2. 2o f 24
Discussion Topics
o The Internet: Connecting More Daily
o What Does Being “Social” Mean?
o A Glance at the State of Social Media
o Why Blend Training & Social Networks
o The Big Mistake: Developmental Displacement
o How To Make It Work To Your Advantage
4. 4o f 24
Internet Growth Statistics
% of adults who use the internet
*Provided through Pew Research Jun-00 Aug-11
All adults (18+) 47% 78%
Men 50% 70%
Women 45% 76%
Age
18-29 61% 94%
30-49 57% 87%
50-64 42% 74%
65+ 12% 41%
Education
No Highschool 16% 43%
Highschool Graduate 33% 71%
Some College 62% 88%
College Graduate 76% 94%
7. 7o f 24
“People define Social Media so many different ways. Citing them all would
be impossible, but adding another definition would be irresponsible”
(Vance, 2011).
Most Frequent Verbs Used Most Frequent Nouns
Collaborate Used
Communicate Tools
Share Ideas
Collect Pictures
Produce Videos
Posts
11. 10 o f 24
Statistics of U.S. Internet Users
Manage Social Networks 44.2%
Share Pictures 42.6%
Watch Videos 15.3%
Chat Online 12.8%
Post to Blogs 7.0%
0.0% 5.0% 10.0% 15.0% 20.0% 25.0% 30.0% 35.0% 40.0% 45.0% 50.0%
Information provided by The Global Web Index at
www.GlobalWebIndex.net
12. 11 o f 24
Statistics of Italian Internet Users
Manage Social Networks 35.8%
Share Pictures 43.3%
Watch Videos 20.9%
Chat Online 19.4%
Post to Blogs 12.3%
0.0% 5.0% 10.0% 15.0% 20.0% 25.0% 30.0% 35.0% 40.0% 45.0% 50.0%
Information provided by The Global Web Index at
www.GlobalWebIndex.net
13. 12 o f 24
Statistics of U.K. Internet Users
Manage Social Networks 42.6%
Share Pictures 38.2%
Watch Videos 11.5%
Chat Online 8.4%
Post to Blogs 5.3%
0.0% 5.0% 10.0% 15.0% 20.0% 25.0% 30.0% 35.0% 40.0% 45.0%
Information provided by The Global Web Index at
www.GlobalWebIndex.net
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Why Blend Training &
Social Networks?
15. 14 o f 24
Case Study
Who we had:
71 Students in Chattanooga, TN
108 Students in San Jose, Costa Rica
What we did:
Provided activities that required online sharing
Utilized a collaborative evaluation methodology in an LMS
Provided immediate feedback and discussion via social
chat
Conclusions:
After a two week course and practice session, there was a
significant increase in performance metrics and surveyed
training satisfaction.
16. 15 o f 24
Literature
Other researchers in the literature not only paralleled my
findings, but also found that utilizing social media in
training can positively affect:
Relationships - (Davis et al, 2009; Stollek et al, 2011)
Achievement - (Light, 2012; ; Stollek et al, 2011)
Engagement - (Copeland, 2012)
17. 106o f
24
The Big Mistake:
“Developmental Displacement”
18. 17 o f 24
“Online
Learning
Requires
A
Method
Change”
19. 18 o f 24
How To Make It Work
To Your Advantage
Copeland - http://www.readwriteweb.com/archives/for-social-media-in-the-classroom-to-work-instructors-need-best-practices.phpDavis III, C.H.F., Deil-Amen, R., Rios-Aguilar, C., & González Canché, M.S.Social media and higher education: A literature review and research directions. Report printed by the University of Arizona and Claremont Graduate University.