This document outlines Ted Nicholas's secrets to success, including information publishing. It promotes several of Nicholas's books and courses that provide advice on topics like money, health, relationships, and more. The document advertises the "Information Publishing Business in a Box" which includes reprint rights to several books and courses for $9,997, offering a total value of $76,500. It also presents two additional offers for select books and courses for $1,297 and $497 respectively.

1. SSuucccceessss
SSeeccrreettss
bbyy TTeedd NNiicchhoollaass

9. Sold 4.9 Billion to date.

10. Best thing about money is
freedom.

11. Want to know my secrets?

12. It’s not just about money.

13. Balance is the key..

14. CCaarreeeerr
RReellaattiioonnsshhiippss
MMoonneeyy
HHeeaalltthh

15. 120 years
within reach of everyone here.

16. Invitation to a special
birthday party is possible.

17. Peak emotional state is
crucial.

18. Affirmations
Personal journal
Simple, but tremendously valuable.

19. • Gratitude
• Start with a song in your
heart
• Have fun

20. Magic Words can:
• Heal
• Peace
• War
• Sell
• Seduce
• Love

21. Most important words in the
world:
I love you

22. Words expressed to the outer
world are vital.

23. Strongest words are those you
say to yourself.

24. Add strong emotional content
to your sales messages.

25. All sales come from vitality.

26. Emotion or logic?
Why do people buy?

27. Support from family, loved
ones and friends is critical.

28. Law of attraction. We become
what we think about.
Most people think about what
they don’t want.

29. Words that come from the
heart go to the heart.

30. You can’t write if you
can’t cry.

31. Choose advisers carefully.

32. What rich people know that
poor people do not.

33. Trade time for money—
paycheck to paycheck.

34. Special form of income.

35. Is a house an investment?

36. Debt is a killer
of financial wealth.

37. Best wealth-building vehicle
in the world is your own
business.

38. Fail forward. Don’t give up.

39. Self reverence.
Prince Romanoff.

40. Cash flow.
Lessons from Curly Mahanna.

41. Ask for what you want.

42. Selling big-ticket items no
tougher than low-ticket
products.

43. Plan exit strategy now.

44. 90% of a successful life is a
result of discipline.

45. Good place to start is with
your habits.

46. Good news! Developing good
or bad habits require the same
techniques.
Doing anything you want to
master over and over.

47. Best business in the world is
information publishing.

48. AAnnnnoouunncciinngg
tthhee
IInnffoorrmmaattiioonn PPuubblliisshhiinngg
BBuussiinneessss iinn aa BBooxx

49. • TThhee ppoowweerr ooff ppuubblliisshhiinngg ccaann cchhaannggee
yyoouurr lliiffee
• TThhee ppuubblliisshheedd wwoorrdd ccaann aallssoo cchhaannggee
tthhee wwoorrlldd
• AAnndd yyoouu ccaann mmaakkee iitt aallll hhaappppeenn
ffrroomm yyoouurr ccoommppuutteerr
• AAtt lloonngg llaasstt,, tthhee IInntteerrnneett mmaakkeess iitt
ppoossssiibbllee ttoo bbyyppaassss aallll ggaatteekkeeeeppeerrss..
AAllll eeddiittoorrss.. TThhee ppuubblliicc aaccttss aass
eeddiittoorr..

50. • AAnnyyoonnee ccaann ppoosstt oonn tthhee WWeebb
• IIff wweellll rreeaassoonneedd aanndd ppaassssiioonnaatteellyy
pprreesseenntteedd,, iitt wwiillll bbee rreeaadd
• PPuubblliisshhiinngg iiss tthhee wwoorrlldd’’ss bbeesstt
bbuussiinneessss ttooddaayy
• TThhee ffaasstteesstt aanndd lloowweesstt ccoosstt wwaayy ttoo
ggeett iinnttoo ppuubblliisshhiinngg iiss wwiitthh tthhee hheellpp ooff
tthhee IInnffoorrmmaattiioonn PPuubblliisshhiinngg BBuussiinneessss
iinn aa BBooxx

51. FFiirrsstt tthhiinngg yyoouu nneeeedd
iinn aannyy ssuucccceessssffuull bbuussiinneessss
iiss aa
PPRROODDUUCCTT!!

52. How to Publish a Book and
Sell a Million Copies
Best-selling author
reveals all. Everything
one needs to know to be
a successful self-publisher
of e-books as
well as printed versions.
You get a special license
and reprint rights.

