THE LOVE CONNECTION: How to create content people feel passionate about.

•

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This was created for Entrepreneurs Questions #EQlist ~ Questions every Entrepreneur needs to ask to be Successful. http://www.eqli.st

Tecnologia Design Negócios

How to
create
content
people feel
passionate
about.

THE LOVE
CONNECTION

No Content Is Perfect

People Will Find
Content They Love

POST ANSWERS to Let PEOPLE
SOLVE THEIR OWN PROBLEMS

The Crowd Helps GOOGLE
Filter Poor Content

We
Often
Just
Look
(or
lurk)

We
Like
To
Share
(if we
care)

We
Can
Focus
(on
ANSWERS)

We
Will
Join
In

How do you CREATE Content
PEOPLE WILL LOVE?

THREE THINGS
1

Right
Medium?

2

Right
Moment?

3

Right
Reward?

1

Right
Medium?

Social?
Images?

Video?
Audio?

LISTS?
SLIDES?

PROVIDE
Utility
PIQUE
Curiosity
FULFILL
Needs
2

Right
Moment?

3

Connect
People?

Right
Reward?

Connect
EMOTIONS?

AWARD
STATUS?
SET
GOALS?

Connect
Thoughts?

1

Why
Slides?

2

Why
Videos?

3

Why
AUDIO?

Six Key Questions To CREATE
Content PEOPLE WILL LOVE
@NickKellet, Co-Founder @Listly

4

Why
LISTS?

5

Why
GRAPHICS?

6

Why
SOCIAL?

1

LOVE
Slides?

SLIDESHARE
=
DESTINATION

BEST =
SHORT

Linear
WORKS for
Self-Service

Multiple
1 PAGE
STORIES

2

Think
60-90
Seconds

LOVE
Video?
SHARE &
EMBED
MASSIVE
APPETITE

BUILD YOUR
YOuTube
CHANNEL

WHAT’S
STOPPING
YOU?

3

LOVE
AUDIO?

START
YOUR OWN
PODCAST!

WHICH
PODCASTS
ATTRACT
CUSTOMERS?

LISTEN AT
WORK &
AT PLAY

ENGAGE
CUSTOMERS
ON THE MOVE

Is Audio
the new
text book?

4

LOVE
LISTS?

Let the
CROWD
HELP

CURATE
& RANK
people
skim!

MAN
loves
numbered
lists

LISTS GET
SHARES &
VIEWS

Pictures
grab
Attention

5

LOVE
GRAPHICS?

Pic = 1k
Words
Who Doesn’t
have a
CAMERA?

WHAT IS
IS ABOUT
CATS?

why do we
love info
graphics?

6

LOVE
SOCIAL?

EARN REACH
&
ENGAGEMENT

unite social
& content
NETWORKS

who shares
your
content?

what do
you
share?

feature
your
community
are your
embedding
social
content?

TIME TO ACT!
What’s YOUr MIX?
VIDEO AUDIO SLIDES
LISTs GRAPHICs SOCIAL

hAVE YOU TRIED @Listly

98.6% OF BLOGGERS USE LISTS

LISTLY MAKES LISTS
SIMPLER TO CREATE,
SHARE & EMBED

Image Credits

Title Credit

A special thanks to
Barry Feldman for
suggesting the title to
this deck.
http://www.flickr.com/photos/
bibbit/6431785919

http://feldmancreative.com/

http://flickr.com/

http://www.flickr.com/photos/sherseydc/
535564039/

http://www.flickr.com/photos/
keoni101/7069578953/

http://www.flickr.com/photos/
thomasleuthard/9598447729

http://www.flickr.com/photos/
56152768@N03/5755277245/

http://www.flickr.com/photos/
thomasleuthard/5855136825/

http://www.flickr.com/photos/
rkramer62/4757531716

http://www.flickr.com/photos/gotovan/
8065771828/

http://www.flickr.com/photos/
schani/60579395/

http://www.flickr.com/photos/chrisdlugosz/
2910249177/

http://www.flickr.com/photos/gebala/
1042325968/sizes/o/in/photostream/

http://www.flickr.com/photos/edu_fon/
3842023327/

http://www.flickr.com/photos/thebarrowboy/
7485687842/

http://www.flickr.com/photos/
gammaman/5241860326/

http://www.flickr.com/photos/
21649179@N00/3955354747/

http://www.flickr.com/photos/kplawver/
3532822079

http://www.flickr.com/photos/paulhammond/
2904645367/

hAVE YOU TRIED @Listly

98.6% OF BLOGGERS USE LISTS

LISTLY MAKES LISTS
SIMPLER TO CREATE,
SHARE & EMBED

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Unlurk Me? Exploring the value of Lurkers & Lurking (in the looker centric se...

