2. Introduction
• Digital Media and Global Marketing
student specialising in:
user experience, usability and web
accessibility, team building, business
analysis, design, project management
and digital marketing.
• Over fifteen years experience in design
for print media, signage and in-store
displays.
3. My Journey
• Contracted to Bewleys, Arnotts, Hickeys
(Dublin) and J.C Penneys (U.S.A.) in
visual design and displays, in-store
promotions and signage as part of a team.
• Deputy production manager for the Echo
Newspaper group.
• Sub-editor at the Irish Daily Star Sunday.
5. Digital Skills Academy
• Project management covering agile & waterfall
methodologies.
• Digital marketing - using digital media to create
marketing strategies from a near realtime client brief.
• User centred design - mapping the journey from
requirements documents and design briefs to creating a
prototype for mobile applications.
• Industry project - fluid rock, usability and web
accessibility research, creating profiles, user stories,
wireframes, mock ups and delivering a prototype in
September 2012.
• Expected qualification Level 8 Diploma, October 2012.
