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Team Collaboration & UX within Agile by Socital & Stoiximan PMs

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From this presentation you will learn more about Team Collaboration & UX within Agile

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Team Collaboration & UX within Agile by Socital & Stoiximan PMs

  1. 1. www.productschool.com Team Collaboration & UX within Agile by Socital & Stoiximan PMs
  2. 2. Join 35,000+Product Managers on Free Resources Discover great job opportunities Job Portal prdct.school/PSJobPortalprdct.school/events-slack
  3. 3. C O U R S E S Product Management Learn the skills you need to land a Product Manager job
  4. 4. C O U R S E S Coding for Managers Build a website and gain the technical knowledge to lead software engineers
  5. 5. C O U R S E S Data Analytics for Managers Learn the skills to understand web analytics, SQL and machine learning concepts
  6. 6. C O U R S E S Learn how to acquire more users and convert them into clients Digital Marketing for Managers
  7. 7. C O U R S E S UX Design for Managers Gain a deeper understanding of your users and deliver an exceptional end-to-end experience
  8. 8. C O U R S E S For experienced Product Managers looking to gain strategic skills needed for top leadership roles Product Leadership
  9. 9. C O U R S E S Corporate Training Level up your team’s Product Management skills
  10. 10. Olga Mavi T O N I G H T ’ S S P E A K E R
  11. 11. How to nail collaboration with Customer Success Olga Mavi Head of Product at Personalization software for e-commerce socital.com /olga-mavi How to nail collaboration with Customer Success
  12. 12. How to nail collaboration with Customer Success About Socital ➟ B2B SaaS ➟ Athens: Dev Center, Customer Success and GR Sales ➟ High-touch Customer Success
  13. 13. How to nail collaboration with Customer Success Product Success successful > happy “Product success is ultimately achieved when a product quickly onboards new users and delivers consistent value to them.“
  14. 14. How to nail collaboration with Customer Success ➟ Onboard new clients ➟ Discuss and review clients’ goals ➟ Consult clients on how to use the Product to achieve their goals ➟ Review clients results and new suggestions ➟ Troubleshooting Customer Success in Socital
  15. 15. How to nail collaboration with Customer Success How are we going to enhance the Product to enable clients to hit their goals. Synergy Product Customer Success+
  16. 16. How to nail collaboration with Customer Success PROCESSES 6 tips on how to nail collaboration with Customer Success Synergy Product Customer Success+
  17. 17. How to nail collaboration with Customer Success Weekly touchpoint 1. Fixed weekly meeting every Tuesday 3pm-4pm ★ Recent client challenges, needs, hacks & workarounds ★ Prioritize and analyze client requests (JIRA board) ★ Requirements gathering session for new user stories ★ Demo new features before release to get feedback ★ Roadmap update, next release, when can clients expect a requested feature
  18. 18. How to nail collaboration with Customer Success JIRA Board 2. JIRA Board ★ Client Tickets ★ Client-facing bugs ★ User Story Requests ★ Tasks For each item assign Priority and Clients affected
  19. 19. How to nail collaboration with Customer Success JIRA Board
  20. 20. How to nail collaboration with Customer Success Slack channel 3. Slack channel CS team, dev team, PM ★ Open communication channel ★ Immediate reporting of critical bugs ★ Questions from client implementations ★ Quick requests (usually for stats)
  21. 21. How to nail collaboration with Customer Success Customer Interviews 4. Joint Customer Interviews ★ Feedback on features that are in design state ★ Demo prototypes and user testing ★ CS consults on which clients to interview & for what ★ Joint meeting CS/Product & debriefing
  22. 22. How to nail collaboration with Customer Success Feedback loop while in refinement & dev 5. Feedback loop while in refinement & dev ★ Discuss requirements & user acceptance criteria ★ Address questions or blind spots that arise from refinement sessions ★ Early demo while in dev ★ Consult for decisions regarding changes or cuts
  23. 23. How to nail collaboration with Customer Success Nurture the relationship 6. Nurture the relationship ★ Open and transparent communication ★ Help manage client expectations ★ CS is the biggest product advocate in the eyes of the client
  24. 24. How to nail collaboration with Customer Success 6 tips on how to nail collaboration with Customer Success 1. Weekly meeting 2. JIRA Board 3. Slack channel (CS, Dev, PM) 4. Joint Customer Interviews 5. Feedback loop for stories in refinement/dev 6. Nurture the relationship
  25. 25. How to nail collaboration with Customer Success Product + Customer Success = Product Success
