A complete professional in real estate with more than 7 years crisscross cultural experience in domestic and international market.

1. Pankaj Ashri
Mobile: 0091-7838700306
~ E-Mail: pank3@rediffmail.com
MANAGERIAL ASSIGNMENTS
~ Sales & Marketing ~ Business Development ~ Relationship Management
Professional Abridgement
A dynamic professional with nearly 11 plus years (7 plus years in Real estate) of rich cross
cultural experience in Sales & Marketing, Business Development, Relationship Management and Team
Management. Proven track record of establishing critical relationships in emerging markets and building
creative partnerships in existing markets. Expertise in working in multicultural environments with the
distinction of understanding & exploring new markets for businesses growth. Demonstrated proficiency
in handling dealers & distributors sales network. Adept in conceptualising & executing strategies to drive
business growth & achieve desired target as well as monitor competitor activities to retain market share.
Strong relationship building skills for acquiring new customers and retaining existing client base.
Exceptionally well organised with a track record that demonstrates self motivation, creativity & initiative
to achieve personal & corporate goals.
Major strengths include:
 Sound knowledge of products or services being sold and how to promote them.
 Good communication and people management skills, including the ability to analyse
clients' needs and manage sales teams.
 Well developed planning, organisational and decision-making ability.
 Able to work well under pressure and handle a busy workload involving a number of
different tasks.
Dexterity Purview
Sales & Marketing
 Analysing & reviewing the market
response / requirements and
communicating the same to the
sales teams for accomplishment
of the business goals.
 Utilising client feedback &
personal network to develop
marketing intelligence for
generating leads.
 Conducting competitor analysis
by keeping abreast of market
trends & achieving market share
metrics.
Business Development
 Implementing strategies for
acquiring business from clients
and effectively using the potential
of existing accounts.
 Interacting with business
leaders / customers to prepare
high-level product requirements
for new initiatives.
 Enabling business growth by
developing & managing a network
of channel partners.
Key Account Management
 Networking with prospective
clients, generating business from
the existing accounts and
achieving profitability and
increased sales growth.
 Delivering presentations /
seminars & product promotion
schemes to prospective clients &
channel partners.
 Developing relationships with the
customer in target markets for
business development.
Team Management
 Imparting continuous on job
training to the workforce for
enhancing their productivity &
operational efficiencies through
knowledge enhancement / skill
building.
 Managing a team of associates
and monitoring their performance
to ensure efficiency in process
operations & ensure meeting of
individual / group targets.
Career Contour
 Since Sep 2014 till present working with ‘Oriental Homez” As Sales
Head in gurgaon
• The organisation deals in resale of ready to move in apartments, builder floors
and kothis. The firm also deals in high end rental services in gurgaon.

2.  Nov. 2013 to August 2014 AS Team Leader in Investors Clinic Infratech
Pvt. Ltd., Dubai
Investors Clinic Infratech Pvt. Ltd. is India’s largest Real Estate Brokerage
firm and specializes in services related to the selling of properties in Original
Booking, Resale, high value rental and leasing, investment, property valuation and
assisting clients with home loans. The company has operations in all over India
with 27 offices and two overseas offices in Singapore and Dubai respectively. The
company is dealing in more than 100 above projects all over India. The company
has launched few commercial and residential projects in tandem with some
builders. The company has proven track record of more than 1000 investors’ base
as on date.
Role:
• To sell Indian properties to NRI’s and generate revenue for the
company.
• To handle all the objections of customers effectively.
• To provide training to the team members timely to update them with
the marketing activities.
• To monitor the performance of each sales executive & go with executive
on a call for closing it ASAP.
• To send sales report to the associate director of the company every
week.
• To find different resources and channels for increasing the revenue for
the company.
• To keep abreast myself and the team members with the other real
estate activities in the market.
• To motivate all the team members everyday for getting best out of them
in all the possible ways.
• To develop the relations with the existing and new builders in the
market.
• Finally, to achieve the target assigned by the company by all the
possible means and keep the whole team member motivated for
achieving the target.
 July’10 till Nov 2013 worked with Earth homes Pvt. Ltd Team
Leader :
Earth Homes Pvt. Ltd. is a real estate brokerage firm and specializes in
services related to the selling of properties in original Booking, resale,
investment, property valuation. The company has operations in all over
India with 15 offices in India. The company is dealing in more than 50
above projects all over India. The company has launched its head office in
Noida and has been serving real estate industry for one decade.
Roles:

3. • To handle the sales team and provide full support in achieving the
targets assigned to them.
• To handle all the objections of team members, customers and the
channel partners effectively.
• To provide training to the team members timely to update them with
the marketing activities.
• To monitor the performance of each sales executive & go with every
executive on a call for closing it ASAP.
• To send report to the Sales director of the company every week about
the sales progress.
• To find different resources and channels for increasing the revenue for
the company.
• To keep abreast myself and the team members with the other real
estate activities in the market.
• To motivate all the team members every day for getting best out of
them in all the possible ways.
• To develop the relations with the existing and new builders in the
market.
June’09 till June’10 with Falcon Realty Services Private Ltd.,
Gurgaon
As Business Development Manager
Falcon Realty Services Private Limited (FRSPL) is incorporated under the Companies Act,
1956, in the year 1982 to represent its varied activities in Tourism and Real Estate
Sector. It has been actively involved in Land Acquisition and Land Consolidation in India.
The Company is widely recognized for its Development plan and execution of Eco-
Friendly Real Estate Projects in Delhi NCR.
FRSPL and group companies specializes in conceptualizing, formulating designing and
executing various Real Estate projects. The green development includes: Townships,
green corporate buildings, group housing, IT parks, Biotech parks, knowledge parks,
Medicity, sports city hotel and cultural parks.
Role:
o To coordinate all the sales and marketing activities at the senior level of the
company.
o To provide training to the team members timely to update them with the
marketing activities.
o To monitor the performance of all the sales & marketing staff and assist
them in achieving their assigned targets.
o To send report to the Managing Director of the company on alternate days
about the sales progress.
o To achieve individual target as well along with the other team target.
o To keep abreast myself and the team members with the other real estate
activities in the market.
Nov’07 – Jan’ 09 with Dubai Property Link, (DUBAI) As Property
Consultant
Dubai Property Link (DPL) was set up in 2000 with an initial view to attract
investments into Dubai mainly from UK. The company’s clientele and product portfolio

4. evolved over the years through consistent collaborations and effective networking to
include properties both in Dubai.
Role:
 Analysing potential customers for selling projects by Dubai Property link in tandem
with other developers.
 Providing the brokerage services to individuals and group buyers / sellers in Dubai
Real Estate market.
 Responsible for providing the rental services to clients; finding overseas customers
especially from India, Pakistan, Iran and U.K.
 Maintaining good relationship with individuals and group investors in the market for
future business.
 Ensuring proper follow up with the customers regularly and providing them after
sales services to generate business through references.
May ’ 07 – Oct ’07 with American Express, (Dubai)As Sales Officer
American Express has got 14th
rank amongst the most valuable companies around the
globe. It operates in more than 130 countries around the world. This is the only
Financial Institution that has got Charge Cards.
Role:
 Establishing relationship with high profile customer for providing them the
prestigious American Express credit cards & charges cards.
 Ensuring proper follow up with the customers on regular basis to provide good after
sale services.
 Generating new customers by taking references from already exiting customers.
 Interacting with the company Human Resource Manager to give Amex credit cards to
the company employees & corporate service
 Keeping track of the new and existing customers to generate more business;
handling a team of sales officials and reporting to sales manager.
August 05 – April ’07 with Luxor Writing Instruments Pvt. Ltd., New
Delhi
As Business Development Executive - Marketing & Sales
Luxor Writing Instruments Pvt. Ltd. (LWIPL) is one of the largest and most respected
names in the Writing Instruments Industry in India.
Role:
 Managing key accounts like Lifestyle, Shoppers Stop, Ebony, Marks & Spencers.
 Handling corporate business of the company for boosting the sales in the territory.
 Recruiting and training sales consultants in the territory for different key accounts.
 Identifying distributors and dealers for generating business in the given territory.
 Conducting survey in the given territory for increasing sales of premium writing
instruments.
Jul’03 – Jan ’05 with Syngenta India Ltd., (Punjab) As Marketing
Trainee
Syngenta is a worldwide renowned company known for crop protection products. The
company has its offices in more than 90 countries around the world. The company is
global leader for pesticides and seeds.
Role:

5.  Maintaining the existing market and creating new one; collecting advances from
market distributors and taking orders for different products.
 Handling a team of field assistants in a given territory and achieving monthly /
annual sales target.
 Organising promotional campaigns / farmer meetings for different products in the
given territory.
Education
 M.B.A. (Marketing) from Chaudhary Charan Singh Haryana Agricultural University,
Haryana in 2003.
 B.Sc. (Hons.) Agriculture from Chaudhary Charan Singh Haryana Agricultural
University Haryana in 2000.
 Basic Course for Six Months from NIIT, Hissar (Haryana).
IT Skills: Well versed with MS-Office 2000, Outlook Express, Windows 2000 & Windows
XP/98.
Personal Details
Driving License – : Indian
Language Known- : English, Hindi, Punjabi , Haryanvi
Permanent Address : House Number-788-789, housing Board, Jind, Haryana, India
Date of Birth : 22nd
Oct’ 1978.

6.  Maintaining the existing market and creating new one; collecting advances from
market distributors and taking orders for different products.
 Handling a team of field assistants in a given territory and achieving monthly /
annual sales target.
 Organising promotional campaigns / farmer meetings for different products in the
given territory.
Education
 M.B.A. (Marketing) from Chaudhary Charan Singh Haryana Agricultural University,
Haryana in 2003.
 B.Sc. (Hons.) Agriculture from Chaudhary Charan Singh Haryana Agricultural
University Haryana in 2000.
 Basic Course for Six Months from NIIT, Hissar (Haryana).
IT Skills: Well versed with MS-Office 2000, Outlook Express, Windows 2000 & Windows
XP/98.
Personal Details
Driving License – : Indian
Language Known- : English, Hindi, Punjabi , Haryanvi
Permanent Address : House Number-788-789, housing Board, Jind, Haryana, India
Date of Birth : 22nd
Oct’ 1978.