The presentation provides details on- New Product Development Funnel, Idea Generation & Opportunity Evaluation, Product Concept Development, Concept Testing, Design and Engineering Products, Prototype Development and Testing
15. Early Supplier Involvement
Early supplier involvement adds another dimension of expertise to your
existing design team during the planning, design and manufacturing phases.
This broadened knowledge base makes it easier to keep pace with rapid
technology and material developments as well as your industry’s demands for
shorter product life cycles.
An early client/supplier alliance can enhance the design and manufacturing
process by:
• Assessing the supplier’s capabilities and understanding of materials and
manufacturing processes
• Improving overall design and quality
• Increasing manufacturability
• Discovering design and production efficiencies
• Reducing concept to end-user development time
16. Stage 4: Designing and Engineering
Products
“Once the products are conceptualized, they need to be designed and
engineered to match customer specification and company objectives
like cost and profitability”
Conjoint Analysis
Value Engineering
Two Techniques used to do the same are as below
17. Conjoint Analysis
Goal of Conjoint Analysis
Determine the level of each product feature that would be the
most acceptable to an identified segment of customers.
Infer the contribution of each feature to the perceived
value which is derived from the product.
Estimate the contribution to utility of each feature at each of
its levels
23. Objectives –
list of items (parts, systems, models) to be tested
purposes for which the tests are being conducted
Workscope – narrative description:
type of tests,
test descriptions/procedures,
experimental setup,
experimental controls,
design of experiments test matrix, and
list of deliverables.
Budget
Schedule
Basic Components in a Test Plan
24. Summary of the Principles
1 • quality is a must - TQM approach
2 • a bias for cycle time reduction
3 • a bias for innovation
4 • coherent vision, strategy, plan and metrics
5 • a product-family oriented Business Unit
6 • listening to the Voice of the Customer
7 • a clearly defined and well-organized development process
8 • cross-functional product development teams
9 • supplier involvement early in the development process
10 • a development methodology