Great introduction to taking your Internet marketing business offline. The market is explained, and its huge. This followed by a methods of developing relationships with local business using Social Media marketing, Mobile Marketing and performance based local lead generation. This is an untapped market folks, and this is a great free introduction.

2. Introduction
Welcome to the future of affiliate marketing! Take it from someone who
knows this industry and is a seven figure earner. The future of affiliate
marketing is not in building websites to promote someone else's products or
programs. There is simply too much competition, which means too much
time and effort on your part with very little return.
The future of internet marketing is in helping local businesses grow their
business. Affiliate marketing is dead, but Internet marketing presents
significant opportunity. There is virtually no competition in this market, and
I'm going to show you exactly how to do it. I will show you:
1. Why this market is so huge?
2. How to position yourself in this market?
3. How to identify and target local businesses?
4. What Tools You Need to Succeed?
In other words, I'm going to show you how to build a very successful
Internet business.
1. Why this Market is so Huge?
But, first let me give you some proof on why helping local businesses
grow their business is such a potent market. This is a fantastic success
story. Click on this link and visit www.Groupon.com. This is a huge and
successful business that focuses exclusively on helping local businesses
grow their business. Groupon.com works with local businesses and offers
the business's coupons. The business will honor the coupon if enough people
are willing to purchase them. Groupon.com leverages their massive
memberships to assist local businesses advertise and grow by publishing
these types of coupons. Plus, they use FaceBook and Twitter to spread the
word.

3. Groupon is so huge, that Google offered to buy them for $6 Billion! They
said no to this offer! You can read this article at Business Insider to find out
why: Why Groupon Said No to Google. The article explains that Groupon
has grown immensely in two short years. They now have 40 Million
subscribers, up from 1.5 Million last year and 400,000 the year prior. They
employed 124 people in December 2009. In November 2010 they had 3,100
employees.
2. How to Position Yourself in this Market?
Let’s face it! This is a huge market; and, not just because Groupon is such a
huge success. Internet industry leaders know they have to reach out and
touch small business. They compete for that potential revenue. They
understand that the future lies in helping small businesses grow their
business.
Let me introduce the concept of Cost-Per-Action (CPA). This is where major
companies essentially reaching out to Internet marketers to advertise a
product on a per-cost lead basis. A spin off of CPA is Pay-Per-Call (PPC). In
this case, the per-cost lead basis is a simple validated phone call-in lead.

4. PPC is a cost-per-action (CPA) agreement between an affiliate marketer and
a merchant. Ring Revenue acts as a major "wholesaler" between affiliate
marketers and merchants, and Ring Revenue contracts with companies like
Commission Junction to reach affiliate marketers or other publishers. Most of
these merchant's offers are national; and these national companies
understand and appreciate that affiliate marketers offer a unique and
untapped venue to market their products and services.
Here is an example of the national companies that Commission Junction
manages for Ring Revenue:
 Allstate Insurance
 Advance Auto Parts
 DirecTV
 DeVry University
 eFax
 Life Lock, Inc.
So, along comes Pay-Per-Call Local Lead Generation. What is it? In a
nutshell, it is a Pay-Per-Call system that pays a commission to an Internet
marketer for generating a call-in phone lead to a local versus a national
business. It offers marketers the opportunity to develop relationships in a
local market with local business owners to generate leads for that business.
Pay-Per-Call Local Lead Generation is a unique and exciting opportunity for
Internet marketers.
Pay-Per-Call Local Lead Generation fills the gap
between national and local businesses!!
There are literally hundreds of businesses in a local market that might
benefit from these marketing services. In fact, any business that relies on
call-in phone leads to generate a percentage of their sales might be
interested for a number of reasons. Here are some examples of local
businesses that might be interested in Pay- per- Call Local Lead Generation:
 bed and breakfasts
 florists
 lawyers
 dentists
 plumbers
 fencing contractors

