Digital Video Monetization Solutions

End-to-End Solutions For Digital Video Monetization

Executive Summary ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Ability to monetize the media content will depend on the ability to efficiently convert, store and use existing libraries and to control all aspects of media value chain. Media Conversion Monetization= Distribution + Ad revenue ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Certain factors can help ability to monetize media content Video Enabled Data Centre

PLAN 1-3 months BUILD 3-6 Months Consulting Movico has put together a cutting edge video monetization roadmap using senior experts from technology, new media and marketing Distribution Movico will support and grow multiple distribution and revenue channels – video-on-demand; live streaming; web-2-mobile; iptv; interactive tv etc Movico offers an end-to-end solution focused towards monetization that enables content owners to bridge the gap with market demand Software Development Movico has created product frameworks that can be leveraged to expedite and lower the cost of your solution. Movico will formulate a digital video monetization plan in consultation with your senior management team. The plan includes products, applications, technologies, hosting, storage, operations and revenue forecasts Digital Marketing Movico will support the property with SEO, social media marketing, forums, blogs, newsletters and other digital marketing programmes. Regular content updates, enhancements and web-hygiene will be maintained to keep users engaged. Media Services Movico will establish data centre with server, storage and bandwidth suitable for your needs. Movico will staff and operate services team to convert, digitize and index all assets for new media platforms. Movico is able to provide the perfect solution for this need OPERATE & ENHANCE 24-36 Months

Movico offers flexible, low-cost options that grow with revenue growth and minimize upfront CapEx investments ,[object Object],[object Object],[object Object],[object Object],[object Object],Business Models PHASE PLAN BUILD OPERATE ENHANCE Type of Charges ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Traditional Model ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Movico Model ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Why Movico ?

[object Object],[object Object],Phones: 91-124-4235946 (between 9 am and 6 pm India Time) Mobile: 91-9833533321 (available 24X7) Email: [email_address] Thank You for Your Attention For more information, please continue with the presentation.

The media market is expected to grow strongly across formats and carriers ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Source: Approaching the Zettabyte Era – Cisco Systems Growth of Consumer Internet Traffic Growth in IP Traffic – Business / Consumer

However, characteristics of the Entertainment & Media market are changing ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Source: PwC E&M Report 2009-13

Leading to emergence of video as main driver of IP and Mobile traffic growth ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Fig 2: Traffic on Mobile Source: Approaching the Zettabyte Era – Cisco Systems Fig 1: Components of Net Traffic

Opportunities to monetize video content, however, face several issues ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Web-video components ,[object Object],The Need Raw Video (Stock Footage) Finished Program Category Genre Institutional (B2B) Retail (B2C) Delivery & Players Stock Footage Portals BBC Motion Corbis Motion Pond5.com The Art Studio.com Video on Demand WebTV/VOD Portals VEOH.com Ooyala.com Daily Motion.com Mobile Physical/Air (3G) Market is expected to mature over next 18-24 months Digital Video Revenue Stream Licensing Fees Download / License Download Web & Mobile Advertising – Banners, pre/post/mid rolls; Ad breaks

Digital Video Monetization Solutions

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Digital Video Monetization Solutions