Search Engine Optimization can be tricky to understand. There are so many companies harassing small and medium businesses trying to sell outdated and foolish tactics. This slideshow is to set some of this straight. Slideshow Content: 8 SEO Myths Debunked By Radiant Elephant LLC SEO Myth 1 Guaranteed #1 Rank on Google No company or tactics can guarantee a page 1, number one spot on Google. Most services that claim this cheat by paying for you to “rank” #1 for Google ads. Once you stop paying, you drop back into obscurity. SEO Myth 2 Black Hat Tactics Still Work The old ways of gaming the system: Keyword Stuffing, Link Farms and Invisible Text will do you more harm than good. The way to succeed now is clean descriptive urls, readable meta and most importantly great original content. SEO Myth 3 Good SEO Can Be Cheap Services offering SEO for $100 or $200 a month are a waste. SEO is about strategy and research. Legit SEO specialist charge $75/hr up to $500/hr. There is no cookie cutter strategy for success as every site and industry is different. SEO Myth 4 SEO Can Be Done Without Site Access While elements of SEO can be done without website access, SEO strategy starts on site with a thorough site analysis and fixing any on site issues first. H1 tags, URL’s, Image Tags, site speed and the actual content should be optimized before moving off site. SEO Myth 5 Link Building Can Be Fast 1,000 Back links for $50 within hours? Sure, if you want your site penalized. The algorithms have shifted towards link authority rather than a numbers game. Gaining high quality back links involves reaching out and creating relationships, and of course, great content. SEO Myth 6 SEO is “Set It and Forget It” We wish. SEO must be a strategy, and always in the mind of your company. A site may have a great start, but if you stop blogging, posting and link building your rank will slip. SEO Myth 7 Social Media & SEO are Unrelated While Google may not literally rank your Social Media pages and engagement, having a bustling digital community will help your organic rank. It creates links to these pages as well as gives you an opportunity for your content to be shared on a large scale. SEO Myth 8 Responsive Web Design Doesn’t Help Rank Google tries to give the searcher what is relevant. With so many searching from their tablets and phones, sites that are not responsive to these devices are seen as less relevant, therefore they rank lower. Mobile isn’t going anywhere. If your site doesn’t respond, Google won’t.

1. 8 SEO Myths Debunked
By

2. SEO Myth
1
“Guaranteed #1 Rank On Google”

3. Sure,
can
you
guarantee
rain
on
Tuesday
too?

4. No company or tactics can guarantee a page 1,
number one spot on Google. Most services
that claim this cheat by paying for you to
“rank” #1 for Google ads. Once you stop
paying, you drop back into obscurity.

5. SEO Myth
2
Black Hat Tactics Still Work

6. Time
to
put
on
your
white
hat
people!

7.
The old ways of gaming the system: Keyword
Stuffing, Link Farms and Invisible Text will do
you more harm than good. The way to succeed
now is clean descriptive urls, readable meta and
most importantly great original content.

8. SEO Myth
3
Good SEO Can Be Cheap

9. You
get
what
you
pay
for.
Haven’t
you
learned
that?

10.
Services offering SEO for $100 or $200 a
month are a waste. SEO is about strategy and
research. Legit SEO specialist charge $75/hr
up to $500/hr. There is no cookie cutter
strategy for success as every site and industry is
different.

11. SEO Myth
4
SEO Can Be Done Without Site Access

12. Ever
hear
of
a
long
distance
mechanic?
Me
either.

13.
W hile elements of SEO can be done without
website access, SEO strategy starts on site with
a thorough site analysis and fixing any on site
issues first. H1 tags, URL’s, Image Tags, site
speed and the actual content should be
optimized before moving off site.

14. SEO Myth
5
Link Building Can Be Fast

15. Slow
and
steady
wins
the
race.

16. 1,000 Back links for $50 within hours? Sure, if
you want your site penalized. The algorithms
have shifted towards link authority rather than
a numbers game. Gaining high quality back
links involves reaching out and creating
relationships, and of course, great content.

17. SEO Myth
6
SEO is “Set it and Forget it”

18. Does
that
work
for
anything
in
business?
Or
life
for
that
maEer?

19. We wish. SEO must be a strategy, and always
in the mind of your company. A site may have
a great start, but if you stop blogging, posting
and link building your rank will slip.

20. SEO Myth
7
Social Media & SEO are unrelated

21. Growth
demands
innovaGon,
social
media
is
the
evoluGon
of
markeGng.

22. While Google may not literally rank your
Social Media pages and engagement, having a
bustling digital community will help your
organic rank. It creates links to these pages as
well as gives you an opportunity for your
content to be shared on a large scale.

23. SEO Myth
8
Responsive Web Design Doesn’t Help Rank

24. Simply
put,
if
your
site
doesn’t
respond,
Google
won’t.

25. Google tries to give the searcher what is
relevant. With so many searching from their
tablets and phones, sites that are not responsive
to these devices are seen as less relevant,
therefore they rank lower. Mobile isn’t going
anywhere.

26. To
learn
more:
Click
to
read
our
complete
arGcle
“DemysGfying
SEO
For
Your
Business.”
To
learn
more
about
our
services
visit
our
web
site
at
hEp://www.radiantelephant.com
Radiant
Elephant
LLC
is
a
full
service
bouGque
Web
Design,
MarkeGng
&
Branding
Agency.
And
remember,
in
all
you
do…

27. All
Rights
Reserved,
2014
Radiant
Elephant
LLC