5.  mortgage brokers
 windows installers
 real estate agents
 home and auto insurance agents
 life insurance agents
 financial service professionals
Many of these businesses already pay for leads. However, the leads they pay
for are a lot different. These leads are purchased in advance. For example,
fencing contractors, window installers, real estate agents, insurance agents
and financial services representatives, and mortgage brokers are very
accustomed to paying for leads.
They are collected and built based on specific needs or demographics. These
leads provide information like name, address, phone number and the service
desired. The particular business or their employee is then tasked to follow-
up on this lead. This follow-up process is often tedious and non-productive.
There are several things that can spoil the lead. Time is one.
If the lead is old, that person might have already lost interest; or completely
forgotten about their request. Or, the need has already been filled; or the
contact information is erroneous; or the person simply cannot be reached.
Purchasing this type of lead places all the risk on the small businesses
that pay for these leads in advance.
By comparison, Pay- per- Call Local Lead Generation is designed to produce
a call-in lead. In sales terms, this is a hot lead. A live person has initiated a
call in anticipation of filling their need. An experienced sales representative
receiving this call-in knows how to handle this type of lead.
Another major difference between Pay- per- Call Local Lead Generation and
these more traditional lead services is that Pay- per- Call Local Lead
Generation is performance based. With the more traditional lead services, I
mentioned that these leads are purchased in advance. With Pay per Call
Local Lead Generation, leads are purchased when a person calls a business.
If this hot lead is not produced, the marketer does not get paid.

6. The sales conversion rates are much higher for a call-in lead. The risk is
assumed by the affiliate marketer, not the business owner. Pay- per- Call
Local Lead Generation presents a new opportunity for affiliate marketers.
Marketers should look for platforms that meet the basic needs of local
businesses if they want to venture into this new marketing opportunity.
And, at this time, there appears to be very little or no competition for this
marketing service.
Furthermore, small business owners might very well
receive this performance based advertising as something
that will significantly increase their return on investment
and have a positive impact on their advertising efforts.
And, why wouldn't they? Since this is performance based
advertising, the marketer assumes the risk, not the
business owner.
Validating the call is a major challenge. Sponsoring companies want a
targeted lead call. In other words, they do not want someone in
Pennsylvania calling their dental office in California for a dental appointment.
That just doesn’t do it.
Another challenge is being able to track the origination of the call and the
duration of the call. If someone calls a phone number, then hangs up, a
business owner does not want to pay for this type of lead.
Suffice it to say that there are a lot of challenges associated with PPC. A
great deal of those challenges can be overcome by developing a platform
that focuses on targeting local businesses.

7. There is a major and brand new platform that I highly
recommend. It’s called ACME Phone Leads (APL). APL
does all the tracking and back room management for you.
The owner of APL is Tissa Godavitarne. Tissa has created a
solid product at a very affordable price.
Here is an outline of how you can make money with APL.
1. The Business Opportunity. This is the MLM. Just refer
people to this business. We will help with the marketing materials.
Join the ACME Phone Leads Group on FaceBook to get started! You
will need to log-in to FaceBook first, but you will be brought directly to
our group.
Here is an Example of the Business Opportunity

8. And, here is the good news! If you were a member of the ACME Phone
Leads Priority Notification List, then there a real good possibility that you
already have a 5-member pre-built downline. And, you only need one
top-level member, or someone that you personally sponsor in this
business, to earn those $5 commissions 5 levels deep. But, it is critical
that you sign at least one member. And, we will help!
2. The Product Opportunity. This is simply awesome.
 Promote Local Businesses in Your Area with APL. This is where you
negotiate an agreement with a local business to send them phone
leads to help them grow their business. In return, you receive a
commission for every lead you generate.
Your APL back office will register all the calls you generate for this
business. You will be able to produce reports to show a business
owner.
This is easier to do if you live in the US. However, we have many
members doing this from overseas as well. Visit the Forum for
ideas: ACME PEOPLE SEARCH FORUM. And, ask questions.
 Promote the over 200 Businesses that Tissa has already established
relationships with. The current count is 220 and this number will
grow. The current price structure is up to $50 per lead. There is

9. no reason why you can't generate 4-5 leads per week. If you do
not know how, we will teach you how to do it.
These are pre-negotiated leads, and a lot of our overseas members
will likely favor this option.
Whatever option you choose, this is just a starting point. That is, if you
want to really maximize this business.
Join Our Team Today:
3. How to Identify and Target Local Businesses?
This is the really neat part! Let me introduce this with an overview of
Google Places. First of all, Google Places is a great way to advertise your
own business FREE.
34 percent of Google searches are for local search or content. This means
that if someone searches on a keyword that is relevant to your Internet
home business, you have the opportunity to have your business come up on
the first page of the search. You have people in your local area that you can
market to no matter what you are selling.
Google now knows where people are searching from. They do not even have
to enter a 'keyword plus a city' or a 'long tailed keyword string. That means
that your local listing is optimized for generic keywords. You know, the ones
that are really tough to rank for. For example, “Internet Marketing.”

