The document provides an introduction to art and design. It discusses key concepts like aesthetics, elements of design, principles of composition, and different types of art. It also explains the difference between 2D and 3D works. Students are assigned to create a basic composition on an A4 page using principles of design learned, including the use of visual elements like lines, shapes and colors. The composition is to be submitted by a given deadline.

1. Creative Design 1
1 Introduction to Art and Design
2 Element and Composition
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2. 1 Introduction to Art and Design

3. ©
‘ ’ ‘ ’
‘ ’ ‘ ’
‘ ’
© “Aesthetics( )

4. ©
“
”

5. –
©
(subjective)
©
(absolute, objective)

6. •
•
•

7. Arts
©
©

11. (the elements in the total situation of a work of art)
1. (the work of art itself)
2. (the artist)
3. (the audience)
4. (the universe)

12. 1. (Fine Arts)

13. (Visual Arts)

14. (Audio Arts)

15. (Audio Vitual Arts)

16. 2. (Applied Arts)

17. (Architecture)

18. (Industrial Design)
,
,

19. (Design) ?

21. Guggenheim museum
Imac;
Gravity Balans chairs

22. (Design)
(Aesthetic)
(Function)
(Concept)

23. 2 Elements and Composition

24. visual language
•
• facts ideas

25. visual language
•
•

26. design elements
1. ( conceptual elements )
2
1.1 point
1.2 line
1.3 plane
1.4 volume

27. 2. (Visual element)
2.1 shape
2.2 size
2.3 color
2.4 texture

28. 3. (Relational element)
3.1 direction
3.2 position
3.3 space
3.4 gravity

29. 4. (Practical element)
4.1 representation
4.2 meaning
4.3 function

30. (Principles of Design)
• Balance
• Rhythm
• Emphasis
• Harmony
• Contrast
• Unity
• variety
• etc.

31. Sample

36. composition
Field of view
Placement
Dimension

37. View
Field of view
Frame

40. Field of view Frame
crop

46. Placement

47. 1.

48. 2.

49. 3.

52. Dimension

53. 2 Dimension
3 Dimension

54. 2
*

55. -3
3
,

56. 3
2

57. -
2

58. 2

59. 2

60. 3

61. 3

62. 3

63. 2

64. 3

65. • 2
• 3

66. 2

67. • 2
• 3

68. • 3

69. • 3

77. ( )
• What is Design?
.
• Introduction to Design
.
• Composition of Art
• 1
. .

78. Assignment 1
• A4 1
• 1
•
– 17.00 .
–