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6 Surprising Hourly Job Seeker Insights | Snagajob

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6 Surprising Hourly Job Seeker Insights | Snagajob

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Check out Snagajob's "6 Surprising Hourly Job Seeker Insights to Fuel Your Hiring Strategy" webinar presentation now for an exclusive first look at our Q3 State of the Hourly Worker survey results.

We cover the 6 most compelling findings—plus, how employers can incorporate them into your hiring and recruitment plans.

View on-demand webinar on Snagajob: https://goo.gl/DkGxE1

Check out Snagajob's "6 Surprising Hourly Job Seeker Insights to Fuel Your Hiring Strategy" webinar presentation now for an exclusive first look at our Q3 State of the Hourly Worker survey results.

We cover the 6 most compelling findings—plus, how employers can incorporate them into your hiring and recruitment plans.

View on-demand webinar on Snagajob: https://goo.gl/DkGxE1

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6 Surprising Hourly Job Seeker Insights | Snagajob

  1. 1. Questions? Tweet us @Snagajob using #hourly and we’ll answer them in an upcoming blog post
  2. 2. Olivia Dello Buono Content Marketing Analyst TODAY’S PRESENTERS Vannie Shu Product & Content Marketing
  3. 3. About our State of the Hourly Worker Report Hourly worker insights to fuel your hiring strategy 4 We’re America’s leading marketplace for hourly work, with over 80 million registered job seekers. Since 2008, we’ve surveyed our network of hourly workers to tell us how they really feel about issues impacting the workforce—from wages to job applications (and everything in between).
  4. 4. How we sourced the data Hourly worker insights to fuel your hiring strategy 5 SAMPLE SIZE >2,000 respondents RESPONDENT TYPE Snagajob registered users METHODOLOGY 50-question survey RECRUITMENT METHOD 3x email blasts to registered users, offering a chance to win a $300 Amazon gift card for completing survey GENDER Female 67% Male 33% AGE 16-19 19% 20-24 22% 25-34 21% 35-44 15% 45-54 12% 55+ 11%
  5. 5. Ready for it? Gen Z is here Gen Y & Z dominate the workforce 6
  6. 6. Gen Y and Gen Z dominate work Ready for it? Gen Z is here 7 43% Gen Y (Millennials) 19% Gen Z
  7. 7. Poll Question #1 What is the #1 thing hourly job seekers prioritize when considering a position?
  8. 8. Money matters to today’s job seekers 9 57% of people think the minimum wage should be $10 or more Federal hourly wage $7.25/hour
  9. 9. What’s most important when considering a job For all hourly job seekers 10 Pay (94%)1 Hours (94%)2 Location (90%)3 Opportunity (87%)4 Perks (80%)5
  10. 10. For Gen Y & Z specifically 11 WHAT GEN Y WANTS Pay Hours Schedule flexibility Opportunity for growth Job location WHAT GEN Z WANTS Pay Hours Schedule flexibility Job location Company culture What’s most important when considering a job
  11. 11. How to get ahead with Gen Y & Z Ready for it? Gen Z is here 12 Offer flexible schedules and lots of hours Recruiters should offer as many hours as possible and be up front about them in job descriptions. Taking advantage of scheduling tools so Generation Z hourly workers can pick up shifts or change availability when they need to can also help to retain employees. Don’t overlook money Be sure to include details like pay, hours and location in job descriptions—it’s what Generation Z is most looking for when applying and considering jobs. Offer training and advancement Employers should list training and advancement opportunities in job descriptions to attract high-quality, hard-working Generation Z candidates. In addition, if tuition assistance is possible, note that.
  12. 12. Workers hate being “ghosted” They want closure when it comes to job applications 13
  13. 13. Their #1 job search frustration is... Workers hate being “ghosted” 14 Not hearing back about applications (65%) Having to fill out same info on multiple applications (38%) Application doesn’t show true self (25%) Companies not clearly explaining job details (21%) Not being able to show true self during application process (20%) Can’t tell which jobs give hours/flexibility needed (19%) Not able to easily apply for job on phone (15%) Job application process takes too long to complete (15%) Can’t tell if job is close or not (8%) Other (3%)
  14. 14. When applicants expect to hear back Workers hate being “ghosted” 15 Nearly 50% expect to hear back within 3 days. And almost all say that they want to hear back within 2 weeks of applying. < 24 hrs (2.1%) 1-3 days (46.5%) 4-6 days (29.8%) 1-2 wks (18.8%) 3-4 wks (1.1%) 5+ wks (0.3%) Never (1.4%)
  15. 15. Communicate with candidates. Don’t leave candidates in a black hole; let them know even if you’re rejecting them. 16 How to get ahead with workers Decreasing time to fill Respond quickly. Act on great candidates before they’re on to the next job. Focus on the candidate experience. Remember that the candidate experience is as important as your customer experience.
  16. 16. Workers expect more from you Hours, flexibility, perks & more 17
  17. 17. They really want more hours Workers expect more 18 70% said getting enough hours is very important when considering a job. Completely unimportant Unimportant Neutral Important Very important
  18. 18. Underemployment is a big problem Workers expect more 19 37% want to work more hours than they’re given.
  19. 19. Is the future of work leaning towards the gig economy? Signs point to yes, but not because workers want to...
