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Technology	
  
Katy	
  Perry	
  
Jus3n	
  Timberlake	
  
and	
  You	
  
Technology,	
  Katy	
  Perry,	
  Jus3n	
  
Timberlake,	
  and	
  You	
  
Name:	
  Rebecca	
  Gill	
  
Company:	
  Web	
  Savvy	
  Marke8ng	
  
Years	
  Working:	
  20	
  	
  
College:	
  Central	
  Michigan	
  University	
  
Major:	
  Accoun8ng	
  
I	
  am	
  a	
  wife	
  and	
  mother	
  of	
  two	
  children,	
  one	
  very	
  
large	
  dog,	
  and	
  three	
  overly	
  furry	
  cats.	
  I	
  am	
  also	
  an	
  
accidental	
  entrepreneur.	
  
In	
  my	
  senior	
  year	
  of	
  college	
  I	
  wrote	
  a	
  small	
  
computer	
  program	
  and	
  at	
  that	
  very	
  moment	
  I	
  fell	
  in	
  
love	
  with	
  technology.	
  	
  Ever	
  since	
  I’ve	
  been	
  glued	
  to	
  
soLware	
  and	
  I	
  love	
  using	
  it	
  to	
  do	
  good.	
  
What	
  Do	
  All	
  of	
  the	
  Websites	
  Have	
  in	
  Common?	
  
ü  Katy	
  Perry	
  
ü  Jus8n	
  Timberlake	
  
ü  Ryan	
  Seacrest	
  
ü  Kobe	
  Bryant	
  
They	
  all	
  use	
  a	
  soCware	
  package	
  called	
  WordPress.	
  	
  
A	
  Few	
  More	
  Cool	
  WordPress	
  Users	
  
ü  CNN	
  
ü  Play	
  Sta8on	
  
ü  Michigan	
  State	
  University	
  
ü  The	
  Country	
  of	
  Sweden	
  
The	
  Who’s	
  Who	
  List	
  
ü  Coca	
  Cola	
  
ü  General	
  Motors	
  
ü  Ford	
  
ü  Jay-­‐Z	
  
ü  Chicago	
  Bulls	
  
ü  Dallas	
  Mavericks	
  
ü  Rolling	
  Stones	
  
ü  The	
  United	
  States	
  Army	
  	
  
ü  It	
  is	
  a	
  CMS	
  or	
  content	
  management	
  
system.	
  This	
  means	
  it	
  is	
  a	
  great	
  tool	
  for	
  
controlling	
  and	
  displaying	
  lots	
  of	
  “stuff”	
  
–	
  text,	
  images,	
  and	
  videos.	
  
ü  It’s	
  free.	
  You	
  can	
  pay	
  for	
  some	
  themes	
  
and	
  plugins,	
  but	
  for	
  the	
  most	
  part	
  it	
  is	
  
100%	
  free!	
  
Why	
  Do	
  So	
  Many	
  Cool	
  Websites	
  Use	
  WordPress?	
  
ü  It	
  stored	
  in	
  the	
  “cloud”,	
  so	
  the	
  soLware	
  can	
  be	
  used	
  by	
  anyone,	
  anywhere	
  
and	
  at	
  any	
  8me.	
  
ü  It’s	
  super	
  easy	
  to	
  use.	
  If	
  you	
  can	
  use	
  Word,	
  you	
  can	
  use	
  WordPress.	
  
ü  You	
  can	
  create	
  really	
  cool	
  things	
  with	
  it.	
  All	
  you	
  have	
  to	
  do	
  is	
  dream	
  it,	
  
WordPress	
  can	
  do	
  it	
  with	
  a	
  database	
  called	
  MySQL	
  and	
  code	
  like	
  PHP	
  and	
  
CSS.	
  That’s	
  nerd	
  talk	
  that	
  you	
  only	
  have	
  to	
  learn	
  if	
  you	
  want	
  to.	
  
ü  It’s	
  really	
  easy	
  to	
  learn	
  because	
  there	
  is	
  so	
  much	
  free	
  informa3on	
  available	
  
on	
  the	
  internet.	
  Free	
  tutorials,	
  videos,	
  and	
  support	
  forums	
  are	
  all	
  wai8ng	
  for	
  
you	
  and	
  ready	
  to	
  help	
  teach	
  you	
  WordPress.	
  	
  
Why	
  Do	
  So	
  Many	
  Cool	
  Websites	
  Use	
  WordPress?	
  
ü  There	
  is	
  a	
  huge	
  community	
  of	
  
people	
  behind	
  it.	
  The	
  
community	
  creates	
  and	
  supports	
  
the	
  soLware.	
  We	
  are	
  also	
  
friends	
  and	
  we	
  support	
  each	
  
other.	
  	