Unlurk Me? Exploring the value of Lurkers & Lurking (in the looker centric se...

Unlurk Me? Exploring the value of Lurkers & Lurking (in the looker centric se...

7 must read tips to simplify content marketing planning in 2015

7 must read tips to simplify content marketing planning in 2015

7 must read tips to simplify content marketing planning in 2015

50 Shades of Dark Social - Exploring the Dark Side of Digital Media

50 Shades of Dark Social - Exploring the Dark Side of Digital Media

50 Shades of Dark Social - Exploring the Dark Side of Digital Media

10 TRICKS TO TRYING AGAIN

10 TRICKS TO TRYING AGAIN

10 TRICKS TO TRYING AGAIN

Where Do customers Come From?

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Five Slideshare Truths: Part I (Lessons from Authoring 50 Decks & Earning 200...

Five Slideshare Truths: Part I (Lessons from Authoring 50 Decks & Earning 200...

Five Slideshare Truths: Part I (Lessons from Authoring 50 Decks & Earning 200...

How will you leverage Zapier and 400+ Apps to Integrate Social Content on Lis...

How will you leverage Zapier and 400+ Apps to Integrate Social Content on Lis...

How will you leverage Zapier and 400+ Apps to Integrate Social Content on Lis...

Value & Emotion: Create vs curate - Alone vsTogether

Value & Emotion: Create vs curate - Alone vsTogether

Value & Emotion: Create vs curate - Alone vsTogether

SCOPE is the new POEM. Making Sense of the Emerging Digital Media Landscape.

SCOPE is the new POEM. Making Sense of the Emerging Digital Media Landscape.

SCOPE is the new POEM. Making Sense of the Emerging Digital Media Landscape.

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Accelerating FinTech Innovation: Unleashing API Economy and GenAI Vasa Krishnan, Chief Technology Officer - FinResults Apidays New York 2024: The API Economy in the AI Era (April 30 & May 1, 2024) ------ Check out our conferences at https://www.apidays.global/ Do you want to sponsor or talk at one of our conferences? https://apidays.typeform.com/to/ILJeAaV8 Learn more on APIscene, the global media made by the community for the community: https://www.apiscene.io Explore the API ecosystem with the API Landscape: https://apilandscape.apiscene.io/

Apidays New York 2024 - Accelerating FinTech Innovation by Vasa Krishnan, Fin...

Apidays New York 2024 - Accelerating FinTech Innovation by Vasa Krishnan, Fin...

Apidays New York 2024 - Accelerating FinTech Innovation by Vasa Krishnan, Fin...

MS Copilot expands with MS Graph connectors

MS Copilot expands with MS Graph connectors

MS Copilot expands with MS Graph connectors

Nanddeep Nachan

Repurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost Saving

Repurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost Saving

Repurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost Saving

Scaling API-first – The story of a global engineering organization Ian Reasor, Senior Computer Scientist - Adobe Radu Cotescu, Senior Computer Scientist - Adobe Apidays New York 2024: The API Economy in the AI Era (April 30 & May 1, 2024) ------ Check out our conferences at https://www.apidays.global/ Do you want to sponsor or talk at one of our conferences? https://apidays.typeform.com/to/ILJeAaV8 Learn more on APIscene, the global media made by the community for the community: https://www.apiscene.io Explore the API ecosystem with the API Landscape: https://apilandscape.apiscene.io/

Apidays New York 2024 - Scaling API-first by Ian Reasor and Radu Cotescu, Adobe

Apidays New York 2024 - Scaling API-first by Ian Reasor and Radu Cotescu, Adobe

Apidays New York 2024 - Scaling API-first by Ian Reasor and Radu Cotescu, Adobe

Manulife - Insurer Transformation Award 2024

Manulife - Insurer Transformation Award 2024

Manulife - Insurer Transformation Award 2024

The Digital Insurer

ICT role in 21st century education and its challenges

ICT role in 21st century education and its challenges

ICT role in 21st century education and its challenges

rafiqahmad00786416

AXA XL - Insurer Innovation Award Americas 2024

AXA XL - Insurer Innovation Award Americas 2024

AXA XL - Insurer Innovation Award Americas 2024

The Digital Insurer

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Real Time Object Detection Using Open CV

Real Time Object Detection Using Open CV

Real Time Object Detection Using Open CV

Axa Assurance Maroc - Insurer Innovation Award 2024

Axa Assurance Maroc - Insurer Innovation Award 2024

Axa Assurance Maroc - Insurer Innovation Award 2024

The Digital Insurer

Corporate and higher education. Two industries that, in the past, have had a clear divide with very little crossover. The difference in goals, learning styles and objectives paved the way for differing learning technologies platforms to evolve. Now, those stark lines are blurring as both sides are discovering they have content that’s relevant to the other. Join Tammy Rutherford as she walks through the pros and cons of corporate and higher ed collaborating. And the challenges of these different technology platforms working together for a brighter future.

