1. Turning Worst
Idea into good
idea.
"Technology
Entrepreneurship Commercial
Venture
Lab 2012

2. Online School
Brief Introduction of original Idea
1. Idea was to provide online school education with
education upto A levels/IB diploma program.
2. Customer relationship using internet
3. Revenue Streams : One time fee
4. Cost Structure was not properly defined
5. Key resources include initial funding to start the
project, teachers, curriculum provider.
6. Customer Segment: Anyone who wants to pursue
school education

3. Why Online
School
Online Schools can benefit in various ways to
people
 living in remote areas
 being homeschooled
 being professional athletes or art performers
 having health problems
 holding a job
 needing additional support for their education
 to take advanced courses
 to enrich their experience

4. Why Online School Different
From your local schools and
collegesif
Online School has various benefits
compared to local schools and colleges.
1. It actually diversifies different people
around the world of different
background, different cultures helping
to form global team each with its
creative new ideas, knowledge,
understanding. Thus it can actually
help to gain knowledge globally sharing
their ideas, culture. This can help to
promote pluralism and diversity in the
society which is not possible in the
local school or colleges

5. . Why Online School Different
From your local schools and
colleges
2. Virtual schools enable students to save money and time.
Colleges and schools are miles apart from your homes
and so you have to arrange van for your self which
actually waste your time and money. With Online
schools you don’t have to worry for your time “No
School Van”, You can now view lectures online laying
down in your bed. In your local schools, you often get
worry for getting absent or missing out the class. In
Online Schooling, you can view, download lectures
anytine you want, its not compulsory for you to be
physically there.

6. Why Online School Different
From your local schools and
colleges.
 Parents believe that they give their child better
education at home.
 Religious reasons
 Poor learning environment at school
 Peer pressure
 Drugs
 Safety
 Physical or mental health
 Behavior problems
 Other special needs of students

7. Home Schooling Statistics
• “The education of school-aged children at
home rather than in public or private school
setting” (Green & Hoover-Dempsey, 2007, p.
264)
• National Household Education Survey’s
(NHES) data show that the number of
homeschoolers increased rapidly from 1996 to
1999 to 2003: over 1 million, more than 2% of
the school children.

8. What about success?
 70% of home educators use their own curriculum (Ray,
2000).
 Homeschooled students study more intensely (2000).
 Homeschooled students tend to score higher than public
school students on standardized achievement tests
depending on their current grade for all subject areas. (Iowa
Tests of Basic Skills (ITBS) & Tests of Achievement and
Proficiency (TAP)), (Rudner, 1999)
 They score within the 65th to 80th percentile (1999).
 Their scores are higher than public students in Advanced
Placement exams, the ACT and the SAT (McReynolds,
2007).

9. Introduction about our
Online Schooling System
• Online School Name: MiniGlobe Schooling
• Our Online School aim is to provide online
schooling upto A levels/IB diploma program.

10. Survey before beginning
• We will take survey from different parents, children
and based on that survey we will manage.
• Common Viewpoints are
 Virtual schools enable students to gain responsibility.
 Students learn how to study independently.
 Online school is less stressful than traditional school.
 Students can find answers to their questions through
various online sources.
 They can reach live interactive help from online tutor at
their convenience.

11. Why Only MiniGlobe
Schooling
• Customers are the most important thing and
they are bases of advertisement and
marketing.
• Our site will basically use cookies to enhance
user experience. This will now only help
students but will also help us to decide how to
improve our site, what type of content we
need to put up. All we need to do is to satisfy
customers visiting our site.

12. • It will also have opportunity for students and different
teacher around the world to connect.
• In this particular type of website, student first need to
fill out their profile which will include their subjects,
can also view teacher’s, professor profile their
education level, their experience certificate etc and
based on that they can choose their teacher for a
particular subject.
• After Form Filling, they can upload their photo and
then they will be redirected to a page where they can
view their subject, their teachers and also they will be
suggested more teachers based on their view.
Furthermore This particular website will provide
opportunity for different student to engage in Extra
curricular Activities based on their interest level.

