1.
ROADMAP TO

2.
GOOGLE
AMAZON
ALIBABA
FACEBOOK
YOUTUBE
UBER
AIRBNB
MICROSOFT
2007  2017: VAN DE OUDE NAAR ‘ONZE’ NIEUWE RUIMTE
AUTHOR
PUBLISHER
TRENDWATCHER
ENTREPRENEUR
COACH
INVESTOR
CHAIRMAN OF
SOCIETY30
FOUNDATION
Foto credit: Fotostudio Gerry Hurkmans

3.
JOBS THAT DIDN’T EXCIST 10 YEARS AGO

4.
Olivier van Embden, 11 years.
Happy Kids Basisschool,
Focus Toys
JOBS THAT DIDN’T EXCIST 10 YEARS AGO

5.
FUNCTIONAL ASPIRATIONAL MEANINGFULL
INDUSTRIAL
REVOLUTION
DIGITAL
REVOLUTION
AGRICULTURAL
SOCIETY
INDUSTRIAL
SOCIETY
DATA
SOCIETYFABRICATION
REVOLUTION
1850 1990 20302020BEFORE 1800
A CHAORDIC SOCIETY ON THE RISE
THE FIRST MACHINE AGE THE SECOND MACHINE AGE

6.
A CHAORDIC SOCIETY ON THE RISE*:
TECHNOLOGAL EXPLOSIONS
&
SOCIAL TRANSFORMATIONS
* FRAMEWORK BY
INTERNET
gateway to
information
SOCIAL WEB
connectivity machine
COLLABORATIVE
ECONOMY
new social economic
value creation platforms
1995 202520152005
AUTONOMOUS
WORLD
artificial & human
intelligence connected:
GLOBAL BRAIN
LIFE FOLLOWING OUR
CIRCADIAN RHYTHM
LIQUID MODERNITY
(lack of orientation & powerless of the individual,
the superficiality, flexibility & instability of relations,
the dealing with authority)
Richard Sennett

7.
‘I WROTE 1984 AS A WARNING,
NOT AS A FUCKING INSTRUCTIONS MANUAL’
George Orwell

8.
De wet SyRI:
Mensen met een ‘afwijkend’ profiel
in data base.
Hierover word je NIET geïnformeerd,
maar overheidsinstanties wel.
Sleepwet
DATA IS THE NEW OIL

9.
“IF THE PRIVATE BECOMES VISIBLE,
A HUMAN STOPS BEING A HUMAN”
Hannah Arendt
ALEXA

10.
MIKU HATSUNE
3.760.000
video’s
Mythic Media*
*Term coined by Raimo van der Klein

11.
PLATFORMS: HOSPITALITY

12.
ESTONIA: E-resident-ID-cards.
E-residents have validated identities
and can open bank accounts,
start companies, hire staff without
ever visiting Estonia in real life.
A WHOLE COUNTRY AS THE PLATFORM

13.
E-Sports for pro-gamers. Player ‘PewDiePie’ has 41 million subscribers
and 10 billion video clicks.
The 2016 world championship drew 43 million viewers,
prize pool reached $6,7 million.
PLATFORMS: GAMING BIGGER THAN SPORTS

14.
The factory of the future
will have only two
employees:
a man and a dog.
The man will be there
to feed the dog.
The dog will be there
to keep the man from
touching the equipment.*
*Autodesk CEO Carl Bass

15.
5 years old
WHATSAPP $19 billion
450 million users
55 employees
$345.5 million per employee
23 years old
VODAFONE $128 billion
440 million users
92.000 employees
$1.4 million per employee
A future without jobs does not equal
a future without work…

16.
* http://tinyurl.com/y7qn74yb
ROBOTS…
Intelligent robots will do every job cheaper, faster &
far more reliable than humans.
They work 168 hours a week, not just 40 *.