  
ü  It’s	
  based	
  on	
  a	
  GPL	
  (General	
  
Public	
  License)	
  which	
  means	
  it	
  is	
  
open	
  source.	
  This	
  really	
  means	
  
the	
  “community”	
  owns	
  it	
  and	
  
not	
  a	
  person	
  or	
  company.	
  
A	
  Few	
  Facts	
  About	
  WordPress	
  
ü  Mad	
  Mullenweg	
  and	
  Mike	
  
Lidle	
  created	
  it	
  in	
  2003	
  
while	
  in	
  college.	
  
ü  They	
  just	
  wanted	
  a	
  beder	
  
way	
  to	
  blog	
  and	
  share	
  
images.	
  So	
  the	
  create	
  it.	
  
ü  Today	
  WordPress	
  is	
  used	
  by	
  
20%	
  of	
  the	
  websites	
  in	
  the	
  
world.	
  
ü  Time	
  Magazine	
  named	
  Mad	
  
one	
  of	
  the	
  30	
  People	
  Under	
  
30	
  Changing	
  the	
  World.	
  
ü  Mad	
  is	
  now	
  worth	
  well	
  over	
  
$40	
  million	
  dollars.	
  	
  
ü  You	
  can	
  set	
  up	
  a	
  free	
  account	
  and	
  start	
  using	
  it	
  at	
  WordPress.com.	
  
ü  Or,	
  you	
  can	
  download	
  it	
  from	
  WordPress.org	
  and	
  use	
  it	
  anywhere.	
  
ü  You	
  can	
  customize	
  the	
  look	
  of	
  it	
  with	
  thousands	
  of	
  themes.	
  
ü  You	
  can	
  add	
  a	
  ton	
  of	
  features	
  by	
  using	
  any	
  of	
  29,000	
  free	
  plugins	
  available:	
  
§  Photo	
  galleries	
  
§  Video	
  channels	
  
§  Online	
  stores	
  
§  Events	
  and	
  8cket	
  sales	
  
§  Forums	
  
§  Directories	
  
§  Quizzes	
  and	
  surveys	
  
§  Membership	
  sites	
  
§  Social	
  networks	
  	
  
Gelng	
  to	
  Know	
  WordPress	
  
ü  Six	
  years	
  ago	
  I	
  create	
  my	
  first	
  blog	
  on	
  WordPress.com.	
  
ü  Five	
  years	
  ago	
  I	
  founded	
  our	
  company	
  using	
  WordPress.	
  
ü  I	
  taught	
  myself	
  WordPress	
  by	
  just	
  using	
  free	
  informa8on	
  on	
  the	
  internet.	
  
ü  I	
  have	
  employees	
  located	
  around	
  the	
  country	
  and	
  in	
  the	
  Philippians.	
  
ü  We	
  have	
  customers	
  all	
  across	
  the	
  world.	
  
ü  Some	
  of	
  my	
  favorites	
  websites	
  and	
  blogs	
  we’ve	
  built	
  	
  were	
  for:	
  
§  Michigan	
  State	
  University	
  
§  State	
  of	
  Delaware	
  
§  Fashion	
  model	
  
§  Surf	
  resort	
  in	
  Costa	
  Rica	
  
§  Dude	
  ranch	
  
§  News	
  reporter	
  
ü  Did	
  I	
  men3on	
  I	
  really	
  love	
  what	
  I	
  do?	
  
What	
  Can	
  a	
  “Real”	
  Person	
  Do	
  With	
  WordPress?	
  
The	
  411	
  on	
  Sunny	
  -­‐>	
  
ü  Started	
  using	
  WordPress	
  at	
  age	
  13	
  
ü  At	
  age	
  14	
  he	
  landed	
  his	
  first	
  client	
  
ü  He’s	
  now	
  17	
  and	
  he	
  s8ll	
  loves	
  WordPress	
  and	
  is	
  making	
  money	
  doing	
  it	
  
ü  He	
  writes	
  custom	
  plugins	
  (that	
  means	
  he	
  is	
  super	
  cool)	
  
ü  He	
  is	
  a	
  contributor	
  to	
  Easy	
  Digital	
  Downloads	
  (that	
  means	
  he	
  is	
  super	
  smart)	
  
ü  This	
  week	
  WP	
  Tavern	
  wrote	
  about	
  him	
  to	
  highlight	
  his	
  awesomeness	
  
Meet	
  Sunny	
  Ra8lal	
  
How	
  a	
  High	
  School	
  
Student	
  Became	
  a	
  
Professional	
  WordPress	
  
Developer	
  
① Go	
  to	
  WordPress.com	
  
② Sign	
  up	
  for	
  a	
  free	
  account	
  
③ Set	
  up	
  your	
  blog	
  (or	
  create	
  a	
  full	
  website)	
  
