5 Moments of Everyday Self-Loathing That Perfectly Describe Your Life
Production log
1.
Center
Number:
St.
Paul’s
Catholic
College
64770
Candidate
Number:
5943
Candidate
Name:
Nikita
Kanda
A2
Media
Studies
Unit
G324:
Advanced
Portfolio
in
Media
–
Production
Log
Evidence
of
Planning
&
Research
Aims
and
Objectives
1
2.
•
AO2
–
Assess
candidates’
application
of
knowledge
and
understanding
in
evaluating
their
own
work,
showing
how
meanings
and
responses
are
created.
•
•
AO3
–
Assess
candidates’
ability
to
plan
and
construct
media
products
using
appropriate
technical
and
creative
skills.
AO4
–
Assess
candidates’
ability
to
undertake,
apply
and
present
appropriate
research.
Brief
Chosen
A
45
second
–
1
minute
30
second
trailer
for
a
NEW
Soap
Opera
that
will
be
exhibited
on
BBC
3
at
8:30pm
(after
Eastenders)
that
will
appeal
to
a
Male
and
Female
audience.
2
3. Contents
Textual
Analysis
•
Eastenders
Soap Opera Codes & Conventions
Multi Strand Narrative
• Coronation Street
“The home, the family, domestic tribulations and the strong woman, and as
such, it has long been said to appeal to the female viewer”
‘Masculinity
and
Popular
television’
–
Rebecca
Feasey
(2007)
Research
•
•
•
Purpose
of
a
Trailer
Multi-‐Platform
promotion
Textual
Analysis
–
Coronation
Street
and
Hollyoaks
Deadlines
–
Production
Work
Filming
Dates:
Wednesday
23rd
October
2013
8am
–
12pm
Edited
Trailer
–
Complete:
Friday
14th
February
2014
Promotional
Poster
–
Complete:
Friday
14th
February
2014
Promotional
Magazine
Cover
–
Complete:
Friday
14th
February
2014
Evaluation
–
Complete:
Friday
14th
February
2014
Production
Work
•
•
•
Director
Producer
Institution
research
–
BBC
Three
Soap
Opera
Codes
&
Conventions
–
Lesson
2
3
4.
1) What are some of the Codes & Conventions of this genre?
You
MUST
demonstrate
what
you
already
know
by
completing
a
“Spider
Diagram”
of
what
you
know
about
OR
expect
from
this
genre:
Set in one
Romance
Family relationship
community
or conflict
Focus on
Multi-strand
working class
Soap opera codes
narrative
communities
and conventions
Realism
socially
relevant
Antagonism and conflict
within community
Cliff hanger
4
5.
2)
Codes
&
Conventions
of
the
Soap
Opera
Genre
The
Soap
Opera
genre
can
be
categorized
by
the
‘repeated’
(Steve
Neale)
elements
of:
1.
Romance
2.
Family relationships and conflict
3.
Focus on working class communities
4.
Cliff Hangers
5.
Multi-stranded narrative
6.
Realism/ socially relevant
7.
Set in one community
8.
Antagonism and conflict within the community
Eastenders
(1985
–
Present)
Key
information
regarding
this
text:
• Exhibited on BBC1 and repeated on BBC Three
• One of the UK’s highest rated programs (8mil per week)
• Set in the ‘kitchen sink’ setting of fictional Walford, East
London
5
6.
Textual
Analysis
Task
http://www.youtube.com/watch?v=Ye51O8WBVVM&feature=related
-‐
You
MUST
complete
the
Table
below
whilst
watching
the
TWO
promotional
trailers
for
the
BBC
Soap
Opera
Eastenders.
You
SHOULD
aim
to
identify
key
examples
(Verbal,
Non-‐Verbal,
Technical)
from
each
trailer
that
demonstrates
your
understanding.
You
COULD
apply
relevant
audience
theory
to
explain
what
impact
these
key
examples
would
have
on
the
target
demographic.
In
your
opinion,
according
to
Hartley’s
Seven
Subjectivities,
what
is
the
target
audience
for
Eastenders?
Age
14+
Gender
Nationality
females
British
Trailer
1)
What
is
the
Focus
of
this
trailer?
Love
triangle
between
Stacey,
Max
and
Bradley.
Code
&
Convention
Romance
Family
relationships
and/or
conflict
Evidence
(Verbal,
Non-‐Verbal,
Technical)
Impact
on
the
Audience
(Katz,
Maslow,
Hartley)
Verbal code ‘love you’ Personal identification with Love
Non- verbal code of
Max and Stacey
kissing
‘I know about your
Relating to Hartley this type of conflict
dirty little secret’
would conform to a female audience, as
it would intrigue them to the shock and
scandal of Tanya finding out about Max’s
affair.
