Approach Twitter Bath Dec2010
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This document provides guidance on using Twitter for job searching. It discusses auditing one's online profile, the benefits of Twitter for employers searching candidates, what information employers may look for on social media, tips for an effective Twitter strategy, finding relevant people to follow, what types of content to tweet, and tools to assist with job searching on Twitter. The key recommendations are to have a clear Twitter strategy focused on your career goals, engage by sharing relevant information and answering questions, and use hashtags and lists to find others in your industry.
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Semelhante a Approach Twitter Bath Dec2010
Semelhante a Approach Twitter Bath Dec2010 (20)
Approach Twitter Bath Dec2010
- 1. Twitter For Jobsearch Bath University Dec 2010 Sarah Cooper www.approachthemarket.co.uk @approachmarket www.uk.linkedin.com/in/sarahloucooper
- 3. The Power of Twitter
- 4. The Basics
- 7. Finding Relevant people to follow
- 9. Tools To Assist Job Search
- 12. Careerbuilder state 53% of direct Employers & 83% recruiters use social media to 'look you up'
- 14. Communication skills : good and bad
- 15. Social proof : recommendations, supporting background, awards, following, influence
- 16. Photos
- 17. Conflicting information, character, discrimination, attitude
- 20. Are you even listed?
- 22. Use the big three of the moment:
- 23. Facebook / Twitter / LinkedIn
- 24. Lock down your relevant security settings
- 26. Favourite description from Gary VaynerChuk
- 27. Twitter as your party / networking event / tutor / water cooler
- 28. Marketing power: Coke 84million hits to ad in 24hours June 2010
- 30. Tweet
- 31. Re Tweets
- 32. DM
- 33. Lists
- 34. Hashtags
- 37. Dan Schawbel “Be yourself, because everyone else is taken and replicas don't sell for much”
- 39. Answer / Ask questions
- 42. Sell sell sell
- 43. Ask for everything give nothing
- 44. Be controversial for the sake of it
- 45. Hide behind online and use to vent / hate/ be controversial/ rude
- 46. Just Retweet, or comment without content
- 47. Spam
- 48. Ignore the follow / followers ratio
- 49. Get addicted!
- 51. Who can help, who is prominent, what publications, organisations?
- 53. When, best time to tweet, hashtag discussions, days of week
- 54. Set your goals
- 57. Target company streams / Recruiters / Career guidance
- 58. Twitter directories e.g twellow.com
- 59. Lists / Mashable list directory
- 60. People following your followers / fellow followers
- 61. Chat participants or #tag followers / contributors
- 62. People like you
- 64. Fit your strategy: relevant to your intended audience
- 65. Keep reading : using rss feeds and feed readers
- 66. Aggregate websites: althetop, technorati, tweetmeme popurls refollow digg stumble
- 67. Responses to conversation / answers to questions
- 69. #jobs #jobsuk #jobsearch #hiring #jobhunt
- 70. #HFUK #HFChat www.tweetchat.com Or www.tweetgrid.com
- 73. SocialOomph for automation (caution)
- 74. Manage followers : friendorfollow twitcleaner
- 75. Bill Boorman: http://socialjobsearch.wordpress.com/ Bill Boorman Twitter Tools: Bill Boorman Twitter Toolbox Jorgen Sundberg: http://jorgensundberg.net/ http://www.theundercoverrecruiter.com Mashable: http://mashable.com/ Dan Schawbel : http://danschawbel.com/ CareerRocketeer: http://www.careerrocketeer.com/ Approachthemarket: www.approachthemarket.com Resources
Notas do Editor
- V brief background my elevator pitch... How job search has changed What I did to find a job... story Grad agency advert, Haymarket assessment, gifraffe story 2 nd job referral, 3 rd job agency, 4 th direct application, 5 th Network, 6 th my own – my business through recession all through network, relationships..
- Good visability in filed social proof back up what you say, good communicator Bad conflicting information / sick from work -posting great day at alton towers : yes really Tweeting about how bad an interview went Don't really want this one... Mispelt Never tweet when drunk or tired
- Google first 5 pages Google alerts your name Especially built tools: twitter link / amykate Not listed don't worry change using powerhouses of the big three What do you want and need it to say expert in what? Looking for what? Bad : ReputationDefender.com before you even get there lock down settings : in resources, ask politely to remove explain situation no action so far for 10,000 removal requests. Court documents and news clippings cannot be removed.
- Tweets 140 character broadcasts. In the noise pull out twitter streams by following them All about cheese snadwiches Party with what you want it for and have the potential to connect to truly anyone-provided they are on there Marketing Innovation Groups Hiring
- Username : yours if poss then professional 160 characters / blg hubspot 8x times more likely to get followers Ask don't get : area / industry / want / provide / personal Tweet 140 characters url shortners bit.ly built into hootsuuite tweetdeck etc twitpic Beware retweets live in different places, write for retweets leave space / add commentarry Thank you for RT Lists / secret / public SPAM tip lots of followers no lists Hashtags build into your tweets