Slides from my talk at the 2015 IxDA Education Summit

1. Some Perspectives
on Teaching
Design Students
about
Value Creation
Jeremy Yuille
@overlobe
RMIT University
IxDA Edu Summit
Feb 2015

2. David Malouf, on Flickr https://flic.kr/p/4r5zZo

3. David Malouf, on Flickr https://flic.kr/p/4r5zZo
Design can bring
something new…

5. Identify and describe a range of positions in the design
community, with regard to the social, cultural and
professional practice of design.
!
Create and clearly communicate how your creative,
practical and professional expertise prepares you for
future study and a career in the creative industries
!
Identify a range of roles and tasks within conventional
and emerging design practices, and critically discuss
how these roles are combined in collaborative and/or
hierarchical production structures.

6. designbusinesscouncil.com
The Graphic Design Industry
Planning a Design Business
Valuing Design
Designing Demand
Financial Management
The Design Business Model Canvas

7. you them us

8. you them us
Know Thyself.
& present this
understanding

10. you them us
Analyse an existing
Design Business

13. you them us
Design & Pitch a
Design Business

15. 12 weeks
140 Students
6 Faculty + 5 guest speakers

16. 12 weeks
140 Students
6 Faculty + 5 guest speakers
6 days
60 Students
just me.

17. the context
2013

18. the context
2013

19. the context
2013

20. the context
2013

21. Contexts
Clients
Leadership
Future Design

22. Master of Design Futures
bit.ly/RMIT_MDF

23. Master of Design Futures
bit.ly/RMIT_MDF
Thankyou!