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Enterprise Cloud Forum: Adopting a Service Provider Mentality
1. Enterprise Cloud Forum:
“Adopting a Service Provider Mentality &
Empowering a Self-Service Organization”
Presented By:
Rackspace Advisory Services
Enterprise Cloud Solutions Group
2. Your Hosts
Lisa Larson Anand Bhadouria Steve Mills
Vice President Sr. IT Strategist CIO
Enterprise Cloud Solutions Enterprise Cloud Solutions Rackspace Hosting
Rackspace Hosting Rackspace Hosting
Lisa.Larson@rackspace.com Anand.Bhadouria@rackspace.com Smills@rackspace.com
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3. What We Will Cover Today
Current State of Enterprise IT
Dangers of the Status Quo
Importance of embracing a Service
Provider Mentality
Empowering a Self-Service Organization
Transforming the Business of IT
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4. IT Today: The Challenge
Demand for IT services exceeds supply
The business expects near instantaneous delivery
Recruiting and retaining talent is problematic
IT is capital intensive
Managing increasingly complex environments is difficult
Need for flexibility to accommodate high speed, changing
business conditions
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5. The CONSUMERIZATION of IT
Instant CPU…
Instant Storage…
Instant Provisioning…
Instant Gratification!
• BYOD “I DON’T CARE HOW…
I WANT IT NOW!”
• Mobile
• DIY Cloud
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6. 43% of IT Decision Makers know they
have Shadow IT in their organization.
Business units are leveraging cloud
computing to help with work projects.
38% of IT Decision Makers
said the main reason is to
save time
One in three said it was because
internal solutions were not available or
because they did not want to deal with the IT
department.
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Source: McLaughlin & Assoc, national online survey (per San Antonio Business Journal June
25, 2012), conducted among 500 IT decision-makers, who work for businesses or organizations that use cloud
7. What is Shadow IT?
We need…
SPEED, AGILITY &
FLEXIBILITY
Service Provider
Business
Unit WE CAN’T HELP YOU
80% of our IT spend &
resources are devoted to
“keeping the lights on”
Internal IT Department
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9. The Dangers of Shadow IT
Unofficial Use of Weakened Spending
Cloud Control
• Loss of Control/Governance • Lack of Negotiated Terms
• Security Breaches • Diminished Liabilities Control
• Compliance Penalties • Misclassification of Spend
• Lost Revenue • Profit Erosion
• Brand Deterioration • Spend Ignorance
• Loss of Business IP • Vendor Lock-in
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10. IT Management Response to Shadow IT
BAN the Cloud
Use Existing Approval Procedures
for Spending Control
Keeping the Status Quo
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11. The Path of Status Quo
IT Dept.
Overwhelmed by demand
IT
BUs follow path of least CMO takes over IT
resistance spend
Struggling to meet
business needs BUs Leverage Service IT no longer brings
Providers to solve value to the org
80% of time dedicated to
business needs
keeping lights on Downsizing ensues
IT Strategy is no longer just project/architecture
based. Strategy must be built around providing RACKSPACE® HOSTING | WWW.RACKSPACE.COM
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value to the biz!
12. Polling Question:
How do you address
Shadow IT in your org?
• Ban the Cloud: Stamp out Shadow IT
• Use current controls for all cloud spending
• Embrace Shadow IT as a tool for innovation
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13. To Adopt Cloud the
RIGHT WAY, the
Business of IT needs to
TRANSFORM
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14. A New Way of Thinking
Virtualization is a TECHNOLOGY …
Cloud Computing is a
BUSINESS MODEL
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15. Shadow IT can be IT’s Best Friend
• Empowers a self-service organization
• Spurs Innovation & adds more projects to the Project Funnel
• Provides strong POC environments to vet viability for
potential CAPEX spend
• Frees IT Resources…
Allowing IT to focus efforts where
they provide value … in the APPS
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16. Filling the Innovation Funnel
Experiment More by
Removing the CAPEX
Blockade
• Lower Approval Threshold
• Eliminate Missed Opportunity
• Lower Barrier to Entry
How Many Projects Have You
Killed Because You Couldn’t
Justify CAPEX Spend?
