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New Career Economy

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New Career Economy 2011
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New Career Economy

  2. 2. Canadian workers face job uncertainty The job market is changing. The time to explore your options Is NOW
  3. 3. OUR PRESENT ECONOMY <ul><li>Recession: Defined as two consecutive quarters of decline in real GDP </li></ul><ul><li>1929 – recession lasted 22 months </li></ul><ul><li>Aftermath of 9/11 – almost 12 months. </li></ul><ul><li>Second recession in a decade </li></ul><ul><li>started in December of 2007 </li></ul><ul><li>36 months later - is it over? </li></ul><ul><li>Is it really still a recession or is it a jobless recovery? </li></ul>Source: StatsCan
  4. 4. “ I NEVER THOUGHT IT WOULD HAPPEN TO ME” <ul><li>The length of time to find new employment has grown. </li></ul><ul><li>Competition is fierce – the rise of social media an networking events is evidence that everyone is trying to find an “edge”. </li></ul>
  5. 5. WHO GETS HIT THE HARDEST? <ul><li>Good News : In a typical economy, unemployment rate for people with college degrees is approximately half for those with no degree. </li></ul><ul><li>Bad News : This economy is anything but typical. </li></ul><ul><li>In fact, senior executives are among the hardest hit. </li></ul>
  6. 6. CAN BEING AN EMPLOYEE GIVE YOU THE LIFE YOU WANT? <ul><li>Nearly all of us must work for a living </li></ul><ul><li>Can working as an employee finance your family’s dreams? </li></ul>For many, a reliable career in Canada is becoming a thing of the past. Why?
  7. 7. WHO REALLY BENEFITS FROM OUR LABOUR? <ul><li>North American workers labor longer hours than anyone else in the industrialized world. </li></ul><ul><li>For what? </li></ul>Are we out of our minds?
  8. 8. WHO HAS CONTROL OVER YOUR FUTURE? There could be a storm on your horizon Increasing consumer debt Longer work, less money Company downsizing Enormous corporate bankruptcies Lengthy lay-offs Massive pension deficits The elimination of benefits Old Age Security insolvency
  9. 9. “ Careers” in the New Career Economy ® ? <ul><li>The lifetime of a typical New Career Economy employee: </li></ul><ul><ul><li>6 to 8 job changes </li></ul></ul><ul><ul><li>at least 3 changes in profession </li></ul></ul>
  11. 11. EVERYONE WANTS TO STEER THEIR OWN SHIP <ul><li>Know your OPTIONS! </li></ul><ul><li>Break free from the traditional employer- employee relationship </li></ul><ul><li>Learn what successful people are doing </li></ul>Successful people DO steer their own ship
  12. 12. IS IT TIME TO WORK FOR THE PERFECT EMPLOYER … YOU! <ul><li>Successful people work to build their own future, not someone else’s </li></ul><ul><li>What are your options for self-sufficiency? </li></ul>
  13. 13. WHAT DO THESE COMPANIES HAVE IN COMMON? <ul><li>Hyatt Corp </li></ul><ul><li>Burger King </li></ul><ul><li>IHOP Corp </li></ul><ul><li>The Jim Henson Company </li></ul><ul><li>FedEx Corp </li></ul><ul><li>HP </li></ul><ul><li>Microsoft Corp </li></ul><ul><li>CNN </li></ul><ul><li>MTV Networks </li></ul><ul><li>Wikipedia Foundation Inc. </li></ul><ul><li>Sports Illustrated </li></ul><ul><li>GE </li></ul>
  14. 14. THEY WERE ALL STARTED DURING A RECESSION <ul><li>Hyatt Corp - 1957 </li></ul><ul><li>Burger King - 1954 </li></ul><ul><li>IHOP Corp - 1958 </li></ul><ul><li>The Jim Henson Company - 1958 </li></ul><ul><li>FedEx Corp - 1973 </li></ul><ul><li>HP – The Great Depression </li></ul><ul><li>Microsoft - 1975 </li></ul><ul><li>CNN - 1980 </li></ul><ul><li>MTV Networks - 1981 </li></ul><ul><li>Wikipedia Foundation Inc.- 2001 </li></ul><ul><li>Sports Illustrated - 1954 </li></ul><ul><li>GE – 1876 (6 year recession) </li></ul>
  15. 15. SO IS SMALL BUSINESS THE ANSWER? <ul><li>97% of businesses in Canada are classified as “small”. </li></ul><ul><li>Small businesses contribute nearly 43% to Canada’s economic output. </li></ul><ul><li>75% of small businesses employ fewer than 5 people. </li></ul><ul><li>59% of small business owners are men – 41% are women. </li></ul>