Corporate and higher education May webinar.pptx

Corporate and higher education May webinar.pptx

Corporate and higher education May webinar.pptx

Rustici Software

DBX First Quarter 2024 Investor Presentation

DBX First Quarter 2024 Investor Presentation

DBX First Quarter 2024 Investor Presentation

In this session, we will delve into strategic approaches for optimizing knowledge management within Microsoft 365, amidst the evolving landscape of Copilot. From leveraging automatic metadata classification and permission governance with SharePoint Premium, to unlocking Viva Engage for the cultivation of knowledge and communities, you will gain actionable insights to bolster your organization's knowledge-sharing initiatives. In this session, we will also explore how to facilitate solutions to enable your employees to find answers and expertise within Microsoft 365. You will leave equipped with practical techniques and a deeper understanding of how there is more to effective knowledge management than just enabling Copilot, but building actual solutions to prepare the knowledge that Copilot and your employees can use.

Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...

Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...

Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...

Webinar Recording: https://www.panagenda.com/webinars/why-teams-call-analytics-is-critical-to-your-entire-business Nothing is as frustrating and noticeable as being in an important call and being unable to see or hear the other person. Not surprising then, that issues with Teams calls are among the most common problems users call their helpdesk for. Having in depth insight into everything relevant going on at the user’s device, local network, ISP and Microsoft itself during the call is crucial for good Microsoft Teams Call quality support. To ensure a quick and adequate solution and to ensure your users get the most out of their Microsoft 365. But did you know that ‘bad calls’ are also an excellent indicator of other problems arising? Precisely because it is so noticeable!? Like the canary in the mine, bad calls can be early indicators of problems. Problems that might otherwise not have been noticed for a while but can have a big impact on productivity and satisfaction. Join this session by Christoph Adler to learn how true Microsoft Teams call quality analytics helped other organizations troubleshoot bad calls and identify and fix problems that impacted Teams calls or the use of Microsoft365 in general. See what it can do to keep your users happy and productive! In this session we will cover - Why CQD data alone is not enough to troubleshoot call problems - The importance of attributing call problems to the right call participant - What call quality analytics can do to help you quickly find, fix-, and prevent problems - Why having retrospective detailed insights matters - Real life examples of how others have used Microsoft Teams call quality monitoring to problem shoot problems with their ISP, network, device health and more.

Why Teams call analytics are critical to your entire business

Why Teams call analytics are critical to your entire business

Why Teams call analytics are critical to your entire business

"I see eyes in my soup": How Delivery Hero implemented the safety system for ...

"I see eyes in my soup": How Delivery Hero implemented the safety system for ...

"I see eyes in my soup": How Delivery Hero implemented the safety system for ...

MySQL Webinar, presented on the 25th of April, 2024. Summary: MySQL solutions enable the deployment of diverse Database Architectures tailored to specific needs, including High Availability, Disaster Recovery, and Read Scale-Out. With MySQL Shell's AdminAPI, administrators can seamlessly set up, manage, and monitor these solutions, ensuring efficiency and ease of use in their administration. MySQL Router, on the other hand, provides transparent routing from the application traffic to the backend servers in the architectures, requiring minimal configuration. Completely built in-house and supported by Oracle, these solutions have been adopted by enterprises of all sizes for their business-critical applications. In this presentation, we'll delve into various database architecture solutions to help you choose the right one based on your business requirements. Focusing on technical details and the latest features to maximize the potential of these solutions.

Mastering MySQL Database Architecture: Deep Dive into MySQL Shell and MySQL R...

Mastering MySQL Database Architecture: Deep Dive into MySQL Shell and MySQL R...

Mastering MySQL Database Architecture: Deep Dive into MySQL Shell and MySQL R...