④ Pick	
  one	
  of	
  250	
  themes	
  to	
  create	
  a	
  unique	
  look	
  
⑤ Customize	
  your	
  theme	
  with	
  colors,	
  backgrounds,	
  and	
  more	
  
⑥ Create	
  your	
  first	
  post	
  and	
  add	
  text,	
  photos,	
  or	
  videos	
  
⑦ Browse	
  through	
  plugins	
  to	
  see	
  what	
  you	
  func8onality	
  might	
  want	
  to	
  add	
  
⑧ Share	
  your	
  blog	
  with	
  the	
  world	
  (connect	
  to	
  Instagram,	
  Facebook	
  or	
  Twider)	
  
⑨ Track	
  your	
  popularity	
  with	
  reports	
  and	
  stats	
  
⑩ Find	
  something	
  your	
  passionate	
  about	
  and	
  change	
  the	
  world	
  
Let’s	
  Get	
  Started	
  
Let’s	
  Get	
  Started	
  –	
  Sign	
  Up	
  
Let’s	
  Get	
  Started	
  –	
  Create	
  Your	
  Blog	
  
Let’s	
  Get	
  Started	
  –	
  Pick	
  a	
  Theme	
  
Let’s	
  Get	
  Started	
  –	
  Write	
  a	
  Post	
  
Let’s	
  Get	
  Started	
  -­‐	
  Publish	
  
Start	
  Simple,	
  Learn	
  at	
  Your	
  Own	
  Pace	
  and	
  Go	
  Big!	
  
Let	
  me	
  ask	
  you…	
  
What	
  would	
  you	
  
like	
  to	
  create	
  
with	
  WordPress?	
  
Meet	
  a	
  Few	
  of	
  the	
  Amazing	
  Women	
  of	
  WordPress	
  
Technology	
  can	
  change	
  the	
  world.	
  
Technology	
  can	
  take	
  you	
  
anywhere	
  you	
  would	
  like	
  to	
  go.	
  
Dream	
  a	
  des8na8on	
  
and	
  let	
  technology	
  take	
  you	
  there.	
  

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How Technology Entrepreneur Built Successful Business Using WordPress

