1. Pre Production Drafting
Olli Murphy

2. Pitch Document
• Name of Magazine- Relic
• Style/Attitude- Indie Magazine focussing mostly on indie pop and indie
rock- these were the two most popular sub genres found in my research.
• Cost/Editions- £2.99- people indicated in my research that they were
willing to pay up to £3 for a magazine. The magazine would be monthly as
people indicated they read magazines around once a month or less so too
regular releases would be pointless for my audience.
• Target Audience- Male, White British, 16-24 y/o. Most people who took
my survey were males between the age of 15- 24 and indicated a taste in
Indie pop and Indie Rock music.
• Sample Article Ideas- Interview with Band members about release of new
album e.g. Everything Everything. Reviews of artists. Live Listings.
Interview with friends band.

3. Style Sheet
I chose this colour
scheme as the
magazine is aimed
at teenage males.
Boys tend not to be
won over by bright,
flashy colours and
the relaxed look of
this magazine will
actually make it
I like these fonts as they seem stand out against
bold and strong, 2 of them are the other flashy
sans serif which is more
magazines.
suitable for the masculine
audience as they seem less
like they are showing off
which doesn’t appeal to most
boys. I have chosen the Top
one for my Masthead. Calibri font for article main body of text.

4. Sample Images

5. Photography Planning
• Models- Alex Townsley, Tom Kelly, Jack Sierbien,
Tom Sleightholme, Jamie Holtby, Andrew Wilson,
Sav Roqaa, Annie Mcintyre.
• Costume- Casual clothes- indie and relaxed.
• Location- Photography studio for some shots,
some in urban area- stood at top of a hill, backs
against a wall etc. Some in recording Studio.
• Total shots- 11: 4MCU, 5LS, 1MS, 1 album
artwork or another MS.
• Props needed- Misc. instruments, gear in
recording studio.

6. Front cover Photo Planning
• Shot: Medium Close- up
• Number of images- 1 main, 3/4
very small images.
Mise en scene
• Model: Tom Kelly
• Costume: Casual clothes (indie
style clothes)
• Pose: Relaxed, Slightly moody
expression.
• Location: Studio, Staged.

7. Contents Photos Planning
• Shots: mix of Medium- close up and
long shots.
• Number of images- 5
Mise en Scene
• Location: 1 in photography studio, 1
in recording studio, 3 in outside
location.
• Costume: all relaxed indie style
clothes
• Pose: Photo Studio- posed, looking
at camera. Recording Studio-
natural ‘at work’. Outside- moodily
looking away from camera.
• Props: Guitar for recording studio,
few instruments for outside shots.

8. Double Page Spread Photo Planning
• Shots: 1 large mid Shot, 1 shot of either
mock album artwork or long shot of artist.
• Number of images: 2
Mise en Scene
• Location: Studio for MS, either outside or
Studio for LS.
• Costume: relaxed, casual, indie.
• Pose: Posed looking at camera.
• Props: possible guitar/ drum sticks if long
shot used.

9. Readership of Magazine
• Mostly males
between the ages
of 15 and 24
answered my
survey, these are
my target
audience.

10. Regularity of Reading
• Most popular
option after, Less
than Once a
Month is, Once a
month. Thus my
magazine will be
published
monthly.

11. Music Genre
• The most popular
results were
indie- pop and
indie- rock in my
survey, thus
these are my 2
chosen genres.

12. Cost
• The most popular
price my audience
would be willing to
pay was: Up to £3.
My magazine
reflects this and will
cost £2.99.

13. Other Articles
• Fashion aswell as
Film and TV came
up as the most
popular other
themes of the
magazine. My
magazine will
include both,
alongside the main
theme of Music.

14. Article Types
• Album and Live
Reviews as well as
Artist Interviews came
up as most popular in
my survey. These
article types will form
the bulk of my
magazine.

15. Online Passwords?
• People indicated that
they would probably
be interested by
codes that granted
access to special
areas on the website.
These will be
included in my
magazine.

16. QR code inclusion?
• Despite lots of
people not
knowing what QR
Codes were, I
believe it would
still be worth
including them in
my magazine due
to most people
using them at
least sometimes.

17. Text to Picture Ratio
• The audience
showed that they
want around half
and half picture
to text ratio. This
will be layout of
my magazine.