The document summarizes the evolution of Darren Rowse's blogging career from 2002 to present day. It begins with Rowse starting a blog with no visitors and builds up to his site ProBlogger now receiving 3 million visitors and 12 million page views per month, 150,000 social connections, and generating six figures in annual revenue through various monetization strategies and products. The summary highlights the growth and success of Rowse's blog over time through his dedication to blogging best practices.
16. Today
• 3 million visitors a month
• 12 million page views a month
• 150,000 Social Network Connections
17. Today
• 3 million visitors a month
• 12 million page views a month
• 150,000 Social Network Connections
• Six Figures per Year Revenue
18. Today
• 3 million visitors a month
• 12 million page views a month
• 150,000 Social Network Connections
• Six Figures per Year Revenue
• 9 Writers (part time)
19. Today
• 3 million visitors a month
• 12 million page views a month
• 150,000 Social Network Connections
• Six Figures per Year Revenue
• 9 Writers (part time)
• ProBlogger the Book
20. Today
• 3 million visitors a month
• 12 million page views a month
• 150,000 Social Network Connections
• Six Figures per Year Revenue
• 9 Writers (part time)
• ProBlogger the Book
• Forums - 70,000 members
21. Today
• 3 million visitors a month
• 12 million page views a month
• 150,000 Social Network Connections
• Six Figures per Year Revenue
• 9 Writers (part time)
• ProBlogger the Book
• Forums - 70,000 members
• Job Boards
22. Today
• 3 million visitors a month
• 12 million page views a month
• 150,000 Social Network Connections
• Six Figures per Year Revenue
• 9 Writers (part time)
• ProBlogger the Book
• Forums - 70,000 members
• Job Boards
• ebooks
52. My Card
DARREN ROWSE
web: problogger.net
twitter: @problogger
email: darren@problogger.net
Notas do Editor
The Way I look at Social Media
Outposts - places where you have a presence, listen, add value, produce content, build profile, have conversation, make connections and through all of this - point to your Home Base.
Home Base - place where people find you, where you produce valuable content, solve problems, provide resouce, build community etc
outposts could be many other things - for each situation it’ll be a different mix and could include:
other blogs
forums and community sites
social bookmarking sites
social media sites
social messaging tools
The Way I look at Social Media
Outposts - places where you have a presence, listen, add value, produce content, build profile, have conversation, make connections and through all of this - point to your Home Base.
Home Base - place where people find you, where you produce valuable content, solve problems, provide resouce, build community etc
The Way I look at Social Media
Outposts - places where you have a presence, listen, add value, produce content, build profile, have conversation, make connections and through all of this - point to your Home Base.
Home Base - place where people find you, where you produce valuable content, solve problems, provide resouce, build community etc
The Way I look at Social Media
Outposts - places where you have a presence, listen, add value, produce content, build profile, have conversation, make connections and through all of this - point to your Home Base.
Home Base - place where people find you, where you produce valuable content, solve problems, provide resouce, build community etc
How to Build Community
•Give members ways to 'belong' (newsletters, subscribers, membership areas)
•Give readers jobs
•Make readers famous
•build momentum/anticipation
•use social proof
•sticky sites
What need does your blog fulfill
Usefulness and Uniqueness
Prolific
Frequent Updates/Rhythm
Emotion and Opinion - Add value
What need does your blog fulfill
Usefulness and Uniqueness
Prolific
Frequent Updates/Rhythm
Emotion and Opinion - Add value
Benefits of Social Media
•Research tool
•Reinforce and expand brand
•Promote content/drive traffic
•Extend audience
•Networking with others in my industry
How to Build Community
•Give members ways to 'belong' (newsletters, subscribers, membership areas)
•Give readers jobs
•Make readers famous
•build momentum/anticipation
•use social proof
•sticky sites
What need does your blog fulfill
Usefulness and Uniqueness
Prolific
Frequent Updates/Rhythm
Emotion and Opinion - Add value
What need does your blog fulfill
Usefulness and Uniqueness
Prolific
Frequent Updates/Rhythm
Emotion and Opinion - Add value
What need does your blog fulfill
Usefulness and Uniqueness
Prolific
Frequent Updates/Rhythm
Emotion and Opinion - Add value
What need does your blog fulfill
Usefulness and Uniqueness
Prolific
Frequent Updates/Rhythm
Emotion and Opinion - Add value
What need does your blog fulfill
Usefulness and Uniqueness
Prolific
Frequent Updates/Rhythm
Emotion and Opinion - Add value
What need does your blog fulfill
Usefulness and Uniqueness
Prolific
Frequent Updates/Rhythm
Emotion and Opinion - Add value