Snapchat and mobile video are like a burrito in that they can contain varied content, be consumed on the go and their content disappears after viewing. The presentation aims to make the audience laugh, think, or feel hungry, and is successful if it meets these goals. It emphasizes that mobile formats allow content to be personalized and ephemeral.

1. @nickcicero, CEO/Founder Delmondo
Snapchat is a Burrito.
(and other bite-sized thoughts on Mobile Video)
@nickcicero

2. @nickcicero
I make one of you laugh.
I make one of you think.
I make one you hungry.
KPI’s for this presentation…
I know this presentation is successful if:

3. @nickcicero
Snapchat (and mobile video) is like a burrito,
you can put anything in it, take it
wherever you want, it's easily
consumed and it disappears when
you're done.

4. @nickcicero
PROOF

5. @nickcicero

6. @nickcicero

7. @nickcicero
*THE MOST DELICIOUS DATA SLIDE EVER
@nickcicero

8. @nickcicero
MOBILE-FIRST

9. @nickcicero

13. @nickcicero
YOU CAN PUT
ANYTHING YOU
WANT IN IT

15. @nickcicero

16. @nickcicero
It Disappears

17. @nickcicero

18. @nickcicero
The End
Thank You (Let’s Eat)

19. Building the Creator Economy
Nick Cicero - Founder
@nickcicero @delmondoNY
http://delmondo.co