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eLearning
and Communities of Practice

         Dr. Johanna Völker
  johanna@informatik.uni-mannheim.de


              FSS 2011
Schedule
 14.02.    Knowledge Management I      04.04      Information Extraction II
 21.02.    Knowledge Management II     11.04.     Knowledge Repositories
 Part I    Search and Discovery        Part III   Socialization and Collaboration
 28.02.    Information Retrieval I     02.05.     Web 2.0 and Enterprise 2.0
 07.03.    Information Retrieval II    09.05.     Social Network Analysis
 14.03.    Data Mining I               Part IV Creativity and Problem Solving
 21.03.    Data Mining II              16.05.     eLearning and Communities
 Part II   Knowledge Repositories      23.05.     Crowdsourcing
 28.03.    Information Extraction I    30.05.     ...
                                       10.06.     Final Exam


http://ki.informatik.uni-mannheim.de
2
Overview
  1    Learning Organization
  2    eLearning
  3    Web 2.0 for eLearning
  4    Communities of Practice




http://ki.informatik.uni-mannheim.de
3
Gilbert Probst et al. 1997


                  Identify             Apply


         Create
                                          Store




                                       Share


http://ki.informatik.uni-mannheim.de
4
Learning Organization                                 [Peter Senge]

  "Where people continually expand their capacity to create the results
  they truly desire, where new and expansive patterns of thinking are
  nurtured, where collective aspiration is set free, and where people are
  continually learning how to learn together." [Senge 1990]

  • Characteristics of a learning organization [Senge
    1994]: personal mastery, mental models, shared
    visions, team learning, system thinking
  • Development of organizational memory and
    support for individual learning




                                                          Technology




                                                                                Processes
  • "Organizational memory is the means by




                                                                       People
    which knowledge is stored for future use."
    [Huber 1991]


http://ki.informatik.uni-mannheim.de
5
Knowledge Transformation
   Knowledge is both input and output of organizational learning

       Learning                        Tacit Knowledge          Explicit Knowledge

                                       Socialization             Externalization
                       Tacit            Sympathized
                     Knowledge           Knowledge                    Conceptual
                                                                      Knowledge

                                       Internalization             Combination
                      Explicit
                     Knowledge           Operational                  Systematic
                                         Knowledge                    Knowledge

                                                       * Adapted from Nonaka and Konno (1998)

http://ki.informatik.uni-mannheim.de
6
Barriers for Organizational
  Learning
  • Effective learning can require the removal of traditional
    hierarchical structures
  • Investment into people and technologies
  • Corporate culture: lack of team spirit and openness,
    reluctance wrt. new technologies
  • Individual mastery and knowledge considered a threat to
    the organization
  • Positive effects of learning difficult to measure,
    especially on the individual level


http://ki.informatik.uni-mannheim.de
7
Benefits of Organizational Learning

  • Improve corporate culture (internal) and reputation
    of the organization (external) by focusing on people
  • Increase innovation speed and competitiveness
  • Improve quality of products and services, increase
    customer satisfaction
  • Shorten time for reaction to external events, e.g.,
    market changes or political decisions
  • Build up organizational knowledge base and
    preserve knowledge for future use


http://ki.informatik.uni-mannheim.de
8
Overview
  1    Learning Organization
  2    eLearning
  3    Web 2.0 for eLearning
  4    Communities of Practice




http://ki.informatik.uni-mannheim.de
9
"Pedagogy empowered by digital
  2 eLearning                                            technology"



  • Electronically supported learning
    and teaching, i.e. planned efforts
    to improve job-related knowledge
    and skills by using computers
  • Tools and technologies for ...
     – Course creation, management
        and administration
     – Learning, practice, application
     – Assessment of student
        performance


http://ki.informatik.uni-mannheim.de
10
http://www.ilias.de




                   How does ILIAS support learning
                          and teaching?



http://ki.informatik.uni-mannheim.de
11
eLearning and Traditional Classrooms
                        Traditional Classroom   eLearning


