1. Transforming Healthcare by Improving Access

2. SUPPLY & DEMAND
32 X
75% Rajasthan has Over 47,000 E-Mitra Centers
Density: 7/ Sq. Km
75% Doctors practice in urban Area
70% Population lives in rural area
Rajasthan with 1517 PHCs
Density: 225/ Sq. Km
Largest State: 342,239 Sq. Km Area
Introduction

3.  User Decides the
medical procedure
Decisions Making Scenario
A
Government
Hospitals
Private
Hospitals
C
B
B
B
OptionsReview
Cost ReviewPatients
Patient
Problem Analysis

4. HealthIndia® aims to improve access to primary healthcare services by
Affordable, Convenient rural Tele-Medicine health centers.
HealthIndia® provides web enabled patient doctor OPD consultations, primary
diagnostics and medicines
Provides patients an easy access to Expert Doctors and access the various
healthcare provider (Hospitals, Diagnostics, Pharmacy) options
It is a cloud based Telemedicine Healthcare platform
improve healthcare delivery at last-mile of rural India.
Introduction

5. Introduction

6. Search Best Doctors
Convenient doctor 2nd Opinion
Connect Doctor On-Line
Book OPD Appointments Online
Easy Health e-Record Vault
Eligibility for Bhamashah BSBY
Estimation of Cost Medicine
Health India
Features

7. Doctors Appointments
On-Line Pharmacy
Diagnostics
Practo, Lybrate, Karma etc.
NetMeds, 1mg.com etc
Thyrocare , BLal, etc
Competitive Differentiation
Health India
Tele Medicine, Pharmacy, Diagnostics

8. Competitive Differentiation
Parameters
Practo Health India
Advantages
Doctors  
Pharmacy  
Diagnostics  
2. Powerful Semantic Search
algorithm
(by name, specialty, layman terms,
region)

Quick Response Query Advisory
Hospitals
x  Instant Hospital Bookings for BSBY
Package Services
x  Get Instant Quotes from Diagnostics
NCD Diseases Focus
x  Heart, Diabetes, Neuro Segments
Electronic Health Records
x  Life Time easy Health Records
QR Chat box Query
x  Quick Response
Call Centre Support
x  Voice based Customer Support

9. 12% 18% 15% 8%
OPD Pharmacy Diagnostics Ads
Commissions
from OPD
Medicines
Sales
Lifestyle
Packages
Pharmacy
Companies
Avg: 170 Avg: 215 Avg: 340
Revenue Model

10. Marketing & Sales
Healthcare Providers acquisition
o 8 ,500+ validated database of Doctors across 100+ cities in India
o Continual data acquisition with BPO team
o Welcome Kit, Credentials Claim & Upsell to Premium
o Direct marketing for premium VLE providers sign-up
o Participation in Conferences / Seminars
o .
Healthcare Consumers acquisition
o Digital Marketing - SEO, Adwords, Social media footprint
o Branding and road show activity for user engagement
o Outreach Programs with Hospitals / Clinics to engage patients to write reviews & ratings
Few premium providers

11. Technology
o User-friendly Mobile App (Android & iOS) for
healthcare consumers
o Scalable Web Portal
o Powerful search algorithm (by specialty, region, name)
o CMS microsites for healthcare providers
o Versatile Online Ad management engine
o Search engine friendly portal pages

12. Financials
Healthcare consumers data Upto Jan 2017 Healthcare providers data Upto Jan 2017
Patient Traffic 6,197 No. of Free Healthcare Providers 760
Partner E-Mitra 27 No. of Towns 100+
No. of Registered Users 3,313 No. of Re-Visitors (Repeat Customers) 531
No. of Districts 2 No. of Premium Providers 82
 Customer Acquisition Cost: 8 / Patient
 Average spend per customer per order: 11 / Patient
 Number of purchases per month / year: 1700 OPD’s per month
 Order processing cost: 2 /Patient

13. Awareness Diagnosis Treatment Follow-up
Telemedicine
• Tele-consultations
• Doctor on call
• Medicine Delivery
• Preventive Healthcare
Remote patient monitoring
• Self-testing and basic treatment at home
• Tracking and monitoring of health-related data
Lifestyle Management
• Education tools
• Reminders for diet and medication
• Mobile systems to track compliance
• Wearable technology
2
0
1
2
2
0
1
7
%
Social Impact

14. Founder TeamFounder Team
Nishant Kumar - Founder
o 8+ years of experience in healthcare industry
o Part of promoter team at OrthoOne Hospital
o Responsible for Strategy, Operations & Biz Development
Rupam Gupta - Co-Founder & CTO
o 9+ years of experience in IT industry
o Serial Entrepreneur with successful track record
o Founder of Alligator Technologies & Co-Founder of TopHospital
o Responsible for Product Tech Platform & Strategy