  20. 20. They’re willing to take on multiple jobs Workers expect more 21 73% are open to working multiple jobs to get the hours they need. Hourly workers are taking on multiple jobs to get the hours they need to get by What does this mean? The jobs are there, the hours aren’t Yes Maybe No Open to working multiple jobs
  21. 21. Most want a full-time job Workers expect more 22 70% want a full-time job 20% have a full-time job
  22. 22. Getting the # of hours needed is important: 67% have financial debt
  23. 23. But they need flexibility too Workers expect more 24 84% said schedule flexibility is important or very important when considering a job. Completely unimportant Unimportant Neutral Important Very important
  24. 24. And great perks are an extra bonus Workers expect more 25 Most valuable on-the-job perks Monthly stipend to purchase food Freedom to wear whatever they want (within reason) VIP vouchers for friends/family Most valuable benefits Professional development opportunities Paid vacation days Education reimbursement/stipend
  25. 25. How to get ahead with workers Workers expect more 26 Offer more hours Offering more hours will help you attract hourly talent. Provide a very detailed job description Include pay, estimated hours worked each week, location & transit information, perks & extras.
  26. 26. Workers want to be loyal They’re not job hoppers—they want opportunities to grow within the business 27
  27. 27. 28 54%expect to stay at least 3 years at their next job
  28. 28. Career growth is very important Workers want to be loyal 29 87% said opportunity for growth is a must when considering a job.
  29. 29. How to get ahead with workers Workers want to be loyal 30 Identify those with growth potential You obviously want to keep your best performing employees for the long haul. Think about your top performers and what you envision their future to be with the company. Recognize hard work When one of your employees goes above and beyond their job description, make a big deal out of it. And make it public.
  30. 30. Workers can find a new job fast 31
  31. 31. Time to hire is shorter than ever 32 16% Employers who are able to fill open jobs within 1 week 50% Job seekers who say they found their job in 1 week or less They can find a new job faster than you can fill
  32. 32. They’re hyper-connected in their job search They can find a new job fast 33 75% look for jobs on their phones
  33. 33. They want jobs at their fingertips They can find a new job fast 34 They’re 1.5x more likely to apply on their phones vs. walk-in. Searching for jobs online helps them apply to more jobs faster and widens their reach.
  34. 34. Consider mobile. Make sure the job boards you’re using are mobile-friendly. Keep it short. Write job postings that are formatted/written for mobile screens (bullets, short text, etc.). 35 How to get ahead with workers They can find a new job fast Make it mobile-friendly. Optimize your company careers page for mobile. Take a long hard look at your application. Are all of the questions asked actually necessary?
  35. 35. Poll Question #2 What percentage of employed hourly workers are actively looking for another job?
  36. 36. Of those employed.... They can find a new job fast 37 89% are actively looking for another job 11% are not actively looking for a new job
  37. 37. Your employees are actively seeking new jobs right now They can find a new job fast 38 are looking for a new job to replace their current job are looking to get a second or third part-time job 48% 44% are looking to pick up multiple gigs outside of their current job (i.e. Uber, Lyft, PostMates, Care.com)8%
  38. 38. Identify those with growth potential Talk to those you want to stick around and see where they see themselves headed. Tell them about your company’s management and/or training programs. Provide some small perks If you don’t have a budget for pay raises, small gestures can also help retain your employees. 39 How to retain employees They can find a new job fast Recognize hard work Give shout outs at team meetings, send out emails or messages praising a positive action, have spot bonuses ready to go for those who really stand out. Make culture a priority Younger generations absolutely care about culture. If you’ve never really thought about your work atmosphere before, now is the time to start.
  39. 39. Final takeaways Hourly worker insights to fuel your hiring strategy 40 Get ready for Gen Z. They’re here! Communicate. Don’t ghost applicants. Workers expect more. They really, really need more hours. 1 2 3 Their loyalty is yours to lose. They want to stay & grow with you. Workers are hyper-connected. They can find a new job fast. 89% of employed hourly workers are actively seeking new jobs. 4 5 6
  40. 40. Activity ID: 328841 Credit Hours Awarded: 1 (HR General) Activity ID: 17-HOVSM Professional Development Credits (PDCs): 1 SAVE THE DATE Holiday Hiring—How Did You Stack Up? Wednesday, November 15 at 1 p.m. ET
  41. 41. SAME VENUE. MORE GREAT INFORMATION. APRIL 30 - MAY 2, 2018 BELMOND CHARLESTON PLACE CHARLESTON, SC HOURMINDS.COM Save the date for HourMinds 2018 in beautiful Charleston, South Carolina. Join us for conversation, and networking on all things hourly. Register before 12/31 for the Early Bird price of $299
  42. 42. Questions? Tweet us @Snagajob using #hourly and we’ll answer them in an upcoming blog post

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