 Classroom              Physical, time and      Unlimited, anywhere, anytime
                        location dependent

 Content                Textbooks               Text and multimedia (syndication)
                        Multimedia              Printed and online resources
                        Projector slides        Contributions by learners
 Learning process       One learning path       Personalization (pace and path
                                                determined by learner)
                        Distinguished roles     Collaboration and interaction
                                                Social context


http://ki.informatik.uni-mannheim.de
12
Educational Schools of Thought
  • Behaviorism
     – Learning through association and reinforcement
     – Theories include, e.g., classical conditioning
  • Constructivism
     – Individuals build mental structures based on
       prior knowledge and personal experiences
     – Self-directed, active learning
  • Cognitivism
     – Focus on mental processes and how information is
       processed by learners
     – Short-term and long-term memory, problem solving etc.

http://ki.informatik.uni-mannheim.de
13
[Laurillard 1993]

  Conversational Framework
            Tutor                  Tutor-
                                                Tutor adapts
          describes               student
                                                  concepts
          concepts                dialogue



                                  Student
        Dialogue on                              Tutor sets
                                 completes
           action                                   task
                                    task



           Student                           "Pedagogy empowered by
          reflection                               digital technology"

http://ki.informatik.uni-mannheim.de
14
Learning in Higher Education
              [Barnett 1990]
                                         Deep understanding

                                              Radical critique

                                                 Critique in company of others

                    Experience                      Independent inquiry

                                                       Student's self reflection
   Testing Theory
     in Practice                 Reflection



                                          Experiential Learning
               Theory Building
                                         [Kolb 1984]

http://ki.informatik.uni-mannheim.de
15
http://ki.informatik.uni-mannheim.de
16
Serious Games




http://ki.informatik.uni-mannheim.de
17
Welsh et al., E-Learning: Emerging Uses and Future Directions, 2003


  Possible Drawbacks of eLearning
  • Requires significant investment into technologies
    and IT experts for building eLearning infrastructure
  • Less personal interaction among learners or
    between learners and teachers
  • Sometimes, training becomes mere information
    provision, interactive guidance and feedback is
    neglected (pedagogy is important!)
  • Learners and teachers need to be familiar with
    eLearning technologies to use them effectively

http://ki.informatik.uni-mannheim.de
18
Welsh et al., E-Learning: Emerging Uses and Future Directions, 2003


  Advantages of eLearning
  • Provide consistent, worldwide training
  • Lower expenses for training
  • Reduce delivery cycle time, i.e. more people
    can be trained in less time
  • Reduced information overload: management of
    information that learners have to consume
  • Increased learner convenience by asynchronous
    just-in-time training
  • Easier tracking of learner activities and mastery

http://ki.informatik.uni-mannheim.de
19
Learning Management Systems              mLearning

                                                       Learning on Demand
                   Virtual Learning Environment

  Virtual Classroom                          Communities of Practice

                     Mobile-Assisted Language Learning

  Blended Learning                Computer-based Training


                                              Serious Games

   Web-based Training                  Immersive Learning

http://ki.informatik.uni-mannheim.de
20
Tools and Technologies
     Asynchronous                      Synchronous
                                                        Assessment
       Learning                          Learning

 • Forums                        • Chat              • Quiz
 • Blogging                      • Web               • ePortfolio
 • Microblogging                   Conferencing      • Assignment
 • Bookmarking                   • Virtual worlds    • Simulation
 • Podcasts                      • Multiplayer
 • Wikis                           games




http://ki.informatik.uni-mannheim.de
21
Overview
  1    Learning Organization
  2    eLearning
  3    Web 2.0 for eLearning
  4    Communities of Practice




http://ki.informatik.uni-mannheim.de
22
eLearning + Web 2.0 = eLearning 2.0

  "The term Web 2.0 is associated
  with web applications that
  facilitate participatory information
  sharing, interoperability, user-
  centered design, and collaboration
  on the World Wide Web."