6
7. Focus
on
The market stall
According to Katz it informs and
working
class
educates the audience on what its like
communities
to work on a market and be in that
environment.
One story line
Having one story line is easy for the
“Multi-‐Stranded
audience to follow and relate to.
Narrative”
Tanya finding out the Maslow- Caregivers in the audience can
secret
sympathise with Tanya and Bradley
‘Disequilibrium’
because it is something that can happen
(Todorov)
in real life situations.
Trailer
2)
What
is
the
Focus
of
this
trailer?
Max’s Judgment day- the secret and lies catching up with him.
Code
&
Convention
Evidence
(Verbal,
Non-‐Verbal,
Technical)
Romance
Stacey dressed
provocatively
Family
relationships
and/or
conflict
Focus
on
working
class
communities
“Multi-‐Stranded
Narrative”
Max
Bradley
Tanya
Jack
Bradley is dressed as
a security guard
And Stacey is dressed
as a cleaner/maid
Shows a number of
people in the family
Impact
on
the
Audience
(Katz,
Maslow,
Hartley)
Katz- personal identification as it shows
the lust and romance between Max and
Stacey and the audience might be able
to relate to this love or lust in that
situation.
Maslow- caregivers as the group in the
family takes in the audience where
tension and conflict is building and the
audience may sympathise with certain
family members like Tanya and Bradley
who have been cheated on.
Katz- diversion – the audience can
escape from the stereotypical
eastenders characters and see them in
different roles which juxtaposes against
their personalities such as Bradley
dressed as a “monstrous” security
guard.
Shows the division between the gender
and ages. Family stereotypes are shown,
Jack wearing a suit the protective older
7
8.
brother (business man) Stacey is shown
as a sex object as she is the young firey
appealing woman who has the affair
with Max and Tanya his wife is very
motherly compared to her and much
older.
The lyrics in this song imply that max is
going to be found out and his lies are
going to surface.
Song- ‘ sooner or
later gonna cut you
‘Disequilibrium’
down’
(Todorov)
Multi-‐stranded
narrative
A
Multi-‐stranded
narrative
can
be
defined
as…..
A story being told from more than one person’s point of view,
telling a number of different stories based on a number of
characters.
You
MUST
deconstruct
the
10-‐minute
extract
from
Eastenders
and
identify
where
the
following
elements
are
presented
to
the
audience:
• Multi-‐stranded
narrative
• Family
relationships
and/or
conflict
• Focus
on
working
class
communities
• ‘Disequilibrium’
(Todorov)
• Romance
You
SHOULD
write
down
x1-‐2
examples
for
EACH
of
the
elements
above
that
are
presented.
Code
&
Convention
Evidence
Impact
on
the
audience
• Multi-‐stranded
Lucy
Katz – inform and
narrative
Michael
educate as there is not
Lauren
just one story, the
audience follows a
number of different
characters around the
square and they learn
something new about
the characters.
•
Family
relationships
and/or
conflict
Max and Tanya argue
“when were you part of
this conversation”
Hartley – this relates to
family as it shows the
divide between Max and
8
9.
•
Focus
on
working
class
communities
Lucy working in the
café
Peter on the market
stall selling fruit and
veg
Family business
Disequilibrium’
(Todorov)
Family love triangles/
affairs between max,
Tanya and Kirsty
fighting for max. Kat
and Alfie have
relationship troubles.
• Romance
Alice is in love with
Michael but he doesn’t
love her back.
Tanya’s marriage as
they talk over each
other and the conflict
with their children
being in the middle.
Maslow- social climbers
as the characters are
working to better their
own personal situations
and Lucy is helping to
keep the family
business running, this
might drive the
audience to do the
same.
Maslow- ‘care givers’
sympathize with Tanya
because Kirsty ruins
their relationship.
Maslow- ‘caregivers’
because Alice has been
manipulated
Soap
Opera
Codes
&
Conventions
continued
–
Lesson
3
Textual
Analysis
According
to
Rebecca
Feasey
in
‘Masculinity
and
Popular
television’
(2007),
the
Soap
Opera
genre
tends
to
focus
on:
The
home,
the
family,
domestic
tribulations
and
the
strong
woman,
and
as
such,
it
has
long
been
said
to
appeal
to
the
female
viewer.
1) –
Do
you
agree?
http://www.youtube.com/watch?v=F8_ApPT6isY
(First
5
minutes)
9
10.
You
MUST
deconstruct
the
opening
5
minutes
of
a
sequence
from
the
popular
ITV
Soap
Opera
Coronation
Street
(1960
–
Present)
to
identify
examples
of
where
this
ideology
is
presented
to
the
target
audience.
