10 customer service quotes from customer-centric industry leaders such as Richard Branson, Jeff Bezos, Tony Hsiesh and more.

1. Quotes
To Inspire a More
Customer Centric Culture

2. “Look, I think that when we started
Virgin Atlantic 30 years ago, we had
one 747 competing with the airlines
that had an average of 300 planes each.
Every single one of those have gone
bankrupt because they didn’t have
customer service. They had might,
but they didn’t have customer service,
so customer service is everything
in the end.”
~ Richard Branson
1

3. “We see our customers as invited
guests to a party, and we are the
hosts. It’s our job every day to make
every important aspect of the
customer experience a little bit
better.”
~ Jeff Bezos
2

4. “For us, our most important
stakeholder is not our stockholders,
it is our customers. We’re in
business to serve the needs and
desires of our core customer base.”
~ John Mackey
3

5. “Service, in short, is not
what you do, but who you
are. It is a way of living
that you need to bring to
everything you do, if you
are to bring it to your
customer interactions.”
~ Betsy Sanders
4

6. “Every contact we have
with a customer
influences whether or not
they’ll come back. We
have to be great every
time or we’ll lose them.”
~ Kevin Stirtz
5

7. “Good customer service
begins at the top. If your
senior people don’t get it,
even the strongest links
further down the line can
become compromised.”
~ Richard Branson
6

8. “As far as customers are
concerned, you are the
company. This is not a
burden, but the core of
your job. You hold in your
hands the power to keep
customers coming back –
perhaps even to make or
break the company.”
~ Unknown Author
7

9. “Without great employees
you can never have great
customer service.”
~ Richard F. Gerson
8

10. “In the age of the
customer, executives don’t
decide how customer-
centric their companies
are — customers do.”
~ Kate Leggett
9

11. “For individuals,
character is destiny.
For organizations,
culture is destiny.”
~ Tony Hsieh
10

12. To read more
quotes about
creating a customer
centric culture,
click here.