  http://en.wikipedia.org/wiki/Web_2.0




http://ki.informatik.uni-mannheim.de
23
Web 2.0 for eLearning
   eLearning 2.0: usage of social software for ...
   Searching and connecting people        facebook, communities of
                                          practice
   Publishing and sharing knowledge       blogs and RSS feeds, podcasts,
                                          folksonomies
   Collaboration and communication        Twitter, Skype, wikis

  •   Open learning environments
  •   Active and self-organized learning
  •   Collaborative learning in communities and networks
  •   No strict separation between teachers and students
  •   Syndication of eLearning contents
http://ki.informatik.uni-mannheim.de
24
Christian Safran, Christian Gütl and Denis Helic, The impact of Web 2.0 on Learning at a
 Technical University – A usage survey, Proceedings of ELEARN, 2007



         Blogs: learning 23%, lectures 30%


                        Wikis: learning 60%, lectures 84%


                             Audio/Video Podcasts: learning 10%, lectures 13%




http://ki.informatik.uni-mannheim.de
25
•   Course-related announcements
                                        •   Online discussions
                                        •   Questions by learners
                                        •   Reminders about tests or project
                                            due dates

                                                                  Blogs
    Microblogging


•    Publish related world news
•    Publish materials and resources
•    Coordination of group projects
•    Reflect teaching / learning experiences

http://ki.informatik.uni-mannheim.de
26
•   Course-related news and events                     Wikis
•   Personal homepages of learners and teachers
•   Discussions and versioning
•   Interlinked learning materials (text and images)
•   Links to relevant online resources
http://ki.informatik.uni-mannheim.de
27
Podcasts




• Audio recordings of lectures: download or streamed webcast
• Learning materials available through web syndication
• Access on computers or mobile devices

http://ki.informatik.uni-mannheim.de
28
Videos




http://ki.informatik.uni-mannheim.de
29
•   Course-related news and events
•   Comments and discussions
•   Publishing images, videos and links
                                                        Social
•   Manage social relationships among learners and
    teachers
                                                     Networks




http://ki.informatik.uni-mannheim.de
30
Virtual Worlds




 • Virtual classrooms
 • Synchronous interaction between learners and
   teachers: questions and discussions
 • Seemless integration of multimedia contents
http://ki.informatik.uni-mannheim.de
31
Overview
  1    Learning Organization
  2    eLearning
  3    Web 2.0 for eLearning
  4    Communities of Practice




http://ki.informatik.uni-mannheim.de
32
4 Communities of Practice
  "Communities of practice are groups of people who share a passion for
  something that they know how to do, and who interact regularly in
  order to learn how to do it better." [Etienne Wenger 2004]

  • People spontaneously come
    together under common theme,
    they share a domain of interest
    about which they communicate
  • Practice developed by shared
    experiences, stories, tools,
    methodologies and solutions to
    practical problems


http://ki.informatik.uni-mannheim.de
33
Digital Habits: Stewarding technology for communities
Wenger, White and Smith 2009

                                             open-         meetings
                                             ended
                                                                               projects
                                             conver-
                                             sation

                                content                                                   access
                                publish-                  Community                         to
                                   ing                      activities                expertise
                                                          oriented to
                                                                ...
                                  individual
Community                         participat-
                                                                                    relation-
                                                                                     ships
                                       ion
Orientation
                                                  community
Spidergram                                        cultivation
                                                                         context


http://ki.informatik.uni-mannheim.de
34
[Lehner, p. 217] Purpose              Members          Collaboration       Duration


 Community of       knowledge          self-organization commitment         as long as
 Practice           development        of members        and                members
                    and sharing                          identification     share common
                                                         with community     interest
 Formal working     perform a task     nominated by     task description,   until next
 group              or develop a       management       organizational      reorganization
                    product                             goals
 Project team       complete a         nominated by     milestones and      until the end
                    project            project leader   project goals       of the project

 Social network     advice             friends and      general             as long as
                    regarding          business         reciprocal needs    membership is
                    concrete           partners                             beneficial
                    problems


http://ki.informatik.uni-mannheim.de
35
African Community of
                                       Practice on Managing
                                            for Development
                                                      Results