  16. 16. GOING TO ALONE = LOWER COST/HIGHER RISK <ul><li>A marketable product or service </li></ul><ul><li>Expertise to manage a business alone. </li></ul><ul><li>Vision and an executable, sustainable business plan </li></ul><ul><li>Cash and/or access to a friendly bank </li></ul><ul><li>The ability to take unquantifiable risk </li></ul><ul><li>Relationships and Good Luck </li></ul>
  17. 17. Why most independently-owned small businesses don’t work <ul><li>Knowing how to bake a pie does not guarantee you success in owning a bakery. </li></ul><ul><li>Common belief says “do what you know and love and you will be successful” </li></ul><ul><li>Can you be an expert in every aspect of your business? </li></ul>
  18. 18. REMEMBER THE F WORD… <ul><ul><li>Frustration </li></ul></ul><ul><ul><li>Fear of Failure </li></ul></ul><ul><ul><li>Financial Constraints </li></ul></ul><ul><ul><li>Family & Friends </li></ul></ul><ul><li>Keep your eye on the prize: FINANCIAL FREEDOM </li></ul>Which “F” words will you base your future on?
  19. 19. GOALS – NEEDS - EXPECTATIONS <ul><li>Four crucial steps: </li></ul><ul><li>Define your goals </li></ul><ul><li>Map your course </li></ul><ul><li>Build a winning team </li></ul><ul><li>Explore your options </li></ul>Your business is the vehicle that will take you there.
  20. 20. NEXT STEPS <ul><li>Take some time to consider your Goals, Needs and Expectations </li></ul><ul><li>Visualize Financial Freedom and your desired Lifestyle </li></ul><ul><li>Continue the process of exploring your options </li></ul><ul><li>Work with a professional coach who can help you objectively with the journey </li></ul><ul><li>Keep Fears in perspective. </li></ul><ul><li>Focus on the target </li></ul><ul><li>Call Gerri Sefi 416-681-3171 </li></ul>

Notas do Editor

  • Welcome Introduce yourself Introduce your background and credentials
  • Ask questions: How many of you are currently in a employee/employer relationship or have been within the last ten years? Over the past decade, and specifically in the last year, how many of you have seen changes in the job market that may have caused you to make adjustments in your career path that you were not expecting? We all recognize that things are changing... As the saying goes, change is the only constant. This certainly isn’t the same job market our parents and grandparents knew – we can all agree with that
  • Excluding our current recession, the average recession lasted 10 months. Today there is no “average recession” anymore – the economy has shifted
  • Job skills – transferable skills – opportunities to learn – increasing salaries. All history. Employers are not interested in just skills you bring – they want skills and experience at a lower price. Why would they train you when they can hire the perfect candidate?
  • If you’ve achieved a certain level of so-called corporate “success” the risks are even greater. ExecutiveTalent.net reports that unemployed senior executives spend twice as much time (up to 8 months) looking for replacement jobs than their younger counterparts As there is a ceiling on EI payments, the executive earning $100k+ will collect the same benefits as a plumber earning $75K+ But inevitably the executive’s lifestyle is different and his debts and lifestyle may require more revenue.
  • How many of you were born wealthy? How many of you have won the lottery? How many of you still have to WORK for a living? But can working a job give you what you want out of life? The fact of the matter is that for many people a reliable career in Canada is becoming a thing of the past. Let’s find out why…
  • Lawrence Johnson, who is the chief economist for the International Labor Organization n the US – a man who analyzes the world economy – said, &amp;quot;Workers in the United States are putting in more hours than anyone else in the industrialized world” WHY?
