Applying online is the least effective method of finding a job today. In this presentation we'll show you the five main reasons. We'll also cover effective business development and marketing strategies you can use today to become employed quickly. You can even take it to the next level and get the job you want.

1. Career Search Optimization
presented by Paul Anderson
Career Columnist, TV Co-Host, National Speaker

2. You Psyche Yourself Up

3. Only to be Depressed

4. Applying online...

5. Waste of Time

6. Too Many Resumes

7. Up to 400 per hour

8. You might not meet
their exact needs...

9. It’s mostly the
employer’s fault...

10. Template JD’s

11. Confusing JD’s

12. > 90% aren’t Qualified

13. You’ll probably get
filtered out...

14. HMS Screening

15. Resume Scoring

16. Applicant Profiling

17. Telling the Truth?

18. Fits our Culture?

19. Meets Business Needs?

20. You could even get
blacklisted...

21. Are You on the List?

22. Too Many Submissions

23. Different Openings

24. Red Flags

25. Google Search

26. Recruiter Opinions

27. Where you come
from matters...

28. Which Do They Prefer?

29. Partner Referrals

30. LinkedIn Groups

31. Newspaper

32. Employee Referrals

33. Tech Talks

34. Associations

35. Recap
• Too many applicants
• Don’t know the employer’s needs
• Could get filtered
• Might land on their blacklist
• Companies have preferences

36. Even if you
overcame all of
those hurdles ...

37. You probably won’t
get the job you want.

38. What’s the solution?

39. Values & Goals

40. Develop a Strategy

41. Need a Marketing Plan

42. Strategic Connections

43. If you don’t have the
right contacts ...

44. NO Elevator Pitches!

45. Develop a Relationship

46. Senior Citizen

47. Career Change

48. Stay-at-Home Mom

49. Foreigner

50. Move Out-of-State

51. 84% Surviving & Unhappy

52. Only 16% Happy

53. You can be that 16%

54. Transform Your Career