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Leveraging Intellectual Property Rights
Scinnovation Consultants
Pvt.Ltd
Existing Ecosystem
IDEATION
RESEARCH &
DEVELOPMENT
COMMERCIALIZATION
Is something missing?
IP Ecosystem
Ideation IPR Strategy
& Protection
Development
IPR
Enforcement
(include hi res
image)
Commercialization
Song
Software
Logo
IDEATION/
CREATION
Technology
Art
Ideation or Creation through IP lens
Role Of IP During Development
Extensive
research &
need
analysis
Project
completion
& Business
potential
Decide on
right IP
protection
strategy
How to
manage
trade
secrets Support your
R&D with new
technology
development
for patenting
IP Due
Diligence to
avoid
infringemen
t
Intellectual Property as an Asset
• Intellectual Property, a lifeline to your
business
• IP is an “immortal asset”
• IP assets can be inherited by your next
generation.
• IP helps your business to sustain, expand,
collaborate, and promote sales network
• Improve vigilance to increase market
share
• Be sure before entering somebody else's IP
jurisdiction.
• Timely monitor your own IP portfolio
• Keep a watch on your competitors
• Keep an eye on IP filing in the similar
technology domain of yours
• Watch out for new business opportunity from
expiry of registered IP or expanding your
existing technology through licensing
• Keep yourself updated with technology
advancements and its key players.
• Monitoring IP online helps you keep a watch
on your competitors, their filing strategy,
understand market demands etc.
Intellectual Property Protection
Intellectual Property Protection
• Protect your Invention
✓ Patents help you protect your invention for 20 years.
✓ Patents rights are jurisdiction based
✓ There is no world wide patent but PCT provides you file a
single application in 142 countries.
✓ It is important to check for novelty of your invention before
investing into a tedious procedure of protecting IP
• Protect your Industrial Design
✓ Design registration will help you register the aesthetic look of
the product.
✓ Design registration are jurisdiction based and protected
for 15 years in India.
✓ There is no International registration of design but Hague
agreement provides single application filing for 100 design
in 66 countries.
Intellectual Property Protection
• Protect your Brand
✓ Trademark help you protect your brand for 10 years
✓ Trademark rights are jurisdiction based
✓ There is no world wide trademark but Madrid protocol
provides you file a single application in 98 countries
• Protect your Creation
✓ Copyright will help you register the creation or artistic,
literary or dramatic work
✓ Copyright protection jurisdiction based and protected for
15 years in India
✓ Software code is subject to copyright in India
✓ There is no International registration of design but Hague
agreement provides single application filing for 66
countries
Commercialization
Traditional
Commercialization
Commercialization
With
IP Support
1. Product
2. Price
3. Place
4. Promotion
5. People
(Customers)
6. Process
7. Physical
Evidence
1. Protection
2. Market based pricing
3. Avoid infringements
4. Brand Advocacy Ex- I
phone user
5. Generation of
Intellectual Property
6. Secure process flow &
trade secret
7. Brand protection
Revenue Generation with (out) IP
Reven
ue
• Revenue
generated through
sales
• Brand value
Revenu
e from
IP
• Revenue generation
from sales
• Revenue generated
from brand protection
and damages
recovered
• Revenue generated
from licensing deals
• Revenue generated
from Technology
transfer
Intellectual Property Enforcement
• When a product is brought into the market IP such as trademark and design plays
an important role.
• Both offensive and defensive strategy to be taken into consideration and IP
protection will shield one from restricting others from using your IP asset.
• Right- owner to act as his own policeman.
• Negotiation is an important aspect of protecting and enforcing rights.
• A competitor whose operations are obstructed by earlier rights will seek to avoid or
overcome the problem in a legitimate way.
• Involves civil court proceedings and criminal offences (counterfeiting)
• Monitor your Intellectual Property both online and offline.
• SCPL Brand Rx will help you by
prescribing the right solution to stop
counterfeit and pirated goods and protect
your brand (include luxury good)
Intellectual Property Enforcement
“Our Client” SCPL
Client acquisition
specialist
Lead
Consultant
• Will consult and help you strategize
• Decide on right IP Protection plan
• Maintain client relationship
Associate
• Manage your IP portfolio
• Point of contact for the project
• Coordinate with client and subject matter expert for
project delivery
Subject Matter
Expert
• Will execute the project and responsible for project
completion on time
Welcome
on board
sir!