Farming for Health




http://ki.informatik.uni-mannheim.de
36
Military Families
                                       Learning Network




       Community of
       Practice: Yoga,
   Meditation, Tai Chi:
           Gig Harbor
http://ki.informatik.uni-mannheim.de
37
Social Constructivism
                                         100 %
   acquired knowledge in % of contents




                                                                          solving real-world problems
                                         80 %    Teach others




                                                                          social interaction
                                         75%     Practical exercises




                                                                       learning by ...
                                         50 %    Discussions

                                         20 %    Media Use
                                         5%      Listening
http://ki.informatik.uni-mannheim.de
38
Potential Problems

  • Ineffective distribution of highly specialized
    and theoretical knowledge
  • Strong intrinisic motivation required by individuals
  • Weaker social commitments and potential lack of trust in
    merely virtual communities
  • Varying degree of participation and membership counts,
    distinguished roles required to sustain CoP
  • CoP crossing the boundaries of companies can raise
    legal issues, e.g., concerning intellectual property

http://ki.informatik.uni-mannheim.de
39
Competitive Advantages for Companies
                                with associated Communities of Practice

  • Identification of knowledge gaps and resources
  • Extension of organisational and individual knowledge
    bases, collective intelligence
  • Work effectiveness of employees who gain experience in
    giving instructions and working in teams
  • Faster integration of new employees
  • Shorter response time and problem solving lead to
    increased customer satisfaction
  • Innovation of new products and services

http://ki.informatik.uni-mannheim.de
40
Summary
  • Learning organization / organizational learning
  • eLearning
       – Learning and teaching supported by computers
       – Pedagogy and teaching / learning strategies
  • eLearning 2.0
       – eLearning based on Web 2.0 technologies
       – Communities of Practice

                              Next: Crowdsourcing
http://ki.informatik.uni-mannheim.de
41
Literature

 Franz Lehner, Wissensmanagement. Grundlagen, Methoden und technische
 Unterstützung, Hanser Fachbuch, 3rd edition, 2009

 Etienne Wenger, Knowledge Management as a doughnut: Shaping your
 knowledge strategy through communities of practice, Ivey Business Journal, 2004

 David A. Garvin, Amy C. Edmondson and Francesca Gino, Is Yours a Learning
 Organization? Harvard Business Review, 2008




http://ki.informatik.uni-mannheim.de
42
Literature

   Kathryn Kane, Janine Robinson-Combre and Zane L. Berge, Tapping into
   Social Networking: Collaborating enhances both knowledge management
   and e-learning, Journal of Information and Knowledge Management
   Systems, 2009

  George Sammour et al., The role of knowledge management and e-learning
  in professional development, International Journal of Knowledge and
  Learning, Vol. 4, No. 5, 2008

  Mohamed Amine Chatti, Matthias Jarke and D. Frosch-Wilke, The future
  of e-learning: a shift to knowledge networking and social software,
  International Journal of Knowledge and Learning, Vol. 3, No. 4-5, 2007

http://ki.informatik.uni-mannheim.de
43

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E learning-e-comunidades-de-prática

