Velvica develops Billing and Management Platform for Cloud Service Providers. Cloud Service Providers (Telco, MSP, IaaS, SaaS) use Velvica billing and management platform to automate cloud services sales and maintenance processes. Velvica platform features - Recurring, metered/usage and one-off billing - Product catalogue, multiple currencies - Promotions and bundles - Services automation (creation, suspension, upgrades ...) - Client area - Payment processing - Event notifications - Support tools - Reporting & statistics - Affiliate program - Extremely easy integration Success of our customers is our primary objective. Velvica platform helps more than 180 service providers to automate cloud services sales and maintenance processes. More details at www.velvica.com

1. Billing and Management Platform
for Cloud Service Providers
Velvica, 2014

2. Velvica Platform
2
Sell public cloud services
Work with consumers and businesses
Provide services, which are paid
depending on amount of services
consumed, or by subscription
Cloud Service Providers:
Who are our customers?

3. Why Does Cloud Service Providers Need Velvica Platform?
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To calculate service price for the clients
Automatic price calculation of ordered and consumed services tailored
marketing campaigns. Automatic payment acceptance
To provide the customer with the comfortable dashboard
Registration, top up, detailed account statement, user notification
system, dunning
To automate paperwork
Signing of accord, enterprise forms automation, integration with
ERP/CRM/OSS-systems
To launch the affiliate program
Accounting of resellers and their sales, resellers’ personal account,
enterprise forms automation
Automatizes relationships with clients and resellers

4. Velvica and Cloud Service Provider Responsibility
4
Billing and Management
platform
Cloud Service Provider
Velvica provides billing and management platform
Cloud Service Provider provides HW and SW cloud platform
Velvica
IaaS SaaS

5. 5
Core Features

6. Service Price Calculation
6
An ability to create service plans tailored to the needs of marketing
without needs of software development
One-time payment
plans
One-time payment for fixed
cost goods or services
Periodic fees
Periodic payment plans:
once a day, once a month,
once a year etc.
Promotions
Discounts, coupons, trial
periods, bundles etc. to
stimulate sales
Usage rates
Tariff rates depending on
the volume of consumed
services

7. Customer’s Personal Area (Self-Service)
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Customer’s personal area is a key to user satisfaction and cost reduction
on the cloud service provider support
User notification
system
Payment reminders,
notifications about blocked
services etc.
Personal account
Account top up with a
simple bank transfer or
PayPal.
Automatic charges for the
services
Billing documents
Automatically generated
orders and invoices for
recurring, one-time, and
usage-based fees.
Detailed purchase
history
Payment and usage history
in one report

8. Tools for Cloud Service Provider
8
Velvica platform integration with the cloud service provider business
processes
Online statistics
Online payment and usage
statistics for cloud service
provider
Data for accounting
Creating data about sales,
customers and others for
cloud service provider’s
accounting
Services automation
Creation, suspension,
deletion services base on
user’s requests and billing
process results
Integration with
other systems
Automated data transfer to
ERP/CRM/OSS-systems

9. Affiliate Program for Resellers
9
Increase sales through affiliate network
Reports and
statistics
Detailed sales statistics and
accounting reports
Partner dashboard
Fast fully automated
partner registration to start
selling in minutes
White-label product
showcase
Partner will be selling your
product under its own
brand name
Flexible discounts for
partners
Individual approach to
forming partner discounts

10. Velvica Platform and Cloud Service Provider Platform
Interaction
10
The interaction is carried out by a simple set of API methods
Usage Replication API
Provisioning API
Billing and Management
Platform
Cloud Service Provider
Platform
Single Sign-on API
Usage Price Estimation API
API

11. 11
About Velvica

12. Velvica
12
We develop billing and management platform for cloud service
providers since 2009
50
ISVs integrated
as subscription billing
clients
180
integrations with
clients who need
subscription & usage
billing
42 000
paid accounts
every month

13. Business Model
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Revenue sharing
Customization and
integration fees

14. Thank you!
Ivan Volchenskov
CEO, Velvica
v@velvica.com
+1 925-891-7869
www.velvica.com
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