Scinnovation Service Model
SCPL Services
IP Audit & IP Policy Making
Patent searches: Patentability,
freedom- To- Operate, and
Infringement analysis
Drafting & Filing patent,
trademark, Copyright, Design
applications (India, US and
International)
IP monitoring (online and
offline)
IP Enforcement
Entertainment, Artrageous, Doodle Dairies,
Hyderabad Eye Inst.(remove Servals & S-Ancial)
Intellectual Property Rights

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Intellectual Property Rights

  • 1. Leveraging Intellectual Property Rights Scinnovation Consultants Pvt.Ltd
  • 3. IP Ecosystem Ideation IPR Strategy & Protection Development IPR Enforcement (include hi res image) Commercialization
  • 5. Role Of IP During Development Extensive research & need analysis Project completion & Business potential Decide on right IP protection strategy How to manage trade secrets Support your R&D with new technology development for patenting IP Due Diligence to avoid infringemen t
  • 6. Intellectual Property as an Asset • Intellectual Property, a lifeline to your business • IP is an “immortal asset” • IP assets can be inherited by your next generation. • IP helps your business to sustain, expand, collaborate, and promote sales network • Improve vigilance to increase market share
  • 7. • Be sure before entering somebody else's IP jurisdiction. • Timely monitor your own IP portfolio • Keep a watch on your competitors • Keep an eye on IP filing in the similar technology domain of yours • Watch out for new business opportunity from expiry of registered IP or expanding your existing technology through licensing • Keep yourself updated with technology advancements and its key players. • Monitoring IP online helps you keep a watch on your competitors, their filing strategy, understand market demands etc. Intellectual Property Protection
  • 8. Intellectual Property Protection • Protect your Invention ✓ Patents help you protect your invention for 20 years. ✓ Patents rights are jurisdiction based ✓ There is no world wide patent but PCT provides you file a single application in 142 countries. ✓ It is important to check for novelty of your invention before investing into a tedious procedure of protecting IP • Protect your Industrial Design ✓ Design registration will help you register the aesthetic look of the product. ✓ Design registration are jurisdiction based and protected for 15 years in India. ✓ There is no International registration of design but Hague agreement provides single application filing for 100 design in 66 countries.
  • 9. Intellectual Property Protection • Protect your Brand ✓ Trademark help you protect your brand for 10 years ✓ Trademark rights are jurisdiction based ✓ There is no world wide trademark but Madrid protocol provides you file a single application in 98 countries • Protect your Creation ✓ Copyright will help you register the creation or artistic, literary or dramatic work ✓ Copyright protection jurisdiction based and protected for 15 years in India ✓ Software code is subject to copyright in India ✓ There is no International registration of design but Hague agreement provides single application filing for 66 countries
  • 10. Commercialization Traditional Commercialization Commercialization With IP Support 1. Product 2. Price 3. Place 4. Promotion 5. People (Customers) 6. Process 7. Physical Evidence 1. Protection 2. Market based pricing 3. Avoid infringements 4. Brand Advocacy Ex- I phone user 5. Generation of Intellectual Property 6. Secure process flow & trade secret 7. Brand protection
  • 11. Revenue Generation with (out) IP Reven ue • Revenue generated through sales • Brand value Revenu e from IP • Revenue generation from sales • Revenue generated from brand protection and damages recovered • Revenue generated from licensing deals • Revenue generated from Technology transfer
  • 12. Intellectual Property Enforcement • When a product is brought into the market IP such as trademark and design plays an important role. • Both offensive and defensive strategy to be taken into consideration and IP protection will shield one from restricting others from using your IP asset. • Right- owner to act as his own policeman. • Negotiation is an important aspect of protecting and enforcing rights. • A competitor whose operations are obstructed by earlier rights will seek to avoid or overcome the problem in a legitimate way. • Involves civil court proceedings and criminal offences (counterfeiting) • Monitor your Intellectual Property both online and offline.
  • 13. • SCPL Brand Rx will help you by prescribing the right solution to stop counterfeit and pirated goods and protect your brand (include luxury good) Intellectual Property Enforcement
  • 14. “Our Client” SCPL Client acquisition specialist Lead Consultant • Will consult and help you strategize • Decide on right IP Protection plan • Maintain client relationship Associate • Manage your IP portfolio • Point of contact for the project • Coordinate with client and subject matter expert for project delivery Subject Matter Expert • Will execute the project and responsible for project completion on time Welcome on board sir! Scinnovation Service Model
  • 15. SCPL Services IP Audit & IP Policy Making Patent searches: Patentability, freedom- To- Operate, and Infringement analysis Drafting & Filing patent, trademark, Copyright, Design applications (India, US and International) IP monitoring (online and offline) IP Enforcement
  • 16. Entertainment, Artrageous, Doodle Dairies, Hyderabad Eye Inst.(remove Servals & S-Ancial)