  • 1. eLearning and Communities of Practice Dr. Johanna Völker johanna@informatik.uni-mannheim.de FSS 2011
  • 2. Schedule 14.02. Knowledge Management I 04.04 Information Extraction II 21.02. Knowledge Management II 11.04. Knowledge Repositories Part I Search and Discovery Part III Socialization and Collaboration 28.02. Information Retrieval I 02.05. Web 2.0 and Enterprise 2.0 07.03. Information Retrieval II 09.05. Social Network Analysis 14.03. Data Mining I Part IV Creativity and Problem Solving 21.03. Data Mining II 16.05. eLearning and Communities Part II Knowledge Repositories 23.05. Crowdsourcing 28.03. Information Extraction I 30.05. ... 10.06. Final Exam http://ki.informatik.uni-mannheim.de 2
  • 3. Overview 1 Learning Organization 2 eLearning 3 Web 2.0 for eLearning 4 Communities of Practice http://ki.informatik.uni-mannheim.de 3
  • 4. Gilbert Probst et al. 1997 Identify Apply Create Store Share http://ki.informatik.uni-mannheim.de 4
  • 5. Learning Organization [Peter Senge] "Where people continually expand their capacity to create the results they truly desire, where new and expansive patterns of thinking are nurtured, where collective aspiration is set free, and where people are continually learning how to learn together." [Senge 1990] • Characteristics of a learning organization [Senge 1994]: personal mastery, mental models, shared visions, team learning, system thinking • Development of organizational memory and support for individual learning Technology Processes • "Organizational memory is the means by People which knowledge is stored for future use." [Huber 1991] http://ki.informatik.uni-mannheim.de 5
  • 6. Knowledge Transformation Knowledge is both input and output of organizational learning Learning Tacit Knowledge Explicit Knowledge Socialization Externalization Tacit Sympathized Knowledge Knowledge Conceptual Knowledge Internalization Combination Explicit Knowledge Operational Systematic Knowledge Knowledge * Adapted from Nonaka and Konno (1998) http://ki.informatik.uni-mannheim.de 6
  • 7. Barriers for Organizational Learning • Effective learning can require the removal of traditional hierarchical structures • Investment into people and technologies • Corporate culture: lack of team spirit and openness, reluctance wrt. new technologies • Individual mastery and knowledge considered a threat to the organization • Positive effects of learning difficult to measure, especially on the individual level http://ki.informatik.uni-mannheim.de 7
  • 8. Benefits of Organizational Learning • Improve corporate culture (internal) and reputation of the organization (external) by focusing on people • Increase innovation speed and competitiveness • Improve quality of products and services, increase customer satisfaction • Shorten time for reaction to external events, e.g., market changes or political decisions • Build up organizational knowledge base and preserve knowledge for future use http://ki.informatik.uni-mannheim.de 8
  • 9. Overview 1 Learning Organization 2 eLearning 3 Web 2.0 for eLearning 4 Communities of Practice http://ki.informatik.uni-mannheim.de 9
  • 10. "Pedagogy empowered by digital 2 eLearning technology" • Electronically supported learning and teaching, i.e. planned efforts to improve job-related knowledge and skills by using computers • Tools and technologies for ... – Course creation, management and administration – Learning, practice, application – Assessment of student performance http://ki.informatik.uni-mannheim.de 10
  • 11. http://www.ilias.de How does ILIAS support learning and teaching? http://ki.informatik.uni-mannheim.de 11
  • 12. eLearning and Traditional Classrooms Traditional Classroom eLearning Classroom Physical, time and Unlimited, anywhere, anytime location dependent Content Textbooks Text and multimedia (syndication) Multimedia Printed and online resources Projector slides Contributions by learners Learning process One learning path Personalization (pace and path determined by learner) Distinguished roles Collaboration and interaction Social context http://ki.informatik.uni-mannheim.de 12
  • 13. Educational Schools of Thought • Behaviorism – Learning through association and reinforcement – Theories include, e.g., classical conditioning • Constructivism – Individuals build mental structures based on prior knowledge and personal experiences – Self-directed, active learning • Cognitivism – Focus on mental processes and how information is processed by learners – Short-term and long-term memory, problem solving etc. http://ki.informatik.uni-mannheim.de 13