GenAI Risks & Security Meetup 01052024.pdf

GenAI Risks & Security Meetup 01052024.pdf

GenAI Risks & Security Meetup 01052024.pdf

Following the popularity of "Cloud Revolution: Exploring the New Wave of Serverless Spatial Data," we're thrilled to announce this much-anticipated encore webinar. In this sequel, we'll dive deeper into the Cloud-Native realm by uncovering practical applications and FME support for these new formats, including COGs, COPC, FlatGeoBuf, GeoParquet, STAC, and ZARR. Building on the foundation laid by industry leaders Michelle Roby of Radiant Earth and Chris Holmes of Planet in the first webinar, this second part offers an in-depth look at the real-world application and behind-the-scenes dynamics of these cutting-edge formats. We will spotlight specific use-cases and workflows, showcasing their efficiency and relevance in practical scenarios. Discover the vast possibilities each format holds, highlighted through detailed discussions and demonstrations. Our expert speakers will dissect the key aspects and provide critical takeaways for effective use, ensuring attendees leave with a thorough understanding of how to apply these formats in their own projects. Elevate your understanding of how FME supports these cutting-edge technologies, enhancing your ability to manage, share, and analyze spatial data. Whether you're building on knowledge from our initial session or are new to the serverless spatial data landscape, this webinar is your gateway to mastering cloud-native formats in your workflows.

Cloud Frontiers: A Deep Dive into Serverless Spatial Data and FME

Cloud Frontiers: A Deep Dive into Serverless Spatial Data and FME

Cloud Frontiers: A Deep Dive into Serverless Spatial Data and FME

2024: Domino Containers - The Next Step. News from the Domino Container commu...

2024: Domino Containers - The Next Step. News from the Domino Container commu...

2024: Domino Containers - The Next Step. News from the Domino Container commu...

Martijn de Jong

Strategies for Landing an Oracle DBA Job as a Fresher

Strategies for Landing an Oracle DBA Job as a Fresher

Strategies for Landing an Oracle DBA Job as a Fresher

Remote DBA Services

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Apidays New York 2024 - Accelerating FinTech Innovation by Vasa Krishnan, Fin...

Apidays New York 2024 - Accelerating FinTech Innovation by Vasa Krishnan, Fin...

Apidays New York 2024 - Accelerating FinTech Innovation by Vasa Krishnan, Fin...

MS Copilot expands with MS Graph connectors

MS Copilot expands with MS Graph connectors

MS Copilot expands with MS Graph connectors

Repurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost Saving

Repurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost Saving

Repurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost Saving

Apidays New York 2024 - Scaling API-first by Ian Reasor and Radu Cotescu, Adobe

Apidays New York 2024 - Scaling API-first by Ian Reasor and Radu Cotescu, Adobe

Apidays New York 2024 - Scaling API-first by Ian Reasor and Radu Cotescu, Adobe

Manulife - Insurer Transformation Award 2024

Manulife - Insurer Transformation Award 2024

Manulife - Insurer Transformation Award 2024

ICT role in 21st century education and its challenges

ICT role in 21st century education and its challenges

ICT role in 21st century education and its challenges

AXA XL - Insurer Innovation Award Americas 2024

AXA XL - Insurer Innovation Award Americas 2024

AXA XL - Insurer Innovation Award Americas 2024

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Real Time Object Detection Using Open CV

Real Time Object Detection Using Open CV

Real Time Object Detection Using Open CV

Axa Assurance Maroc - Insurer Innovation Award 2024

Axa Assurance Maroc - Insurer Innovation Award 2024

Axa Assurance Maroc - Insurer Innovation Award 2024

Corporate and higher education May webinar.pptx

Corporate and higher education May webinar.pptx

Corporate and higher education May webinar.pptx

DBX First Quarter 2024 Investor Presentation

DBX First Quarter 2024 Investor Presentation

DBX First Quarter 2024 Investor Presentation

Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...

Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...

Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...

Why Teams call analytics are critical to your entire business

Why Teams call analytics are critical to your entire business

Why Teams call analytics are critical to your entire business

"I see eyes in my soup": How Delivery Hero implemented the safety system for ...

"I see eyes in my soup": How Delivery Hero implemented the safety system for ...

"I see eyes in my soup": How Delivery Hero implemented the safety system for ...

Mastering MySQL Database Architecture: Deep Dive into MySQL Shell and MySQL R...

Mastering MySQL Database Architecture: Deep Dive into MySQL Shell and MySQL R...

Mastering MySQL Database Architecture: Deep Dive into MySQL Shell and MySQL R...

GenAI Risks & Security Meetup 01052024.pdf

GenAI Risks & Security Meetup 01052024.pdf

GenAI Risks & Security Meetup 01052024.pdf

Cloud Frontiers: A Deep Dive into Serverless Spatial Data and FME

Cloud Frontiers: A Deep Dive into Serverless Spatial Data and FME

Cloud Frontiers: A Deep Dive into Serverless Spatial Data and FME

2024: Domino Containers - The Next Step. News from the Domino Container commu...