13. • For example for the student of primary kid, they will be
offered activities important for cognitive development
including listening, playing puzzles, mathematical
thinking skills, coloring etc.
• For the Students of A levels, they will be offered
different courses online through different universities
so university will also be our partner. They will be
automatically suggested to opt course based on their
subject and interest or else they can also view different
courses individually, can apply filters for universities,
country wise, professor wise, subject wise, their
interest wise, popular, high rated.
• Our website will also partner curriculum provider so
that it becomes easy for the student to find universities
abroad online through their grades and ECA online.

14. Career Counseling
• It is also very important to have career counselling,
most of the people think that counselling online is not
possible but through miniglobe schooling it is ofcourse
possible.
• Students will have compulsary counselling mothly
based on their assignment, test and grades so that they
can improve. We will have career counselling test that
will give results based on the questions students will be
asked. Also this test will into account their results,
grades and automatically give students a list of details
needed for them to improve . It will give list of careers
that students become passionate about.

15. Will Our Online School will
make us prepare for
international Universities?
• Yes, Miniglobe Schooling will offer students
international proficiency exam preparation courses.
The system will be automatic, based on the student
profile they will be given list of proficiency test
suitable for them. For example Student wishing to
study in UK will be suggested list of universities
based on their profile, grades, prophecy test they
need to give in order to apply for example IELTS.

16. Will MiniGlobe School provide
Books?
• Yes of course it will save your time buying books from
the shop wasting your fuel and money on book. Once
you are enrolled you will have free access to all our
resources including EBooks which will be different for
different courses.
• It will also have library unlike any other library
experienced before. Who has the time to search
through catalogue and then try to locate particular
book, only to find that it has been already check
out???? At MiniGlobe School library, the resource you
are looking for will always be available and right at your
fingertips.

17. Newsrooms
• It will have forum and newsroom where
educational news are shared from different
students around the world and discuss on
them making ideas shared globally.
• It will have forum for different courses where
students around the world can share videos,
pictures, files, comment, ask question.

18. Our Key Partners
• Curriculum Provider
• Universities
• Books vendor

19. Revenue Stream
And Marketing
• One time admission fees for only $20 compared to
physical schools where fees exceeds more than $100.
• Most of the courses will be free but some will be
charged through credit card.
• Earning through Search Engine Optimization
Techniques driving huge traffic to our website
• Earning through Affiliate marketing, Google Ad sense,
because courses are free most of the people will surely
sign up for the course leading to huge traffic worldwide
which can lead to higher revenue

20. • Using Optimization tools, business tools including
google awards to know where our traffic comes from,
from which country and which content the customer is
most viewing. We will also use cookies to target
customer preferences and help to provide better
services. This will increase customer loyalty and thus
helps to generate greater revenue.
• We will be using efficient management system
including customer relationship management
software's and enterprise resource planning systems to
helping us in marketing and target customers. We will
also be able to know from which site traffic is large for
example if facebook brings lot of traffic to our website,
our marketing plan will most focus on facebook
marketing.
• Use of Social Media, Youtube to generate traffic.

21. Cost
• We will work out on our plan to introduce
management system that reduces our cost and time
and works in an efficient manner. For example making
a system of career counseling automatically giving
results, this program will be based on set of
instructions (algorithm) reducing resources on hiring
employee. Initially it will cost us a lot but for long run
this system will be efficient and successful. We will
make system that reduces repetition, cost and increase
efficiency.
• However we will maintain efficient marketers, SEO
consultant, social media manager, human resource
manager.

22. • We will also partner different schools,
universities and colleges which will be very
much beneficial for us.
• We will hire teachers on the basis of student
sign ups so it is a variable cost not affecting
our business.

23. Customer
Segment
• Category A: Kids/KinderGarten (cognitive
development)
• Category B: Primary Level(Age 6-8)
• Category C : Primary Level (Age 9- 11)
• Category D : Secondary Level ( 12 – 14)
• Category E: Secondary Level (14-16)
• Category F: O levels/IB (16-17)
• Category G: A Levels/IB Diploma (17-18)

24. THANK YOU
• Team: Information Tech.
• Name : Saif Pervez.