  • 1. Technology   Katy  Perry   Jus3n  Timberlake   and  You  
  • 2. Technology,  Katy  Perry,  Jus3n   Timberlake,  and  You   Name:  Rebecca  Gill   Company:  Web  Savvy  Marke8ng   Years  Working:  20     College:  Central  Michigan  University   Major:  Accoun8ng   I  am  a  wife  and  mother  of  two  children,  one  very   large  dog,  and  three  overly  furry  cats.  I  am  also  an   accidental  entrepreneur.   In  my  senior  year  of  college  I  wrote  a  small   computer  program  and  at  that  very  moment  I  fell  in   love  with  technology.    Ever  since  I’ve  been  glued  to   soLware  and  I  love  using  it  to  do  good.  
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  • 11. What  Do  All  of  the  Websites  Have  in  Common?   ü  Katy  Perry   ü  Jus8n  Timberlake   ü  Ryan  Seacrest   ü  Kobe  Bryant   They  all  use  a  soCware  package  called  WordPress.     A  Few  More  Cool  WordPress  Users   ü  CNN   ü  Play  Sta8on   ü  Michigan  State  University   ü  The  Country  of  Sweden   The  Who’s  Who  List   ü  Coca  Cola   ü  General  Motors   ü  Ford   ü  Jay-­‐Z   ü  Chicago  Bulls   ü  Dallas  Mavericks   ü  Rolling  Stones   ü  The  United  States  Army    
  • 12.
  • 13. ü  It  is  a  CMS  or  content  management   system.  This  means  it  is  a  great  tool  for   controlling  and  displaying  lots  of  “stuff”   –  text,  images,  and  videos.   ü  It’s  free.  You  can  pay  for  some  themes   and  plugins,  but  for  the  most  part  it  is   100%  free!   Why  Do  So  Many  Cool  Websites  Use  WordPress?   ü  It  stored  in  the  “cloud”,  so  the  soLware  can  be  used  by  anyone,  anywhere   and  at  any  8me.   ü  It’s  super  easy  to  use.  If  you  can  use  Word,  you  can  use  WordPress.   ü  You  can  create  really  cool  things  with  it.  All  you  have  to  do  is  dream  it,   WordPress  can  do  it  with  a  database  called  MySQL  and  code  like  PHP  and   CSS.  That’s  nerd  talk  that  you  only  have  to  learn  if  you  want  to.  
  • 14. ü  It’s  really  easy  to  learn  because  there  is  so  much  free  informa3on  available   on  the  internet.  Free  tutorials,  videos,  and  support  forums  are  all  wai8ng  for   you  and  ready  to  help  teach  you  WordPress.     Why  Do  So  Many  Cool  Websites  Use  WordPress?   ü  There  is  a  huge  community  of   people  behind  it.  The   community  creates  and  supports   the  soLware.  We  are  also   friends  and  we  support  each   other.     ü  It’s  based  on  a  GPL  (General   Public  License)  which  means  it  is   open  source.  This  really  means   the  “community”  owns  it  and   not  a  person  or  company.  
  • 15. A  Few  Facts  About  WordPress   ü  Mad  Mullenweg  and  Mike   Lidle  created  it  in  2003   while  in  college.   ü  They  just  wanted  a  beder   way  to  blog  and  share   images.  So  the  create  it.   ü  Today  WordPress  is  used  by   20%  of  the  websites  in  the   world.   ü  Time  Magazine  named  Mad   one  of  the  30  People  Under   30  Changing  the  World.   ü  Mad  is  now  worth  well  over   $40  million  dollars.    
  • 16. ü  You  can  set  up  a  free  account  and  start  using  it  at  WordPress.com.   ü  Or,  you  can  download  it  from  WordPress.org  and  use  it  anywhere.   ü  You  can  customize  the  look  of  it  with  thousands  of  themes.   ü  You  can  add  a  ton  of  features  by  using  any  of  29,000  free  plugins  available:   §  Photo  galleries   §  Video  channels   §  Online  stores   §  Events  and  8cket  sales   §  Forums   §  Directories   §  Quizzes  and  surveys   §  Membership  sites   §  Social  networks     Gelng  to  Know  WordPress  
  • 17. ü  Six  years  ago  I  create  my  first  blog  on  WordPress.com.   ü  Five  years  ago  I  founded  our  company  using  WordPress.   ü  I  taught  myself  WordPress  by  just  using  free  informa8on  on  the  internet.   ü  I  have  employees  located  around  the  country  and  in  the  Philippians.   ü  We  have  customers  all  across  the  world.   ü  Some  of  my  favorites  websites  and  blogs  we’ve  built    were  for:   §  Michigan  State  University   §  State  of  Delaware   §  Fashion  model   §  Surf  resort  in  Costa  Rica   §  Dude  ranch   §  News  reporter   ü  Did  I  men3on  I  really  love  what  I  do?   What  Can  a  “Real”  Person  Do  With  WordPress?  
  • 18. The  411  on  Sunny  -­‐>   ü  Started  using  WordPress  at  age  13   ü  At  age  14  he  landed  his  first  client   ü  He’s  now  17  and  he  s8ll  loves  WordPress  and  is  making  money  doing  it   ü  He  writes  custom  plugins  (that  means  he  is  super  cool)   ü  He  is  a  contributor  to  Easy  Digital  Downloads  (that  means  he  is  super  smart)   ü  This  week  WP  Tavern  wrote  about  him  to  highlight  his  awesomeness   Meet  Sunny  Ra8lal   How  a  High  School   Student  Became  a   Professional  WordPress   Developer  
  • 19. ① Go  to  WordPress.com   ② Sign  up  for  a  free  account   ③ Set  up  your  blog  (or  create  a  full  website)   ④ Pick  one  of  250  themes  to  create  a  unique  look   ⑤ Customize  your  theme  with  colors,  backgrounds,  and  more   ⑥ Create  your  first  post  and  add  text,  photos,  or  videos   ⑦ Browse  through  plugins  to  see  what  you  func8onality  might  want  to  add   ⑧ Share  your  blog  with  the  world  (connect  to  Instagram,  Facebook  or  Twider)   ⑨ Track  your  popularity  with  reports  and  stats   ⑩ Find  something  your  passionate  about  and  change  the  world   Let’s  Get  Started  
  • 20. Let’s  Get  Started  –  Sign  Up  
  • 21. Let’s  Get  Started  –  Create  Your  Blog  
  • 22. Let’s  Get  Started  –  Pick  a  Theme  
  • 23. Let’s  Get  Started  –  Write  a  Post  
  • 24. Let’s  Get  Started  -­‐  Publish  
  • 25. Start  Simple,  Learn  at  Your  Own  Pace  and  Go  Big!  
  • 26. Let  me  ask  you…   What  would  you   like  to  create   with  WordPress?  
  • 27. Meet  a  Few  of  the  Amazing  Women  of  WordPress  
  • 28. Technology  can  change  the  world.   Technology  can  take  you   anywhere  you  would  like  to  go.   Dream  a  des8na8on   and  let  technology  take  you  there.