  • 14. [Laurillard 1993] Conversational Framework Tutor Tutor- Tutor adapts describes student concepts concepts dialogue Student Dialogue on Tutor sets completes action task task Student "Pedagogy empowered by reflection digital technology" http://ki.informatik.uni-mannheim.de 14
  • 15. Learning in Higher Education [Barnett 1990] Deep understanding Radical critique Critique in company of others Experience Independent inquiry Student's self reflection Testing Theory in Practice Reflection Experiential Learning Theory Building [Kolb 1984] http://ki.informatik.uni-mannheim.de 15
  • 18. Welsh et al., E-Learning: Emerging Uses and Future Directions, 2003 Possible Drawbacks of eLearning • Requires significant investment into technologies and IT experts for building eLearning infrastructure • Less personal interaction among learners or between learners and teachers • Sometimes, training becomes mere information provision, interactive guidance and feedback is neglected (pedagogy is important!) • Learners and teachers need to be familiar with eLearning technologies to use them effectively http://ki.informatik.uni-mannheim.de 18
  • 19. Welsh et al., E-Learning: Emerging Uses and Future Directions, 2003 Advantages of eLearning • Provide consistent, worldwide training • Lower expenses for training • Reduce delivery cycle time, i.e. more people can be trained in less time • Reduced information overload: management of information that learners have to consume • Increased learner convenience by asynchronous just-in-time training • Easier tracking of learner activities and mastery http://ki.informatik.uni-mannheim.de 19
  • 20. Learning Management Systems mLearning Learning on Demand Virtual Learning Environment Virtual Classroom Communities of Practice Mobile-Assisted Language Learning Blended Learning Computer-based Training Serious Games Web-based Training Immersive Learning http://ki.informatik.uni-mannheim.de 20
  • 21. Tools and Technologies Asynchronous Synchronous Assessment Learning Learning • Forums • Chat • Quiz • Blogging • Web • ePortfolio • Microblogging Conferencing • Assignment • Bookmarking • Virtual worlds • Simulation • Podcasts • Multiplayer • Wikis games http://ki.informatik.uni-mannheim.de 21
  • 22. Overview 1 Learning Organization 2 eLearning 3 Web 2.0 for eLearning 4 Communities of Practice http://ki.informatik.uni-mannheim.de 22
  • 23. eLearning + Web 2.0 = eLearning 2.0 "The term Web 2.0 is associated with web applications that facilitate participatory information sharing, interoperability, user- centered design, and collaboration on the World Wide Web." http://en.wikipedia.org/wiki/Web_2.0 http://ki.informatik.uni-mannheim.de 23
  • 24. Web 2.0 for eLearning eLearning 2.0: usage of social software for ... Searching and connecting people facebook, communities of practice Publishing and sharing knowledge blogs and RSS feeds, podcasts, folksonomies Collaboration and communication Twitter, Skype, wikis • Open learning environments • Active and self-organized learning • Collaborative learning in communities and networks • No strict separation between teachers and students • Syndication of eLearning contents http://ki.informatik.uni-mannheim.de 24
  • 25. Christian Safran, Christian Gütl and Denis Helic, The impact of Web 2.0 on Learning at a Technical University – A usage survey, Proceedings of ELEARN, 2007 Blogs: learning 23%, lectures 30% Wikis: learning 60%, lectures 84% Audio/Video Podcasts: learning 10%, lectures 13% http://ki.informatik.uni-mannheim.de 25
  • 26. Course-related announcements • Online discussions • Questions by learners • Reminders about tests or project due dates Blogs Microblogging • Publish related world news • Publish materials and resources • Coordination of group projects • Reflect teaching / learning experiences http://ki.informatik.uni-mannheim.de 26
  • 27. Course-related news and events Wikis • Personal homepages of learners and teachers • Discussions and versioning • Interlinked learning materials (text and images) • Links to relevant online resources http://ki.informatik.uni-mannheim.de 27
  • 28. Podcasts • Audio recordings of lectures: download or streamed webcast • Learning materials available through web syndication • Access on computers or mobile devices http://ki.informatik.uni-mannheim.de 28
  • 30. Course-related news and events • Comments and discussions • Publishing images, videos and links Social • Manage social relationships among learners and teachers Networks http://ki.informatik.uni-mannheim.de 30
  • 31. Virtual Worlds • Virtual classrooms • Synchronous interaction between learners and teachers: questions and discussions • Seemless integration of multimedia contents http://ki.informatik.uni-mannheim.de 31
