O slideshow foi denunciado.
Utilizamos seu perfil e dados de atividades no LinkedIn para personalizar e exibir anúncios mais relevantes. Altere suas preferências de anúncios quando desejar.

Global channels distribution TV is everywhere

4.340 visualizações

Publicada em

  • Entre para ver os comentários

Global channels distribution TV is everywhere

  1. 1. Global Channels Distribution: TV is everywhere! 13.10.2014 Sahar Baghery Head of International TV Formats & Contents SBaghery
  2. 2. Worldwide evolution of channel reception modes: main players Platforms without borders, Multi-screen consumption: TV everywhere and contents all over the place Summary Carriage deals: from local developments to international expansion
  3. 3. TERRESTRIAL HOUSEHOLDS SATELLITE HOUSEHOLDS CABLE SUBSCRIBERS HOUSEHOLDS IPTV HOUSEHOLDS The worldwide evolution of channel reception modes UNITED KINGDOM 36% 50% 14% +13 pts Methodology: 2013 data Evolution between 2008 and 2013 ITALY 64% 36% 75% 14% 7% 4% SPAIN 43% 39% 18% LATIN AMERICA 26% 26% 12% 36% FRANCE +20 pts 15% 29% 47% 9% UNITED STATES +7 pts 20% 15% 52% 13% SCANDINAVIA +9 pts 22% 14% 56% 8% CHINA +13 pts 13% 26% 60% 1% INDIA 6% 43% 46% 5% GERMANY +12 pts +17 pts +5 pts Source: Digiworld by IDATE, World TV & Video Service Markets – July 2014
  4. 4. The main players of the global channels distribution USA Time Warner Cable MEXICO BRAZIL UK FRANCE ITALY GERMANY CHINA INDIA Source: Digiworld by IDATE, World TV & Video Service Markets – July 2014
  5. 5. Bigger market More potential viewers Carriage deals: from local developments to international expansion Geographical expansion Internal deals To team up with other stakeholders To acquire other groups To ink new deals with local / global providers Serbia Slovenia Bosnia Indonesia To develop on current markets To team up with other stakeholders To renew existing contracts Philippines
  6. 6. Source : Eurodata TV Worldwide / Relevant partners – All rights reserved Scandinavia + … Middle East Africa Latin America Yuzu Eastern Europe Ivi Asia Iqiyi Platforms without borders Yomvi
  7. 7. Source : Eurodata TV Worldwide / Relevant partners – All rights reserved 20/01/2014 Sony Pictures Television Distribution 15.4 M Live + 7 days +75% vs. Live+VOSDAL Multi-screen consumption is growing… Increase of timeshifted viewing Tablet 76% 9% 7% 4% PC TV Laptop Smartphone 4% 13 + Video contents watched on all devices +27’ vs Live +31’ vs Live Live + Vosdal + 7 Days Live + Vosdal + 7 Days + 28 days Period: January-July 2014 SKO Stiching Kijdonkerzoek (Netherlands): Moving Pictures 2013 Scandinavia: TNS Gallup Mobile Devices / New Media Forecasts 2013 – ZenithOptimedia / TNS Kantar Media USA: Nielsen, Nielsen Social Guide, « Multi-Device Usage Study » 2.2 million Daily interactions with second screen while watching TV Social TV is gaining ground 990 million Tweets about TV were sent by 36 million of Americans in 2013
  8. 8. Source : Eurodata TV Worldwide / Relevant partners – All rights reserved MIDDLE EAST Cable Preview Catch-up Live Cable Social Networks Al Jazeera TV is everywhere… VOD platforms / apps Live Web TV Live Live Streaming Live TV / Web TV Preview 7 days before… Powers Gaming consoles
  9. 9. … and contents are all over the place! Taxi Original series Season 6 Season 3 Online revival of TV series Broadcasters partnering up with SVOD Instagram Halt & Catch Fire Rick & Morty +63% vs prime on 18-34 (episode 8) +14% vs prime on 18-34 (episode 1) Online previews Opening up to new horizons Another broadcast window for existing catalogues
  10. 10. A key take-away TV habits are evolving rapidly and the television offer enables you to manage your time Non-linear offers remain and will remain complimentary offers A growing appetite for TV Viewing confirmed by the mutation of the global channels distribution The more there will be choices, the more viewers will need to be on medias that hold a strong brand identity We are at the dawn of a new cycle where distribution and content will be key drivers of change The role of platforms is changing Strategic deals are multiplying between key players
  11. 11. Sahar Baghery Head of International TV Formats & Contents sbaghery@eurodatatv.com + 33 6 33 94 44 51 @SBaghery Thank you! More information --> BOOTH p-1.C56

×