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Cloudcast

Prithwis Mukerjee, PhD
Professor, Praxis Business School
Communication consists of ....

Message

Media
Here we focus on the media ...
Digital

Message

Print, Electronic
Then on digital media ...
Social Media

Message
Broadcast

Print, Electronic
Broadcasts
Social Media
Blog
Website
Podcast
Youtube

Message
"Recorded"

"Live"

Broadcast

Print, Electronic
Live Broadcasts

Blog
Website
Podcast
Youtube

Video

Social Media

Message
Audio

Print, Electronic
Private Internet TV / Radio Stations
Social Media
Blog
Website
Podcast
Youtube

Message

Print, Electronic
Cloudcast

Message

Getting your message across as live audio and
video using nothing but the internet cloud
Reach of Message

Richness, Reach of Message
The Inevitable Quadrant !

Richness of Message
Cloudcast Tools
Shoutcast Internet
Radio

Google Hangout-OnAir Youtube Channel
at this point there was a live demo of
a) ShoutCast based Radio "station"
b) Hangout-on-air based TV "station"
the subsequent slides which had been kept as a backup in
case the live demo did not work were not necessary and
were not shown
Radio "Transmitter"
Shoutcast for the RJ : "talk show"
Streaming Music from Winamp
Connecting RJ to the "transmitter"
the audience interface
Hangouts-on-air / your TV channel

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