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17. Creating a Safe Self-Service Organization
To leverage the benefits of Shadow IT….
It is imperative to establish appropriate
guardrails for your business.
Embrace Shadow IT & Create New
Procedures for Spending Control
BUILD A SERVICE CATALOG
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18. What is a Services Catalog?
Simple Approved
Robust User Portal
Vendor List
COMPLEXITY
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19. How Does a Service Catalog Work?
Internal IT Service Provider
Business Unit
Department
TOGETHER, WE CAN Service
HELP YOU! Catalog
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20. How do you build a Service Catalog?
• Catalog Business • Design & Build
Workloads/Needs Standard Cloud
– BYOD Configurations
– Corporate websites – Set governance
– Marketing campaigns – Control security & compliance
– E-commerce sites – Data Protection
– SaaS – Application Integration
– Rich Media
– Other
“… empower a self-service
organization!”
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21. IT
The Path of Transforming the Business of IT
IT Dept. Adopting a Service Partner to the
Provider Mentality Business
Overwhelmed by Create a service catalog by CIO becomes an Advisor to
demand partnering w/ a Service Provider the Business
Struggling to meet Empower a self-service IT is working on game-
business needs organization changing, strategic
80% of time dedicated Create an army of innovators initiatives
to keeping lights on Free IT Resources to focus on Demands of the Business
providing value are met
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22. Are you Prepared to
Transform the
Business of IT?
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23. What Covered Today
Current State of Enterprise IT
Dangers of the Status Quo
Importance of embracing a Service
Provider Mentality
Empowering a Self-Service Organization
Transforming the Business of IT
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24. Cloud Application Transformation Framework
Creating Your Seamless Journey to the Cloud
“Cloud HOW?” Taking Enterprises from… “Cloud NOW”
Customer
Data
Center
IT Application Cloud
Solution Migration Environment
Evolution Profiling Readiness
Design Execution Realization
Workshop Workshop Assessment
Strategize & Migrate Support
Design
Assess Implement Optimize
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25. Get SMART on Cloud
Rackspace Advisory Services: Recommended Rackspace Resources:
• Cloud: Vision to Reality whitepaper (right side of page)
Phone: 1-800-440-1249 • Cloud: Economics whitepaper (right side of page)
Email: advisory_services@rackspace.com • Take the Cloud Readiness Self Assessment
Website: rackspace.com/Advisory Services
• Use cases:
– Hybrid Hosting: Dominos Pizza and watch the video
Recommended Industry Resources: – RackConnect™: VEVO and watch the video
– Private Cloud: Lighthouse1
• The Big Switch, Nicholas Carr
• Cloudonomics: The Business Value of Cloud
Computing, Joe Weinman
Rackspace
• www.Cloudability.com Knowledge
• http://gigaom.com/
Center
• www.gartner.com “Our goal is to create the
• www.forrester.com most
CLOUD SAVVY
• www.idc.com
customers in the
industry”
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This is what we are going to cover today. Please feel free to ask questions throughout – we would like to ensure that this session is valuable for all participants.
Here are the main challenges that Enterprise IT deals with today.Steve Mills to validate
Your end users want technology fast and they want it now. Their expectations for speed of delivery of applications have been altered due to the proliferation of mobile devices and applications. Not only that, but the way your company does business in the digital age has changed. Your customers are browsing your website, place an order via a mobile app, and check status all via technology, this is putting an extra burden on you to deliver IT.Your end users have easy access to cloud. They are free to spin up their own service – because they can! All it takes is a credit card and they are up and running in the cloud.