10. And, that is exactly what I am showing you below. In this example, I typed
“Internet Marketing” into a Google Search box. I did not have to type in a
long-tail keyword like “find Internet marketing help in White Plains, MD.”
That is where I live.
The top section of the search page is sponsored or paid advertising. The
section below that is my local search. The Number 1 Position on Google is
eInternet Marketing Services. That is my business. This is totally awesome
and it’s totally free!
Google Places is also extremely valuable to you
because it helps you identify local businesses and
their needs!

11. The largest teardrop symbol on Google Places indicates that
a business has registered for Google Places and the
business has been verified.
The small red dots on Google Places indicates unregistered
businesses that Google picks up from other sources where
the business might have registered…
Generally speaking, the Google
places registered businesses
probably already have a
website; but, not in all cases.
It does tell you that these
companies are a bit more
sophisticated in their
advertising. These businesses
represent a great target for the
performance based advertising
that the ACME Phone Leads
platform and you can deliver.
By comparison, you might find
that the unregistered business
might first be in need of a
basic website for their
business; and would later be a
candidate for ACME Phone
Leads.

12. Let’s take a look at another keyword and industry type. This time I’ll do a
search for “plumbers.”
Here I pulled up one of the
Google Places registered
businesses. Notice that you
receive their address, phone
number and website.
This is a great start! Now
you have the basic data that
you need to contact the
business.
Next, I pulled up one of the
unregistered businesses. We
find out that this plumbing
company does not have a
website; or it is certainly not
listed.
This is a great opportunity to
develop a relationship with
this business. You have all
the basic data to contact this
business.
If you have been building and promoting websites, you already have the
skills. You understand the basic strategies and techniques to advertise,
market and promote your site(s). All you need is to understand how you
can take these same basic skills and apply them to your local business

13. market. If you do not yet have these skills, it’s actually very easy to do.
You'll be amazed at how easy it is and how much you will learn in a short
period of time.
4. What Tools You Need to Succeed!
Actually, I’m only going to recommend one tool at this time. That’s a website
or blog. If you want to do this business right, you are going to need your
own website and hosting.
With the HostGator “Baby” account you get unlimited
hosting. As you business grows, this will prove to be a very
valuable business asset. If you pay for three years in
advance, you will pay $7.95/month. If you just want to
pay monthly, then it will cost $9.95/month. I have used
HostGator for quite some time now and simply love it.
Customer service is excellent!!
Use this coupon code to save $9.94 on your first month hosting:
acmephoneleads
But, the biggest advantage of having your own personal HostGator account
is that you get access to Fantastico Deluxe.
With Fantastico De Luxe you get one-
step installation for WordPress
blog(s). And, WordPress is the
premier blogging software available
today.

14. In summary, this is an exciting new business opportunity. It provides you a
platform to start building relationships with local business owners. These
business owners are literally starved for new business. You have the ability
to start driving hot leads to hundreds of businesses in your area.
Or, you can choose from the over 220 pre-negotiated offers that are already
available to you. And, while I mentioned the MLM business opportunity I did
not cover how this will work. I’ll save that for a later edition.
Local businesses are anxious to take advantage of this performance based
method of advertising their business.
This is just the beginning of a more extensive training program on ACME
Phone Leads.
We will be conducting regular webcasts in 2011. If you want to stay current,
I highly recommend you sign-up for my e-mail notifications on webcast
topics and dates.
Regards,
Rick Samara
Join me on Facebook: www.facebook.com/rick.samara
Skype ID: rick.samara
…More Coming Your Way in Part II
Part II: Building Relationships with Local Businesses
1. How to Generate Consistent Residual Income
2. How to Build Relationships with Local Businesses
3. How to Maintain and Strengthen those Relationships