  26. 26. How to nail collaboration with Customer Success Questions? Olga Mavi Head of Product at Personalization software for e-commerce socital.com /olga-mavi
  27. 27. Jim Tsipoutas T O N I G H T ’ S S P E A K E R George Kroupis
  28. 28. George KroupisJim Tsipoutas How to integrate UX within Agile Lead Designer Agile Coach
  29. 29. Intro - About us 70.000 Concurrent users
  30. 30. Product Design - What Product design is the process of creating usable products by defining real people’s problems and experimenting with possible solutions.
  31. 31. Product Design - Why Problem Solution ? ? ?
  32. 32. Product Design - Who Product Designers Product Managers Engineers Developers Stakeholders Product Owners
  33. 33. Agile - Where we are now Inspired by the Spotify model 3 Tribes - Production | Under Development | ML 9 co-located Scrum teams + 1 remote | 6 + 2 | 1 + 3 Chapters & Guilds SAFe PI Planning Nexus Integration team
  34. 34. Agile - Roadmap process Stakeholders’ Requests Product Committee Roadmap - Item - ... Business Unit Scrum TeamsProduct Increment
  35. 35. Not “READY” Roadmap items. Lack of user-centric approach. Experimentation culture. Data-driven decisions Problems we are facing
  36. 36. A shortcut to learning Scrum alone is no guarantee that your team will consistently deliver truly engaging, impactful products.
  37. 37. A shortcut to learning Scrum needs to become more design- driven and customer-centric.
  38. 38. Enter Design Sprint Whereas Scrum is an approach to problem-solving and delivering solutions, Design Sprint is an approach to problem finding and understanding.
  39. 39. What is a Design Sprint? The sprint is a 2-5 day process for answering critical business questions through design, prototyping and testing ideas with customers. Introduced by Jake Knapp https://www.gv.com/sprint/
  40. 40. The purpose of Design Sprints The goal of a design sprint is not to spit out a perfect solution at the end of one week, but to get feedback on one or two of many possible solutions
  41. 41. How does a Design Sprint work? A well-defined challenge A multidisciplinary team A strong facilitator
  42. 42. The 5-day process Understand What are the user needs, business need and technology capacities?
  43. 43. The 5-day process Define What is the key strategy and focus? Explore How might we explore as many ideas as possible?
  44. 44. The 5-day process Decide Select the best ideas so far.
  45. 45. The 5-day process Prototype Create a prototype that allows to test the ideas with users.
  46. 46. The 5-day process Validate Test the ideas with users, business stakeholders and technical experts.
  47. 47. #failfast
  48. 48. Insight According to IBM, design thinking research can lead to a 75% reduction in design & delivery time, often reducing an 8 month project to 2 or 3 months. “ “
  49. 49. Why Design Sprint? It's quick and inexpensive way to learn about important market problems or validate new ideas. It supports a customer-centric approach. You create a cross-functional team where every participant feels attached to a problem you all try to solve. It beats opinions as everybody sees the real responses from the real people. It encourages teamwork - everyone can see the value of others as well as the struggles they might have.
  50. 50. Benefits For Designers Confident about design decisions Better understanding of the problem Validate assumptions
  51. 51. Benefits For Developers Learn from watching their work in the wild Ideate other solutions based on feedback Develop empathy for users
  52. 52. Benefits For Product Managers Build the right thing Save time Save money
  53. 53. Bridging Design Sprints and Scrum Sprints Stakeholders’ Requests Product Committee Express Item as a problem. How might we... Design Sprint Roadmap - Item - ... Business Unit Scrum Teams Product Increment
  54. 54. Best uses of Design Sprints in Scrum projects When starting new projects When adding or changing big features When the product vision, roadmap or backlog are out of focus When you face big challenges
  55. 55. Data-driven decisions through experimentation Stakeholders’ Requests Product Committee Express Item as a problem Design Sprint Roadmap - Item - ... Business Unit Scrum Teams Product Increment Data CollectionData Analysis
  56. 56. Agile is not easy for UX Product Managers and Leadership Understand the Value of UX UX People Show Leadership Agile Process Is Flexible UX Professionals and Developers Are in the same team Nielsen Norman Group https://www.nngroup.com/articles/agile-not-easy-ux/
  57. 57. Key Points Recap Product Design Design Sprints Continuous Delivery Scientific Method
  58. 58. #oneteam If you want to go fast, go alone. If you want to go far, go together. African Proverb Thank you!
  59. 59. www.productschool.com Part-time Product Management, Coding, Data Analytics, Digital Marketing, UX Design, Product Leadership courses and Corporate Training

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