2024: Domino Containers - The Next Step. News from the Domino Container commu...

2024: Domino Containers - The Next Step. News from the Domino Container commu...

Strategies for Landing an Oracle DBA Job as a Fresher

Strategies for Landing an Oracle DBA Job as a Fresher

Strategies for Landing an Oracle DBA Job as a Fresher

THE LOVE CONNECTION: How to create content people feel passionate about.

1. How to create content people feel passionate about. THE LOVE CONNECTION

2. No Content Is Perfect

3. People Will Find Content They Love

4. POST ANSWERS to Let PEOPLE SOLVE THEIR OWN PROBLEMS

5. The Crowd Helps GOOGLE Filter Poor Content

6. We Often Just Look (or lurk)

7. We Like To Share (if we care)

8. We Can Focus (on ANSWERS)

9. We Will Join In

10. How do you CREATE Content PEOPLE WILL LOVE? THREE THINGS 1 Right Medium? 2 Right Moment? 3 Right Reward?

11. 1 Right Medium? Social? Images? Video? Audio? LISTS? SLIDES?

12. PROVIDE Utility PIQUE Curiosity FULFILL Needs 2 Right Moment?

13. 3 Connect People? Right Reward? Connect EMOTIONS? AWARD STATUS? SET GOALS? Connect Thoughts?

14. 1 Why Slides? 2 Why Videos? 3 Why AUDIO? Six Key Questions To CREATE Content PEOPLE WILL LOVE @NickKellet, Co-Founder @Listly 4 Why LISTS? 5 Why GRAPHICS? 6 Why SOCIAL?

15. 1 LOVE Slides? SLIDESHARE = DESTINATION BEST = SHORT Linear WORKS for Self-Service Multiple 1 PAGE STORIES

16. 2 Think 60-90 Seconds LOVE Video? SHARE & EMBED MASSIVE APPETITE BUILD YOUR YOuTube CHANNEL WHAT’S STOPPING YOU?

17. 3 LOVE AUDIO? START YOUR OWN PODCAST! WHICH PODCASTS ATTRACT CUSTOMERS? LISTEN AT WORK & AT PLAY ENGAGE CUSTOMERS ON THE MOVE Is Audio the new text book?

18. 4 LOVE LISTS? Let the CROWD HELP CURATE & RANK people skim! MAN loves numbered lists LISTS GET SHARES & VIEWS

19. Pictures grab Attention 5 LOVE GRAPHICS? Pic = 1k Words Who Doesn’t have a CAMERA? WHAT IS IS ABOUT CATS? why do we love info graphics?

20. 6 LOVE SOCIAL? EARN REACH & ENGAGEMENT unite social & content NETWORKS who shares your content? what do you share? feature your community are your embedding social content?

21. TIME TO ACT! What’s YOUr MIX? VIDEO AUDIO SLIDES LISTs GRAPHICs SOCIAL

22. hAVE YOU TRIED @Listly 98.6% OF BLOGGERS USE LISTS LISTLY MAKES LISTS SIMPLER TO CREATE, SHARE & EMBED

23. Image Credits Title Credit A special thanks to Barry Feldman for suggesting the title to this deck. http://www.flickr.com/photos/ bibbit/6431785919 http://feldmancreative.com/ http://flickr.com/ http://www.flickr.com/photos/sherseydc/ 535564039/ http://www.flickr.com/photos/ keoni101/7069578953/ http://www.flickr.com/photos/ thomasleuthard/9598447729 http://www.flickr.com/photos/ 56152768@N03/5755277245/ http://www.flickr.com/photos/ thomasleuthard/5855136825/ http://www.flickr.com/photos/ rkramer62/4757531716 http://www.flickr.com/photos/gotovan/ 8065771828/ http://www.flickr.com/photos/ schani/60579395/ http://www.flickr.com/photos/chrisdlugosz/ 2910249177/ http://www.flickr.com/photos/gebala/ 1042325968/sizes/o/in/photostream/ http://www.flickr.com/photos/edu_fon/ 3842023327/ http://www.flickr.com/photos/thebarrowboy/ 7485687842/ http://www.flickr.com/photos/ gammaman/5241860326/ http://www.flickr.com/photos/ 21649179@N00/3955354747/ http://www.flickr.com/photos/kplawver/ 3532822079 http://www.flickr.com/photos/paulhammond/ 2904645367/

24. hAVE YOU TRIED @Listly 98.6% OF BLOGGERS USE LISTS LISTLY MAKES LISTS SIMPLER TO CREATE, SHARE & EMBED