1. Professional Projects: Exhibitions & Trade Shows
News topic: Bio Silk Road
(Bio Taiwan Conference and Exhibition)
- Problem: people is unfamiliar with Biotech.
- Solution: familiar exhibition topic.
Exhibition activity: Local selection for
global pastry competition (Taipei International Bakery Show)
- Purpose: broadcast this event to Bakery industry.
- Solution: Int’l speakers (e.g.: Japan, French, Italy) to attract
pastry chefs' attentions.
Exhibition activity: Travel with Camera
(Taipei Int’l Photograph and Media Equipment Exhibition)
- Purpose: highlight camera uniqueness.
- Method: photo competition, travel website cooperation
Exhibition activity: Opening ceremony
(Taipei International Industrial Automation Exhibition)
- Problem: complicated connections between industries.
- Solution: joint exhibitions for related industries, including
Mold & Die, Robot, & Logistcs industries.
Ruby (I-Li) Lu (860)208-8688 ruby.lu@biz.uconn.edu