The AdCouncil.org website may be biased as it receives private corporate funding to influence opinions. While it legitimately represents the message of not texting and driving, its research is somewhat weak. In contrast, Distraction.gov is authored by a government agency focused on public safety. It has solid partner organizations and verifiable facts that are up-to-date, including educational materials for teachers and students. Distraction.gov provides the most objective information for students due to its priority of public safety over private interests.
2. AdCouncil.org
The ending URL .org denotes a nonprofit organization that
wants to influence people.
Topic- Texting & Driving
Who created the page? The Ad Council is a private
organization that marshals volunteer talent from
advertising and communication
industry, media, resources of business and nonprofit
communities to deliver messages to American Public.
They promote and deliver public service messages to
American Public.
3. AdCouncil.org
Authority- 100 voting members, 28 chairs and 15 former
honorary members names and credentials are listed.
Accuracy- This site has verifiable facts, a list of case
studies, Real stories, research and Best Practices.
Currency- Foundedduring World War II, in 1941, The
Advertising Council and created a campaign to sell War
Bonds. They have been around for 60 years and are
America's leading producer of public service
communications. There are updated press releases and
Current events listed on this site.
4. AdCouncil.org
Objectivity- The websites sponsored are questionable because the
may be private corporations with hidden agendas. The following
companies have “donated” Funds by of $150.000 plus each year.
AOL
The Coca-Cola Company
Google Inc.
Hewlett-Packard Company
Johnson & Johnson
PepsiCo, Inc.
The Procter & Gamble Company
Time Warner Inc.
World Wrestling Entertainment
Yahoo! Inc.,
5. Distraction.gov
The ending URL .gov denotes a federal, state or
government agency.
Topic- Texting & Driving
Who created the page? This page was create by
the US Government in responses to a growing
danger of deaths and accidents due to Texting &
Driving
6. Distraction.gov
Authority- This site is sponsored by the US government
and US Secretary of transportation, Ray LaHood.
Accuracy- This site has verifiable facts that contain
current press releases, up coming events, current
informational videos, state laws, testimonials from all over
the US and a press kit.
Currency- The site came in to existence out of necessity in
10/ 9 and has consistently stayed current press releases
added on up to 4/12
7. Distraction.gov
Objectivity- The site is an up to date collection of relevant
information since the obvious need to address the dangerous of
texting and driving since 2009. They have some legitimate partners
such as:
The U.S. Department of Transportation is partnered with a number
of groups and organizations to spread the word about the dangers of
texting and cell phone use while driving.
Ad Council
American Driver and Traffic Safety Education Association (ADTSEA)
Better Business Bureau
Consumers Union
The Driving School Association of the Americas (DSAA)
Governors Highway Safety Association (GHSA)
National Organizations for Youth Safety (NOYS)
The National Safety Council
Network of Employers for Traffic Safety (NETS)
8. SUMMARY of comparison of the
AdCouncil.orgvsDistraction.gov
The adcouncil.org website may be bias. There are many private
corporate dollars being spent to influence American opinions. I
believe in this case, the adcouncil.org does represent the topic
message of not texting and driving legitimately with some
references and current events. Their research is somewhat
weak. However, the idea of private donations sends a caution
flag
I think the distrion.org website is the best website for my
students to gather information from because it is authored by a
legitimate government agency who’s priority is public
safety.Distraction.org also has solid legitimate organizations as
its partners. The facts listed are verifiable with lists of good and
reputable sources. There is a great deal of dated research that is
up to date and well represented. There are educational kits for
teachers and students.
9. EDTL 6360 * Web Page Evaluation
Citations
ad council. (2012, May 9). Retrieved from
http://ez.adcouncil.org/
. "Distraction.Gov: The official Government
website on Distracted Driving." Distraction.gov.
United States Department of
Transportation, 2012. Web. 9 May 2012.
<http://www.distraction.gov/index.html>.