  • 32. Overview 1 Learning Organization 2 eLearning 3 Web 2.0 for eLearning 4 Communities of Practice http://ki.informatik.uni-mannheim.de 32
  • 33. 4 Communities of Practice "Communities of practice are groups of people who share a passion for something that they know how to do, and who interact regularly in order to learn how to do it better." [Etienne Wenger 2004] • People spontaneously come together under common theme, they share a domain of interest about which they communicate • Practice developed by shared experiences, stories, tools, methodologies and solutions to practical problems http://ki.informatik.uni-mannheim.de 33
  • 34. Digital Habits: Stewarding technology for communities Wenger, White and Smith 2009 open- meetings ended projects conver- sation content access publish- Community to ing activities expertise oriented to ... individual Community participat- relation- ships ion Orientation community Spidergram cultivation context http://ki.informatik.uni-mannheim.de 34
  • 35. [Lehner, p. 217] Purpose Members Collaboration Duration Community of knowledge self-organization commitment as long as Practice development of members and members and sharing identification share common with community interest Formal working perform a task nominated by task description, until next group or develop a management organizational reorganization product goals Project team complete a nominated by milestones and until the end project project leader project goals of the project Social network advice friends and general as long as regarding business reciprocal needs membership is concrete partners beneficial problems http://ki.informatik.uni-mannheim.de 35
  • 36. African Community of Practice on Managing for Development Results Farming for Health http://ki.informatik.uni-mannheim.de 36
  • 37. Military Families Learning Network Community of Practice: Yoga, Meditation, Tai Chi: Gig Harbor http://ki.informatik.uni-mannheim.de 37
  • 38. Social Constructivism 100 % acquired knowledge in % of contents solving real-world problems 80 % Teach others social interaction 75% Practical exercises learning by ... 50 % Discussions 20 % Media Use 5% Listening http://ki.informatik.uni-mannheim.de 38
  • 39. Potential Problems • Ineffective distribution of highly specialized and theoretical knowledge • Strong intrinisic motivation required by individuals • Weaker social commitments and potential lack of trust in merely virtual communities • Varying degree of participation and membership counts, distinguished roles required to sustain CoP • CoP crossing the boundaries of companies can raise legal issues, e.g., concerning intellectual property http://ki.informatik.uni-mannheim.de 39
  • 40. Competitive Advantages for Companies with associated Communities of Practice • Identification of knowledge gaps and resources • Extension of organisational and individual knowledge bases, collective intelligence • Work effectiveness of employees who gain experience in giving instructions and working in teams • Faster integration of new employees • Shorter response time and problem solving lead to increased customer satisfaction • Innovation of new products and services http://ki.informatik.uni-mannheim.de 40
  • 41. Summary • Learning organization / organizational learning • eLearning – Learning and teaching supported by computers – Pedagogy and teaching / learning strategies • eLearning 2.0 – eLearning based on Web 2.0 technologies – Communities of Practice Next: Crowdsourcing http://ki.informatik.uni-mannheim.de 41
  • 42. Literature Franz Lehner, Wissensmanagement. Grundlagen, Methoden und technische Unterstützung, Hanser Fachbuch, 3rd edition, 2009 Etienne Wenger, Knowledge Management as a doughnut: Shaping your knowledge strategy through communities of practice, Ivey Business Journal, 2004 David A. Garvin, Amy C. Edmondson and Francesca Gino, Is Yours a Learning Organization? Harvard Business Review, 2008 http://ki.informatik.uni-mannheim.de 42
  • 43. Literature Kathryn Kane, Janine Robinson-Combre and Zane L. Berge, Tapping into Social Networking: Collaborating enhances both knowledge management and e-learning, Journal of Information and Knowledge Management Systems, 2009 George Sammour et al., The role of knowledge management and e-learning in professional development, International Journal of Knowledge and Learning, Vol. 4, No. 5, 2008 Mohamed Amine Chatti, Matthias Jarke and D. Frosch-Wilke, The future of e-learning: a shift to knowledge networking and social software, International Journal of Knowledge and Learning, Vol. 3, No. 4-5, 2007 http://ki.informatik.uni-mannheim.de 43