You
SHOULD
also
try
and
identify,
to
demonstrate
your
knowledge
and
understanding
of
the
genre,
any
Codes
&
Conventions
associated
to
the
Soap
Opera
genre.
Code
&
Convention
Evidence
Impact
on
the
audience
Rebecca
Feasey
(2007)
Ideology:
1. Female come up with solutions.
2. Family problems: David, Gail, Kylie and the baby.
3. ‘Did I ask for your opinion?” Michelle (strong woman).
4. Men scared of female reaction, so say nothing.
5. Michelle speaks over Steve.
• Multi-‐stranded
Michelle and Steve
narrative
David and Kylie
•
Family
relationships
and/or
conflict
David and Kylie
Gail and Nick
Michelle and Steve
•
Focus
on
working
class
communities
Pub
Disequilibrium’
(Todorov)
‘I don’t like surprises’
•
Romance
Kylie ‘ how much I
Hartley- families are
affected
Katz- personal
identification, audience
can relate with the
problems faced here.
Hartley- whole families
are involved in family
secrets.
Katz- inform and
educate, of the typical
soap opera convention
of a working class
environment.
Maslow- survivors, this
disequilibrium causes
some tension and worry
for the audience, as
they want to know the
character is going to be
okay.
Maslow – Care givers,
10
11.
appreciate you’
showing love and care
to you partner, the
female audience can
relate to this
Soap
Opera
Codes
&
Conventions
continued
–
Lesson
4
Textual
Analysis
1) What
is
the
purpose
of
a
trailer?
To
promote,
get
exposure
for
the
show
and
get
an
audience
talking
about
it,
which
can
lead
to
marketing.
2) What
are
the
benefits
of
Multi-‐Platform
promotion
of
a
media
text?
Broadcast
:
shows
audiences
watching
that
channel.
E-‐media
:
wider
audience,
bigger
platform,
cheap
or
free,
viral
(YouTube)
Ultimately,
some
form
of
Convergence
is
important
when
promoting
a
text
to
the
target
audience.
3)
Textual
Analysis
–
You
MUST
make
notes
on
the
following
areas
when
deconstructing
this
sequence
from
Coronation
Street:
• Multi-‐stranded
narrative
• Character
dilemmas
• ‘Personal
Identification’
(Katz)
11
12. Steve looks worried and anxious
Becky looks excited and has a celebration
drink
Non-verbal: good luck written in different
places
Eileen crosses her fingers
Roy and Haley smile, happy
A number of characters involved in the
wedding
Song: “I feel lucky”
http://www.channel4.com/programmes/hollyoaks/4od
The
above
link
will
take
you
to
some
of
the
latest
episodes
of
Hollyoaks.
1. What
are
the
connotations
of
the
Ident
for
the
popular
Channel
Four
Teen
Soap
Opera
Hollyoaks
(1995
–
Present)
• Pink
and
blue
acts
as
a
gender
divide
and
stereotypical
colours
for
males
and
females
• Pink
before
the
blue
suggests
that
it
is
a
female
focused
audience
Hollyoaks
–
“White
Wedding
Trailer”
-‐
http://www.youtube.com/watch?v=Bu2sW-‐
r9Vb4
2. You
MUST
make
notes
on
the
following
areas
when
deconstructing
this
sequence
from
Hollyoaks:
• Binary
opposition
of
the
non-‐diegetic
music
12
13. •
•
•
Symbolism
of
the
non-‐verbal
code
of
the
tear
Representation
of
Pregnancy
Any
other
examples
that
would
impact
the
audience
The main colour is black
The colour black relates to death and bad things
The wedding goes wrong
When the bride cries her tears are black which is the complete opposite to
white which is normally the colour for weddings and suggests happiness ,
love and purity.
There is an unwanted pregnancy and the bump stands out so it suggests
that it is a big problem staring you in the face
Songs:
“It’s a nice day for a white wedding”
“Shotgun” (normally when there is a pregnancy before marriage)
“What have you done”
Production
Work
1) What
is
the
role
of
a
Producer?
Manage and see all of the production aspects
2) What
is
the
role
of
a
Director?
The director needs to be in charge of the group and the cast , making
sure everyone knows what they are doing and is on schedule.
3)
Institution
research
–
You
MUST
research
the
institution
that
your
trailer
will
be
exhibited
on.
• Target audience 16-354year olds
•
•
Replaced BBC choice
•
Focusing on new and original programmes and technology
•
Launched in 2003
The channel is on air from 7pm till 5am each night
13
14. •
90% of BBC three’s output is from the UK and other European Union
countries
•
it also has a unique 60 second news round
14