  • The storm is on the horizon: Let’s recap what we’ve learned so far: Go down the list Message : Control what you have control over i.e. your time, your effort, your dreams, your needs
  • Let’s talk about what “career” really means for a an employee today. On average, workers can expect to change jobs within a chosen profession 6-8 times AND completely change working professions at least 3 times in their lifetime. Wall Street Journal last week had an article on the dimming prospects of funded pension plans for Canadians in their 20s, 30s, 40s. Will the coffers be empty by the time Generation X hits retirement?
  • This is kind of an amusing graphic, but it illustrates a very serious point – looking the other way just isn’t longer a option. There’s no denying it – the dangers faced by today’s working families are real, and they aren’t going away anytime soon. If you’re serious about securing your family’s future – and I’m sure you are because you’re here – it’s time to get educated about how you’re going to take control of your destiny. At this point I am going to hand out anti-depressants – our current reality it not good news!
  • How many of you would like to steer your own ship? All of you, right? Yet it’s amazing how few of us actually do. The biggest mistake most people make in creating their lifestyle is failing to learn about their options. It’s truly the ONLY way to discover what’s possible. The simplest, most direct route to controlling your own destiny and your financial future is simply to observe how others are doing it, and then learning what your options for doing the same. For most of you that means working for yourself and not for somebody else.
  • Maybe it’s time to start your own business. You might say, “that sounds great, but I don’t know how to do that.” Others might respond very honestly and admit that just the thought of being self employed scares them. Remember, the biggest mistake you can make is not exploring your options. So, what are your options for becoming self-sufficient? Come up with an idea and build a business from scratch Search for a work-at-home opportunity If you have a specialty area, you could be a consultant Whatever option you consider, you’ll need to ask yourself, “Will this particular business deliver the financial and personal rewards I’m looking for?” Some may, others may not. It’s important to get educated while you explore your options...
  • They are all successful. Anything else??
  • Their founders had the vision and to recognize the value of their product, and the courage to begin …
  • Small businesses in Canada are classified as having less than 100 staff and/or gross revenues of between $30,000 and $5M.
  • Our latest research shows that, across all sectors, 45% percent of new independent business failures happen within their first 2 years. You could call it The two year guillotine. The main reasons?
  • Being your own boss sounds great, but most independently-owned small businesses don’t make it. Why? I highly recommend the book you see on the slide right now, “The E Myth Revisited.” Michael Gerber is a world renowned expert on business and coaching. He researched the plight of small business owners to discover exactly what makes so many fail and what it takes to make them succeed. More importantly, he set about discovering how business owners can find not just financial fulfillment, but PERSONAL fulfillment as well. It’s an easy read and tells the story of an entrepreneur who loves to bake pies - so she opened a bakery. .
  • When considering your options many of you will have to contend with some “F” words... things that can hold you back if you’re not careful. This is especially true if you don’t have the input of a good mentor or coach: Frustration Fear of failure Financial constraints And yes, sometimes even family and friends When you’re exploring your options, it easy to get distracted from the most important F-words of all – Financial Freedom. Thankfully, you don’t have to go it alone; there are alternatives.
  • WHEN WAS THE LAST TIME SOMEONE ASKED YOU WHAT YOU WANTED OUT OF LIFE? When was the last time you sat down and really looked at your future, rather than the next bill to be paid. Here are four steps to getting where you want to go: Define your goals – determine the destination... Know where you want to go. Map out your course – know how you’re going to get there. Surround yourself with a knowledgeable team – coaches, mentors, successful people who know the way – very often a franchise is the best way to assemble such a team. Explore your options - Identify those opportunities that will be your vehicle to financial freedom.
  • Next Steps Read the slide One final thought – I just read a book called Management Courage by Margaret Morford. The last chapter is the most significant – it’s called “Leave Soul Sucking Situations” So if your situation is soul sucking, drop by for a chat at Booth 46.