17.
CYBORG - TRANSHUMANISME

18.
USING ARTIFICIAL INTELLIGENCE:
DOCTOR: MEDICAL DIAGNOSES,
LAWER: JURIDICAL KNOWLEDGE,
VALUATOR: FINE ART EXPERT
RECRUITER: CV ANALYSIS
CV Analysis of Ronald van den Hoff:
You are shrewd and opinionated.
You prefer to challenge authority and traditional values to help
bring about positive changes.
You are adventurous: you are eager to experience new things.
You are energetic: you enjoy a fast-paced schedule with many activities.
You are unconcerned with both tradition and taking pleasure in life.
You care more about making your own path than following
what others have done.
And you prefer activities with a purpose greater than just
personal enjoyment.

19.
MATCHMAKING BY USING ARTIFICIAL INTELLIGENCE.
working on a key note presentation
Try to describe in one sentence what you are working on today. Or if you need support. We will connect you!

20.
The ‘White Spots App’ visualizes
the invisible electromagnetic cloud
A MACRO – MICROWAVE(D)
WORLD

21.
GAME ADDICTION
INFORMATION OVERLOAD
WILL HOMO-SAPIENS DEGENERATE,
BECOME EXTINCT OR ADDAPT ?

22.
“SORRY Y ’ ALL,
HUMANITY’S NEARING AN UPGRADE TO IRRELEVANCE…”
*
* Yuval Harari: “Homo Deus”, 2017
CYBORG &
TRANSHUMANISM:
Homo Sapiens merges with a new
technological species,
thus upgrades itself…
FREE DATA FLOW
& DATAISM:
The Global Brain knows us better
than we know ourselves…
1 2

23.
takeaway home cooked meals
NEW ECONOMIC SYSTEMS:
COLLABORATIVE & SHARING ECONOMY

24.
THE AIRBNB EFFECT
nbr of rooms 2016 2018
Amsterdam 7.800 18.500
London 18.500 50.000
Paris 29.000 55.000
Barcelona 12.000 17.000
Los Angeles 14.500 31.000
New York City -- 41.000
source: http://insideairbnb.com
9 4.500.000 31
91 1.200.000 35
98 838.000 19
71 766.000 10
12 675.000 9
50 600.000 12
Airbnb
Marriott
Hilton
Intercontinental
Wyndham
Accor Hotels
source: Marco Derksen (Upstream, 2018)
age rooms value ($B)

25.
NEIGHBOURHOOD BECOMES ONE BIG-GIG ECONOMY,
WITH THE PLATFORMS AS ENABLERS.

26.
WE-ORGANIZE : SOCIAL COLLABORATION.

27.
COMMUNITY INTEGRATED
CO-WORKING, CO-LIVING & CO-PRODUCING,
CO-IMPACTING

28.
YOU LIVE WHERE YOU WORK
‘INHABITANTS ARE MERE DATA PRODUCERS AND ARE
MANAGED BY ALGORITHMS. PUBLIC SPACE HAS GONE’.
VAN DEN HOFF, 2017
‘TALENT, TOLERANCE, TECHNOLOGY’
RICHARD FLORIDA, 2002
S2G Framework* for cities
‘A SERENDIPITIOUS MULTIDIMENSIONAL PUBLIC SPACE
WITH CULTURAL, ECONOMIC AND SOCIAL DIVERSITY’.
OLMA, 2017
GENIUS CITY
SMART CITY
DUMB CITY
CREATIVE CITY
*S2G FRAMEWORK
by Joe Pine, April 2017
MESH CITY:
Mobile, Efficient, Subtle, Human

29.
traffic generator
knowledge transfers
meeting reservations
desk&office spacemanagement
recruitment tool incubator
connectivity-engine
co-work spacereservations
crowd sourcing
CONCEPT used for:
private location owners
co-work space owners
department heads café’s
innovation officers
schools H&R department
corporate leaders
community managers
real estate owners
CONCEPT used by:
spaces, services
and products
monetary capital
shared co-working &
open collaboration
social capital

30.
“We want to create a platform where employees and coworkers
come together and reinforce each other. ” Silvia Onos, Program-manager.
2016:
7 pitch events
collaboration 46 start-ups
746 ambassadors

31.
“NOT ALL THOSE WHO WANDER ARE LOST”
J.R.R. Tolkien