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Things you can do with Social Media: Hype, Hell or Hope

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Things you can do with Social Media
SMILE Activities
Supporting
Meshing
Interacting
Listening
• Help customers and let customers help themselves and others
• Ensure there is a platform for them where they can find you, the brand,
and other customers
• Integrate customer feedback and input in your product cycles
• Create a place where customers can provide input on your product and
where they can see the result.
• Start solving real world problems
• Create an environment that promotes and enables co creation
• Use a platform in which you can interact with your customers
• Doing web care is a good way to get to know what is said about your
products
• Give customers a platform on which they can share their thoughts.
Evangelizing
• Provide customers a home base with tools so they can promote you / your
products
• Create easy promotion kits that can be reused over and over again.

Publicada em: Tecnologia
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