadi
 
RATINGS OF EACH VIDEO FOR UNI PROJECT IWDSFODF
RATINGS OF EACH VIDEO FOR UNI PROJECT IWDSFODFRATINGS OF EACH VIDEO FOR UNI PROJECT IWDSFODF
RATINGS OF EACH VIDEO FOR UNI PROJECT IWDSFODF
CaitlinCummins3
 

Recently uploaded (20)

Exploring-Pipe-Flanges-Applications-Types-and-Benefits.pptx
Exploring-Pipe-Flanges-Applications-Types-and-Benefits.pptxExploring-Pipe-Flanges-Applications-Types-and-Benefits.pptx
Exploring-Pipe-Flanges-Applications-Types-and-Benefits.pptx
 
Powerpoint showing results from tik tok metrics
Powerpoint showing results from tik tok metricsPowerpoint showing results from tik tok metrics
Powerpoint showing results from tik tok metrics
 
Inside the Black Box of Venture Capital (VC)
Inside the Black Box of Venture Capital (VC)Inside the Black Box of Venture Capital (VC)
Inside the Black Box of Venture Capital (VC)
 
Innomantra Viewpoint - Building Moonshots : May-Jun 2024.pdf
Innomantra Viewpoint - Building Moonshots : May-Jun 2024.pdfInnomantra Viewpoint - Building Moonshots : May-Jun 2024.pdf
Innomantra Viewpoint - Building Moonshots : May-Jun 2024.pdf
 
LinkedIn Masterclass Techweek 2024 v4.1.pptx
LinkedIn Masterclass Techweek 2024 v4.1.pptxLinkedIn Masterclass Techweek 2024 v4.1.pptx
LinkedIn Masterclass Techweek 2024 v4.1.pptx
 
Your Work Matters to God RestorationChurch.pptx
Your Work Matters to God RestorationChurch.pptxYour Work Matters to God RestorationChurch.pptx
Your Work Matters to God RestorationChurch.pptx
 
A Brief Introduction About Jacob Badgett
A Brief Introduction About Jacob BadgettA Brief Introduction About Jacob Badgett
A Brief Introduction About Jacob Badgett
 
tekAura | Desktop Procedure Template (2016)
tekAura | Desktop Procedure Template (2016)tekAura | Desktop Procedure Template (2016)
tekAura | Desktop Procedure Template (2016)
 
How to Maintain Healthy Life style.pptx
How to Maintain  Healthy Life style.pptxHow to Maintain  Healthy Life style.pptx
How to Maintain Healthy Life style.pptx
 
Expert Cross-Border Financial Planning Advisors
Expert Cross-Border Financial Planning AdvisorsExpert Cross-Border Financial Planning Advisors
Expert Cross-Border Financial Planning Advisors
 
NewBase 17 May 2024 Energy News issue - 1725 by Khaled Al Awadi_compresse...
NewBase   17 May  2024  Energy News issue - 1725 by Khaled Al Awadi_compresse...NewBase   17 May  2024  Energy News issue - 1725 by Khaled Al Awadi_compresse...
NewBase 17 May 2024 Energy News issue - 1725 by Khaled Al Awadi_compresse...
 
PitchBook’s Guide to VC Funding for Startups
PitchBook’s Guide to VC Funding for StartupsPitchBook’s Guide to VC Funding for Startups
PitchBook’s Guide to VC Funding for Startups
 
WAM Corporate Presentation May 2024_w.pdf
WAM Corporate Presentation May 2024_w.pdfWAM Corporate Presentation May 2024_w.pdf
WAM Corporate Presentation May 2024_w.pdf
 
How Do Venture Capitalists Make Decisions?
How Do Venture Capitalists Make Decisions?How Do Venture Capitalists Make Decisions?
How Do Venture Capitalists Make Decisions?
 
RATINGS OF EACH VIDEO FOR UNI PROJECT IWDSFODF
RATINGS OF EACH VIDEO FOR UNI PROJECT IWDSFODFRATINGS OF EACH VIDEO FOR UNI PROJECT IWDSFODF
RATINGS OF EACH VIDEO FOR UNI PROJECT IWDSFODF
 
hyundai capital 2023 consolidated financial statements
hyundai capital 2023 consolidated financial statementshyundai capital 2023 consolidated financial statements
hyundai capital 2023 consolidated financial statements
 
Falcon Invoice Discounting Setup for Small Businesses
Falcon Invoice Discounting Setup for Small BusinessesFalcon Invoice Discounting Setup for Small Businesses
Falcon Invoice Discounting Setup for Small Businesses
 
1Q24_EN hyundai capital 1q performance
1Q24_EN   hyundai capital 1q performance1Q24_EN   hyundai capital 1q performance
1Q24_EN hyundai capital 1q performance
 
Powers and Functions of CPCB - The Water Act 1974.pdf
Powers and Functions of CPCB - The Water Act 1974.pdfPowers and Functions of CPCB - The Water Act 1974.pdf
Powers and Functions of CPCB - The Water Act 1974.pdf
 
8 Questions B2B Commercial Teams Can Ask To Help Product Discovery
8 Questions B2B Commercial Teams Can Ask To Help Product Discovery8 Questions B2B Commercial Teams Can Ask To Help Product Discovery
8 Questions B2B Commercial Teams Can Ask To Help Product Discovery
 

Why Market Data Matters Now More Than Ever

Editor's Notes

  1. First question: “How’s the market?” how do you answer?