53. Magic Words That
Bring You Riches
All the little-known
marketing and copy secrets
you need to succeed online or
offline. Your special license
gives you the reprint rights to
resell book in its entirety or in
segments such as in creating
valuable special reports.

54. How to Turn Words
Into Money
Advanced secrets of
using words and
strategies to attract
hordes of new
customers. You get a
license and special
reprint rights.

55. The Complete Guide to
Consulting Success
A step-by-step handbook
to build a successful
consulting practice
complete with Agreements
and Forms

56. How I Sold $400 Million
Worth of Products and Services
This massive 737-page book is
required study material for anyone
serious about making money in
business.
Entrepreneurs who own a copy
wouldn’t part with it. For example,
Peter Lowe, who owns a copy, conducts
mass audience seminars for 25,000
attendees and says, “I wouldn’t give up
my copy for $10,000.”
You can “model” all your advertising
after the most successful ads, sales
letters, brochures, and card decks ever
written by Ted Nicholas. Each piece of
advertising is graded using Ted’s self-created
star system. The copy in each
issue is scientifically measured and
graded on its level of success.

57. The Power of Free Gifts
Whether or not you plan to market complete
Ted Nicholas books, few understand the power of
Free Bonuses in creating offers. Regardless of
what you are marketing, you can slice and dice
these books into special reports and create
enormously valuable gifts to attract new
customers. Or sell more to existing ones.
Many offers today simply cannot succeed or
make a profit upfront unless several free gifts for
prompt response are included.

58. The Millionaire Entrepreneur
This home-study course
on CD’s with workbook
is derived from an
exciting 3-day seminar.
You will discover how to
get a business started
with little or no money
and the actions you need
to take step by step to
make it a mega success.
Attendees invested over
$7,500 to attend the live
event.

59. Million Dollar Copywriting
Bootcamp
As every entrepreneur knows,
it’s crucial to have “killer”
copy to be a mega success
online and offline. The most
successful copywriter in the
world will reveal on CD’s and
workbook how any
entrepreneur of average
intelligence can discover the
secrets of copy that bring in
orders. You’ll see how many
attendees who never wrote a
word of copy performed after
taking this 3-day seminar.
Attendees invested over
$7,500 to attend the live
event.

60. The Value of Transcripts
With each of the home-study courses you
receive a full written transcript. Every
word, including Q&A sessions, is captured
in these volumes.
For most people, this accelerates and
eases the learning process. This also allows
you to highlight areas which are most
valuable to you so you can refer to them
more easily.

61. Resale Rights
• You have reprint rights for 10 years
• Publications covered by our agreement can
be used in several ways, including:
 Sold as finished products – Can be in
different formats including hardcover,
soft cover, e-books, cd’s, audio versions
Free bonus for any product
Free gifts

62. Creation of special reports to be sold
or given away to induce sales of other
products. And not just books.
Chapters can be split apart and made
into new books – Or special reports
Audio versions can be created and sold

63. Can be part of your book(s) with your
name and title as long as proper
attribution is given, e.g. you can
simply prepare an introduction,
perhaps with what benefits you’ve
gotten out of that book. Then add a
few chapters followed by a reprint of
one of the Ted Nicholas books.

64. Why are we offering rights and
not doing it all ourselves?
• Market is huge. Life is not long enough to
reach all the potential audience
• Every licensee is a niche marketer with a
unique list of prospects and customers
• By sharing the opportunities we can all help
more entrepreneurs who desperately need
the information in the products covered by
the agreement

65. What about competition from
other licensees?
• There is no real competition
• Every niche audience is different
• Every sales message is unique
• Can create entirely different products with
unique names by “slicing and dicing”

66. Website Design
Including Domain Name
You will receive $500 credit
toward a professional custom
website. You’ll also receive
facilitation of domain name
registration and web hosting
services as well as advice on
sales copy creation. Ted’s son,
Dave Peterson, who operates
Dave’s Websites That Sell,
will provide this service to
you.

67. Million Dollar Weekend
Seminar with Ted Nicholas
Think of it. Three days directly
with Ted. You’ll be delighted
and amazed. He will pack into
that weekend so much useful
material your life will never be
the same. Discover exactly why
the Olympic Champions of the
business world attend Ted’s
programs again and again. To
suggest your life will change
forever is not an exaggeration.
Plus, you’ll find your passion so
you won’t ever give up your
quest to success.

