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The Importanceof the World Dairy Marketto U.S. Dairy Farmers Peter Vitaliano Vice President, Economic Policy and Market Research National Milk Producers Federation
Export Market Participation Important to U.S. Dairy Farmers Exports now represent a major segment of the commercial market for U.S.-produced milk, and it is the fastest growing market.
Export Market Participation Important to U.S. Dairy Farmers The U.S. domestic market is a large, but mature market for dairy product sales The export market is growing at a rate at least eight times faster than overall growth in domestic sales
1.1% growth per year 8.8% growth per year
U.S. Dairy Sales, 2008-2009
Export Markets Impact on Income The large drop in U.S. dairy exports in 2009 was the direct cause of the worst financial crisis the U.S. dairy industry has suffered in decades, if not ever But, it was not caused by a drop in world demand In fact, total world dairy imports by all other countries in 2009 were well above 2008 imports on a volume basis
2009 World Market Growth 2009 dairy import volumes grew in all major product categories: Butter:  				up 7% Cheese: 				up 2% Skim milk powder:		up 9% Whey and lactose:		up 18% Whole milk powder:		up 9% All products, milk equiv.:	up 7%
What Caused the 2009 U.S. Dairy Crisis? Competing exporters aggressively cut prices to maintain export sales and avoid building inventories.
What Caused the 2009 U.S. Dairy Crisis? U.S. dairy exports did not compete aggressively in this lower-price world dairy market environment, and the U.S. suffered a major loss in export sales and a considerable drop in international market share.
2009 Export Market Shares
Exports Drop, Inventories Build In 2009, the EU, New Zealand and Australia  increased their exports by sharply lowering prices and avoided burdensome product inventory buildups. The U.S. did not.
Effect of Exports on Milk Prices Even at the lower world prices of 2009, the world market as a whole would have returned more to U.S. dairy farmers than the domestic market did.
Effect of Exports on Milk Prices During August 2009 – July 2010: 	New Zealand (Fonterra) payout:	$14.40/cwt. 	U.S. Class I mover:			$13.80/cwt.
Maintaining U.S. Exports is Critical Due to a combination of: current U.S. dairy policies domestically-focused product standards generally low priority of export marketing U.S. dairy products are commonly “last in – first out” of world export markets.
Maintaining U.S. Exports is Critical “Last In” = U.S. dairy farmers gain the least when world prices are strong “First Out” = U.S. dairy farmers lose the most when world prices drop
When Exports Drop So Do Prices
When Exports Drop So Do Prices
Conclusion: The biggest threat to the milk price received by every dairy farmer in the United States is interruption of the commercial flow of U.S.-produced dairy products into the export markets The ¢wt Export Assistance program is the only mechanism currently available to U.S. dairy farmers to address this threat in the future.
¢wt  and 2010 U.S. Exports
¢wt Impact on Milk Prices ¢wt export assistance has generated a substantial increase in producer prices: 		Scott Brown:	$0.17/cwt in 2010 		Roger Cryan:	$0.18/cwt in 2010
¢wt Export AssistanceReturn on Investment Revenue generated per dollar invested in Export Assistance ,[object Object]
 Includes product scheduled to ship in 2010,[object Object]

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Cwt dvd presentation_12-1

  • 1. The Importanceof the World Dairy Marketto U.S. Dairy Farmers Peter Vitaliano Vice President, Economic Policy and Market Research National Milk Producers Federation
  • 2. Export Market Participation Important to U.S. Dairy Farmers Exports now represent a major segment of the commercial market for U.S.-produced milk, and it is the fastest growing market.
  • 3.
  • 4. Export Market Participation Important to U.S. Dairy Farmers The U.S. domestic market is a large, but mature market for dairy product sales The export market is growing at a rate at least eight times faster than overall growth in domestic sales
  • 5. 1.1% growth per year 8.8% growth per year
  • 6. U.S. Dairy Sales, 2008-2009
  • 7. Export Markets Impact on Income The large drop in U.S. dairy exports in 2009 was the direct cause of the worst financial crisis the U.S. dairy industry has suffered in decades, if not ever But, it was not caused by a drop in world demand In fact, total world dairy imports by all other countries in 2009 were well above 2008 imports on a volume basis
  • 8. 2009 World Market Growth 2009 dairy import volumes grew in all major product categories: Butter: up 7% Cheese: up 2% Skim milk powder: up 9% Whey and lactose: up 18% Whole milk powder: up 9% All products, milk equiv.: up 7%
  • 9. What Caused the 2009 U.S. Dairy Crisis? Competing exporters aggressively cut prices to maintain export sales and avoid building inventories.
  • 10.
  • 11. What Caused the 2009 U.S. Dairy Crisis? U.S. dairy exports did not compete aggressively in this lower-price world dairy market environment, and the U.S. suffered a major loss in export sales and a considerable drop in international market share.
  • 12.
  • 14. Exports Drop, Inventories Build In 2009, the EU, New Zealand and Australia increased their exports by sharply lowering prices and avoided burdensome product inventory buildups. The U.S. did not.
  • 15.
  • 16.
  • 17. Effect of Exports on Milk Prices Even at the lower world prices of 2009, the world market as a whole would have returned more to U.S. dairy farmers than the domestic market did.
  • 18.
  • 19. Effect of Exports on Milk Prices During August 2009 – July 2010: New Zealand (Fonterra) payout: $14.40/cwt. U.S. Class I mover: $13.80/cwt.
  • 20. Maintaining U.S. Exports is Critical Due to a combination of: current U.S. dairy policies domestically-focused product standards generally low priority of export marketing U.S. dairy products are commonly “last in – first out” of world export markets.
  • 21. Maintaining U.S. Exports is Critical “Last In” = U.S. dairy farmers gain the least when world prices are strong “First Out” = U.S. dairy farmers lose the most when world prices drop
  • 22. When Exports Drop So Do Prices
  • 23. When Exports Drop So Do Prices
  • 24. Conclusion: The biggest threat to the milk price received by every dairy farmer in the United States is interruption of the commercial flow of U.S.-produced dairy products into the export markets The ¢wt Export Assistance program is the only mechanism currently available to U.S. dairy farmers to address this threat in the future.
  • 25. ¢wt and 2010 U.S. Exports
  • 26. ¢wt Impact on Milk Prices ¢wt export assistance has generated a substantial increase in producer prices: Scott Brown: $0.17/cwt in 2010 Roger Cryan: $0.18/cwt in 2010
  • 27.
  • 28.