45. Converting fans into clients
Acknowledge your followers
Respond to comments
Genuinely ask
Guide them to your landing page
Celebrate your followers
Reward your followers
53. What to do?
1. Who are your 3 target audiences?
2. What are your Strengths, Weaknesses, Opportunities and Threats.
3. What is you Facebook Marketing goal(s)?
4. Which Facebook features will help implement your strategies?
5. What type of content can you do yourself and what should you
outsource?
Introduction: Marketing with Facebook
- The key factor for Facebook marketing
- Why should you be using Facebook for business?
- Facebook advertising
- Setting up your Facebook Page
Introduction: Marketing with Facebook
- The key factor for Facebook marketing
- Why should you be using Facebook for business?
- Facebook advertising
- Setting up your Facebook Page
Why Facebook for Business?
Grow your brand
Market Research
Lead Generation
Nurture Customers
Low-Cost Marketing
Measure your ROI
“Go to your audience”
Google Ads wait for users to search for keywords.
FB Ads allows you to ‘go to your audience’
Mobile reach
Facebook is already part of users’ daily activities
Affordable advertising
You can start advertising for as low as P40 per day
Easy to measure
Generate leads through Lead Ads
You see results as they happen
“Go to your audience”
Google Ads wait for users to search for keywords.
FB Ads allows you to ‘go to your audience’
Mobile reach
Facebook is already part of users’ daily activities
Affordable advertising
You can start advertising for as low as P40 per day
Easy to measure
Generate leads through Lead Ads
You see results as they happen
“Go to your audience”
Google Ads wait for users to search for keywords.
FB Ads allows you to ‘go to your audience’
Mobile reach
Facebook is already part of users’ daily activities
Affordable advertising
You can start advertising for as low as P40 per day
Easy to measure
Generate leads through Lead Ads
You see results as they happen
“Go to your audience”
Google Ads wait for users to search for keywords.
FB Ads allows you to ‘go to your audience’
Mobile reach
Facebook is already part of users’ daily activities
Affordable advertising
You can start advertising for as low as P40 per day
Easy to measure
Generate leads through Lead Ads
You see results as they happen
2. Developing a Facebook Strategy
- Goal Setting
- Facebook Profile, Business Page, Groups and Events
2. Developing a Facebook Strategy
- Goal Setting
- Facebook Profile, Business Page, Groups and Events
2. Developing a Facebook Strategy
- Goal Setting
- Facebook Profile, Business Page, Groups and Events
Facebook Features:
Personal Profile
Company Page
FB Groups
FB Events
Lead Ads
FB Messenger
Facebook Features:
Personal Profile
Company Page
FB Groups
FB Events
Lead Ads
FB Messenger
Facebook Features:
Personal Profile
Company Page
FB Groups
FB Events
Lead Ads
FB Messenger
Facebook Features:
Personal Profile
Company Page
FB Groups
FB Events
Lead Ads
FB Messenger
Facebook Features:
Personal Profile
Company Page
FB Groups
FB Events
Lead Ads
FB Messenger
Facebook Features:
Personal Profile
Company Page
FB Groups
FB Events
Lead Ads
FB Messenger
3. Reaching your audience through Facebook
- Facebook integration with other channels and sites
- Advertising on Facebook
4. Encouraging interaction with Facebook
- Ideas for different post types
-
5. Turning Facebook interaction into leads and sales
- Converting fans into clients
- Selling with Facebook
6. Maintaining an engaged audience
- Posting and publishing schedules for Facebook profile
- Promoting your Facebook Page to existing clients and prospects
6. Maintaining an engaged audience
- Posting and publishing schedules for Facebook profile
- Promoting your Facebook Page to existing clients and prospects