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Publishing is Writing in Public,
or, It May Be A Mob...But It’s My
Mob


Richard Nash @r_nash
http://smalldemons.com {Welcome to the Storyverse}
http://redlemona.de {come read, write, and be merry}
http://rnash.com {earlier pontifications}
Since the launch of Richard Nash’s
Red Lemonade site—the first
iteration of his planned Cursor
platform—talk has been buzzing
among writers about it. The question
I’ve heard, literally on the street in
New York when I’ve bumped into
people, and online, is this: how is this
different from any other attempt at
online writing communities?
—Brian Joseph Davis, Founding
Editor, Joyland.ca
Historical attempts at these large
online writing communities have all
shown that too big a net is cast over
the notion of “writing” as a singular
activity and goal when, rather,
“writing” is a writhing mass of ever
evolving code between people.
—Brian Joseph Davis
Instead of training readers to be
writers—the purported goal of many
Field of Dreams-like writing websites
—Red Lemonade is training writers to
be readers and act as citizens of their
craft. That, I know for a fact, will result
in sales.
—Brian Joseph Davis
American Genius   Someday This
                                             will Be Funny
   Gross Units                6755               4199
     Returns                  3840                524
    Net Units                 2915               3675
      Net $                 22,156.36         27,694.29
    Digital $                441.00           5,297.82
Other Non-Digital             0.00              37,500
Total Publisher Revenue     22,597.36         70,492.11
 Author Royalties           2,875.00           8247.00
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?
?
1. Tell a Good Story (I didn’t)
1. Tell a Good Story (I didn’t)
2. If You Can’t Tell a Good Story,
Tell a Sellable Story (I didn’t)
1. Tell a Good Story (I didn’t)
2. If You Can’t Tell a Good Story,
Tell a Sellable Story (I didn’t)
3. A Sellable Story is One
They’ve [Been] Sold Before
1. Tell a Good Story (I didn’t)
2. If You Can’t Tell a Good Story,
Tell a Sellable Story (I didn’t)
3. A Sellable Story is One
They’ve [Been] Sold Before
   • The Fantasy of Unique Insight
1. Tell a Good Story (I didn’t)
2. If You Can’t Tell a Good Story,
Tell a Sellable Story (I didn’t)
3. A Sellable Story is One
They’ve [Been] Sold Before
   • The Fantasy of Unique Insight
   • The Fantasy of Disintermediation
“The 20th century was about
sorting out supply...”
“The 20th century was about
sorting out supply...”

“The 21st century will be
about sorting out demand...”
“Authors and readers aren’t
types of people, they are
behaviors, which we all
manifest at some point or
another, sometimes
together.”
             —Peggy Nelson
To sign up for an invite to the Small Demons beta
           go to http://SmallDemons.com




          To check out Red Lemonade,
           go to http://RedLemona.de

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It may be a mob, but it is my mob

  • 1. Publishing is Writing in Public, or, It May Be A Mob...But It’s My Mob Richard Nash @r_nash http://smalldemons.com {Welcome to the Storyverse} http://redlemona.de {come read, write, and be merry} http://rnash.com {earlier pontifications}
  • 2.
  • 3. Since the launch of Richard Nash’s Red Lemonade site—the first iteration of his planned Cursor platform—talk has been buzzing among writers about it. The question I’ve heard, literally on the street in New York when I’ve bumped into people, and online, is this: how is this different from any other attempt at online writing communities? —Brian Joseph Davis, Founding Editor, Joyland.ca
  • 4. Historical attempts at these large online writing communities have all shown that too big a net is cast over the notion of “writing” as a singular activity and goal when, rather, “writing” is a writhing mass of ever evolving code between people. —Brian Joseph Davis
  • 5. Instead of training readers to be writers—the purported goal of many Field of Dreams-like writing websites —Red Lemonade is training writers to be readers and act as citizens of their craft. That, I know for a fact, will result in sales. —Brian Joseph Davis
  • 6.
  • 7.
  • 8.
  • 9.
  • 10. American Genius Someday This will Be Funny Gross Units 6755 4199 Returns 3840 524 Net Units 2915 3675 Net $ 22,156.36 27,694.29 Digital $ 441.00 5,297.82 Other Non-Digital 0.00 37,500 Total Publisher Revenue 22,597.36 70,492.11 Author Royalties 2,875.00 8247.00
  • 11.
  • 12. ?
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  • 39.
  • 40. ?
  • 41.
  • 42. 1. Tell a Good Story (I didn’t)
  • 43. 1. Tell a Good Story (I didn’t) 2. If You Can’t Tell a Good Story, Tell a Sellable Story (I didn’t)
  • 44. 1. Tell a Good Story (I didn’t) 2. If You Can’t Tell a Good Story, Tell a Sellable Story (I didn’t) 3. A Sellable Story is One They’ve [Been] Sold Before
  • 45. 1. Tell a Good Story (I didn’t) 2. If You Can’t Tell a Good Story, Tell a Sellable Story (I didn’t) 3. A Sellable Story is One They’ve [Been] Sold Before • The Fantasy of Unique Insight
  • 46. 1. Tell a Good Story (I didn’t) 2. If You Can’t Tell a Good Story, Tell a Sellable Story (I didn’t) 3. A Sellable Story is One They’ve [Been] Sold Before • The Fantasy of Unique Insight • The Fantasy of Disintermediation
  • 47.
  • 48. “The 20th century was about sorting out supply...”
  • 49. “The 20th century was about sorting out supply...” “The 21st century will be about sorting out demand...”
  • 50.
  • 51. “Authors and readers aren’t types of people, they are behaviors, which we all manifest at some point or another, sometimes together.” —Peggy Nelson
  • 52. To sign up for an invite to the Small Demons beta go to http://SmallDemons.com To check out Red Lemonade, go to http://RedLemona.de

Editor's Notes

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  46. So, what stops us from properly integrating.\n
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