68. A Year’s E-mail Consulting
Service with Ted Nicholas
What would the value be
to you to be able to get
direct feedback and
critiques from Ted
himself on your copy
and marketing ideas!
This is the kind of
service major clients pay
Ted large 6-figure
consulting fees to get.
(Limited to no more
than one e-mail per
week)

69. The minimum (conservative) value
of all the items included in today’s
Business in a Box offer is
$76,500
For today only, seminar attendees
can have it all for just $ 9997
Offer is limited

70. Approximate Annual Income Online and/or
Offline By a Few Ted Nicholas Mentees and
Clients From Information Marketing
• Yanik Silver $ 2,400,000
• Peter Woodhead $ 250,000
• Bill Bonner (Agora) $ 112,000,000
• Vic Conant (Nightingale-Conant) $ 143,000,000
• Mike Chantry (Hilite) $ 3,700,000
• Norman Rentrop (Rentrop Publishing) $ 117,000,000
• Andrew Reynolds $ 10,600,000
• Reinhard Hittich $ 74,000,000
• Stuart Goldsmith $ 1,600,000
Note: The above figures are estimates based on either interviews with the
owners, articles in the media or examination of the financials

71. Caveat: Results may vary depending on
efforts of individual. And past results do not
assure future results.
There are no promises or guarantees stated or
implied you will achieve similar results as
described in examples.
Success depends entirely on the mailing list,
as well as efforts and diligence of each
licensee.

72. Comparison of Mother Lode
with Other Investments
Cash required
Average franchise fee (without real estate or equipment) $35,000-
$75,000
McDonald’s franchise (unencumbered cash)
250,000
Average retail shop
100,000
A going business that earns $30,000 year
210,000
A government bond that earns $5,000 a year
100,000
Shares in a public company that earns $5,000 a year 125,000
Handled correctly, there is no comparison with any other
investment!
Normal cost of investing in my weekend seminar in effect makes

73. Summary
Offer One: Mother Lode — Information Publishing “Business in a Box”!
Value
Reprint rights HOW TO PUBLISH A BOOK AND SELL A MILLION COPIES 10,000
Reprint rights MAGIC WORDS THAT BRING YOU RICHES 10,000
Reprint rights HOW TO TURN WORDS INTO MONEY 10,000
Reprint rights THE COMPLETE GUIDE TO CONSULTING SUCCESS 10,000
Reprint rights HOW I SOLD $400 MILLION DOLLARS
WORTH OF PRODUCTS AND SERVICES 10,000
Home-Study Course THE MILLIONAIRE ENTREPRENEUR 2,000
Home-Study Course MILLION DOLLAR COPYWRITING BOOTCAMP 2,000
Website and domain name credit 500
One-year e-mail consulting service with Ted Nicholas 12,000
Live weekend seminar credit 10,000
Total value 76,500
Your Special Seminar Price For Everything $9997

74. Mother Lode Payment Plans
• Single payment of $9997
or
• 3 payments over 90 days of $3347 each

75. Offer Two Terrific Offer
• E-book: HOW TO PUBLISH A BOOK AND SELL A
MILLION COPIES
• Book: MAGIC WORDS THAT BRING YOU RICHES
• Book: HOW TO TURN WORDS INTO MONEY
• Book: ADVERTISING SECRETS OF TED NICHOLAS
• Book: HOW I SOLD $400 MILLION DOLLARS
WORTH OF PRODUCTS AND SERVICES
• Home-Study Course: THE MILLIONAIRE
ENTREPRENEUR
• Home-Study Course: MILLION DOLLAR
COPYWRITING BOOTCAMP
Plus ― Headline personally written by Ted Nicholas
(within 6 months of seminar)
Value: $5,000 Total package $1297

76. Offer Three Great Offer
Either: • Million Dollar Home-Study Course plus transcript
Or: • The Millionaire Entrepreneur Home-Study Course
plus transcript
And choice of any two books:
• How to Publish a Book and Sell a Million Copies (e-book)
• Magic Words That Bring You Riches
• How to Turn Words Into Money
• The Complete Guide to Consulting Success
Value: $1,600 Yours for just $ 497

77. Email: ted@tednicholas.com
www.tednicholas.com