What does this lead your users to do? Create shadow IT.Not all shadow IT is a bad thing. Having your end users find SaaS solutions such as Salesforce, Workday or Qlikview to meet their increasing demands on IT helps the CIO focus IT resources on the business of IT. At Rackspace, our own CIO, Steve Mills has encouraged Shadow IT within reason. As long as the apps meet compliance and security requirements – Steve says GO FOR IT! Now, instead of having an IT team of 15 people supporting these apps, he has an army of 4500 Rackers supporting themselves.Let’s define shadow ITNote: Source: McLaughlin & Assoc, national online survey (per San Antonio Business Journal June 25, 2012), conducted among 500 IT decision-makers, who work for businesses or organizations that use cloud computing
IT struggles with meeting the increasing demands of business units – speed, flexibility, agility. Business units are circumventing IT completely and are going rogue.From our experience working with 60% of the F100, I know this because many of them are customers of Rackspace
Unsanctioned use of the cloud can lead to a few dangers.Some of the potential dangers of shadow IT:Governance, security, controls which could lead to revenue loss, loss of business IP, and brand deteriorationFrom a cost standpoint:Lack of negotiated terms and feesHigher costs to the company overall
IT can panic and BAN the Cloud which is impracticalUse Existing and likely outdated Approval Processesfor Spending Control – but that takes away the speed, agility and flexibility of the cloud
Fear of change and restricted resources keeps IT drawn to the path of least resistance – “the known”. “Let’s keep doing what we’ve always done …. It has worked for us so far”
Enterprise Misstep #1: treating cloud computing like a technology. When adopting cloud, enterprises need to be prepared to shift their thinking and understand that CLOUD is a new business model. To truly take advantage of cloud computing, your IT organization has to transform… and most importantly, the way you deliver IT services to your end users must change. Yes, believe it or not …there is a right and wrong way to adopt cloud. Adopting a Service Provider Mentality and Empowering a Self-Service OrganizationThe importance of IT meeting the demands of the businessHow to protect from the dangers of Shadow IT and leverage its benefits How to create an army of empowered employees How to approach Service Catalog Development How IT can drive business value back into the organization through the apps Be prepared to change the way you think of the business of IT!
The first shift in thinking is that the leap from virtualization to cloud computing is a shift not only in technology but in a wholesale shift in IT as a business model.To truly take advantage of the cloud, your IT organization has to transform. Everything from how you provision, procure, manage and run the business of IT will need to be revamped. And most importantly the way you deliver IT services to your end users will change.
Early phases of creating an application is the uncertainty associated with it. Will it be successful at all? Will it grow gradually? Might it experience skyrocketing adoption? Traditionally, the time to obtain all approvals a capital expenditure requires a forecast in a period of uncertainty. Your organization is making a bet on the success of that product or service before knowing what the payoff might be. There are only so many capex dollars available leading to an above/below the line decision making processIf you remove the CAPEX investment barrier, your developers and business units can experiment more freely with ideas and kill them if they don’t turn out to be viableOpportunity Cost: Time spent provisioning no longer causes missed opportunity. Everyone gets what they need when they need it. No trade offs 1 project for another.SecuringCAPEX dollars and approvals is no longer a barrier to entryHow Many Viable Projects Have You Killed Because You Couldn’t Validate CAPEX Spend?
The last option is to embrace the change, adapt to the new business of IT and create new procedures for Spending Control You are CREATING A SERVICE CATALOG
What is a service catalog. This is derived from ITIL service management. Be as simple as an approved vendor list where Central IT has negotiated pricing terms and the vendor or Service Provider understands your companies security & compliance requirementsOr it could be as sophisticated as a portal where users in your organization can immediately spin up pre-defined/approved configurations. This would bill directly to their cost center and is the self-service automated tool!
Building a service catalog starts with working with a service provider who can provide IT resources FAST!You create preconfigured cloud solutions meeting the security and governance requirements of your business.When the business unit comes to IT for services – you have a solution for them via the selected service provider and service catalog.
Step 1:Catalog common workloads and use cases for utilizing cloud technology?Step 2: work with the service provider to design and build standard cloud configurations.Everyone’s happy!