Here are 7 key distribution channels that tour operators can't (or at least shouldn't) ignore.

1. sales@rezdy.com
www.rezdy.com
THE BEST
BOOKING CHANNELS
FOR TOURS &
ACTIVITIES

2. Selling direct to your customers is not
enough to maximise your profits.
You need to increase your profits by
investing in the right distribution channels.

3. Because more distribution channels
=
More ways to reach customers
YOU

4. Here are 7
distribution
channels that you
can’t ignore.

5. #1:
WEBSITES &
SOCIAL MEDIA

6. > Provide all necessary
information
(description, details)
> Showcase photos,
videos, testimonials
> Create an online
presence on social
networks
INTERNET = PURCHASING TOOL

7. GET FOUND ON:

8. #2:
ONLINE TRAVEL
AGENCIES

9. OTAs = ONLINE REACH
> They list your tour or
activity on their site
> Their users search for
and book with you
> They receive a
percentage of
commission

10. > Focused on tours and activities
> Sells products globally through Viator.com, 60
consumer-facing websites, mobile websites and apps,
and affiliate network
> Listings supported by more than 500K reviews videos
by travelers
> 9 million unique visitors per month

11. > Largest travel company in the world - covers flights,
accommodation, car rental, things to do
> Global presence in over 70 countries
> Over 50 million unique visitors each month
> Mobile apps downloaded nearly 80 million times at a
rate of over 200 downloads per minute

12. #3:
VISITOR
INFORMATION
CENTRES

13. Many travelers head to Visitor Information
Centres to look for recommendations.
As the first point of contact for travelers in
your area, you want them to recommend
your business.
VICs = LOCAL REFERRALS

14. ABOUT VICs
> They provide tour booking
and transport referral
services
> They are run by local or
state governments, or
sometimes by an association
of tourism operators
> They expect a commission for every referral
> They need a sales kit from you

15. #4:
GOVERNMENT
TOURISM
SITES

16. GOV SITES = REPUTABLE LISTING
> They operate destination websites (national, state, region), and promote
local tourism businesses
> They allow you to list your company and maybe buy ad space
> Tours and activities are usually required to meet a certain criteria in order to
be accepted

17. #5:
ONLINE REVIEW
SITES

18. GOOD REVIEWS = GOLD
93% of global travelers say their
booking decisions are impacted
by online reviews
(Tourism Research Australia)

19. GET REVIEWED ON:

20. #6:
VOUCHER
SITES

21. VOUCHERS = NEW CUSTOMERS
66 million digital coupons were
redeemed industry-wide in 2013
(Voucher Cloud)

22. #7:
CONCIERGE
SERVICES

23. CONCIERGES = RESELLERS
> They assist hotel guests with tasks that will help
them get the most out of the destination
> They make reservations for restaurants, spas,
transport, events and tours and activities
> They need your sales kit for
those who might be interested
> They are time-poor, so they
need a quick way to check your
availability and book

24. Want more
tips on
distribution?

25. bit.ly/S6hmuW

26. About
Rezdy

27. We are a powerful online booking
channel manager for niche tour
operators.
Scenic flights
ATV tours
Helicopter flights
Sea kayaking
Sailing trips
Shuttles
...just to name a few
Fishing charters
GPS guided tours
Walking tours
Surf schools
Cruises & historic tours
Skydiving

28. Want to learn more?
Get in touch!
sales@rezdy.com
www.rezdy.com
Aus: +61 (0) 2 8244 3060
USA: +1 415 655 1633