In 2015, I shared ideas on Green ICT and its transformation in Korea with global leaders from developing countries. This presentation deals with various subjects of Green ICT such as its background, definition, regulation and policy. If you are simply interested in Green Startups in Korea, please move to the last chapter. I separated one slide into many to make easier for readers to follow the content as each slide has heavy information.
Green ICT and its transformation in Korea (Green Startups)
1. Greener ICT, Greater Future
Green ICT and its transformation
in Korea
Hoon Jung
nayahun2@gmail.com
2. Table of Contents
I. The Background of Green ICT
II. ICT Impacts on the Environment
III. Green ICT Regulations and Policies
IV. Adoption of Green ICT
V. Trends in Korea
3. The Emergence of Green ICT
3
Facing new knowledge-based society, global communities have worked
together to address climate change and environmental issues by utilizing ICT
Search
traffic
of
Green
ICT
since
2006
Source:
Google
Trends
I. The
Background
of
Green
ICT
Source:
Gartner
Gartner’s
emerging
technologies,
2008
No.1
of
the
‘Gartner
Top
10
Strategic
Technologies
for
2008’
4. ICT Contribution
ICT has been playing a significant role boosting the economy as a next
growth engine and associating with all aspects of industries.
4
I. The
Background
of
Green
ICT
ICT
Readiness
VS
CompeDDveness
Source:
World
Economic
Forum,
CompeBBveness
Index
2008–2009;
McKinsey,
Digital
Opportunity
Index
2008–2009
Economic
effects
of
leveling
out
mobile
broadband
Source:
McKinsey
&
Company
analysis
E-Health, E-Education, E-Transportation, E-Government, why not Environment?
5. CO2 Emissions of ICT
The CO2 emissions generated by the ICT sector account for 2-3% of global
CO2 emissions. The share will rise sharply as a result of ICT adoption across
the globe.
5
Global
CO2
and
GHG
emissions
of
ICTs
Source:
Compiled
by
OECD,
based
on
the
sources
indicated
Year
ICT CO2 (GHG) emissions
million tones
ICT share of overall CO2
(GHG) emissions
Source
2002 (530) (1.1%)
(GeSI/The
Climate
Gr
oup
2008)
2007 661 2.3% (Gartner
2007)
2007 (830) (1.8%)
(GeSI/The
Climate
Gr
oup
2008)
2007 (1160) (2.5%) Malmodin
et
al.
I. The
Background
of
Green
ICT
ICT has potential to be a key enabler of “Green Growth”. Simultaneously it has become
a big burden for climate change.
6. Table of Contents
I. The Background of Green ICT
II. ICT Impacts on the Environment
III. Green ICT Regulations and Policies
IV. Adoption of Green ICT
V. Trends in Korea
7. Green ICT Definition
7
The definition of Green ICT is the designing, manufacturing, using, and disposing
of computers, servers, and associated subsystems efficiently and effectively with
minimal or no impact on the environment.
ProducDon
Use
End
of
Life
ICT
Product
Life
Cycle
II. ICT
Impacts
on
the
Environment
ICT has its own life cycle
as other products
*
Green
ICT
DefiniBon:
OECD,
ICTs,
the
Environment
and
Climate
Change,
2010
8. Environment
Green ICT Definition
8
The definition of Green ICT is the designing, manufacturing, using, and disposing
of computers, servers, and associated subsystems efficiently and effectively with
minimal or no impact on the environment.
ProducDon
Use
End
of
Life
ICT
Product
Life
Cycle
II. ICT
Impacts
on
the
Environment
and through the life cycle
it interacts with the environment
9. Environment
Green ICT Definition
9
The definition of Green ICT is the designing, manufacturing, using, and disposing
of computers, servers, and associated subsystems efficiently and effectively with
minimal or no impact on the environment.
PosiDve
Impact
PosiDve
Impact
PosiDve
Impact
NegaDve
Impact
NegaDve
Impact
ProducDon
Use
End
of
Life
NegaDve
Impact
ICT
Product
Life
Cycle
II. ICT
Impacts
on
the
Environment
in positive and negative ways
10. Environment
Green ICT Definition
10
The definition of Green ICT is the designing, manufacturing, using, and disposing
of computers, servers, and associated subsystems efficiently and effectively with
minimal or no impact on the environment.
PosiDve
Impact
PosiDve
Impact
PosiDve
Impact
NegaDve
Impact
NegaDve
Impact
ProducDon
Use
End
of
Life
NegaDve
Impact
ICT
Product
Life
Cycle
II. ICT
Impacts
on
the
Environment
It is important to maximize
the positive impacts and
minimize the negative impacts
11. Environmental Impacts
11
There are three analytical levels in the interaction between ICT and the natural
environment: Direct impacts (first order), enabling impacts (second order) and
systemic impacts (third order)
ProducDon
Use
End
of
Life
II. ICT
Impacts
on
the
Environment
12. Environmental Impacts
12
There are three analytical levels in the interaction between ICT and the natural
environment: Direct impacts (first order), enabling impacts (second order) and
systemic impacts (third order)
Enabling
Impacts
Systemic
Impacts
Direct
Impacts
ProducDon
Use
End
of
Life
II. ICT
Impacts
on
the
Environment
13. Environmental Impacts
13
There are three analytical levels in the interaction between ICT and the natural
environment: Direct impacts (first order), enabling impacts (second order) and
systemic impacts (third order)
Enabling
Impacts
Systemic
Impacts
Direct
Impacts
The
third
order
(Change
in
behavior)
The
second
order
(ApplicaBon)
The
first
order
(Technology)
ProducDon
Use
End
of
Life
II. ICT
Impacts
on
the
Environment
14. Direct Impacts
14
Direct impacts of ICT on the environment occurs due to the physical existence
of ICT products (goods and services) in positive and negative ways.
ProducDon
Use
End
of
Life
PosiDve
Impacts
NegaDve
Impacts
II. ICT
Impacts
on
the
Environment
15. Direct Impacts
15
Direct impacts of ICT on the environment occurs due to the physical existence
of ICT products (goods and services) in positive and negative ways.
ProducDon
Use
End
of
Life
PosiDve
Impacts
NegaDve
Impacts
§
Resource-‐efficient
producBon
§
Recycling
and
re-‐use
of
intermediate
inputs
§
Water
and
energy
use
in
semiconductor
manufacturing
§
Water
and
energy
use
for
cooling
data
centers
II. ICT
Impacts
on
the
Environment
16. Direct Impacts
16
Direct impacts of ICT on the environment occurs due to the physical existence
of ICT products (goods and services) in positive and negative ways.
ProducDon
Use
End
of
Life
PosiDve
Impacts
NegaDve
Impacts
§
Energy-‐efficient
semiconductors
and
other
components
§
Power-‐saving
modes
§
Energy
use
of
ICT
devices
and
infrastructures
§
Energy
used
for
cooling
servers
and
data
centers
§
Resource-‐efficient
producBon
§
Recycling
and
re-‐use
of
intermediate
inputs
§
Water
and
energy
use
in
semiconductor
manufacturing
§
Water
and
energy
use
for
cooling
data
centers
II. ICT
Impacts
on
the
Environment
17. Direct Impacts
17
Direct impacts of ICT on the environment occurs due to the physical existence
of ICT products (goods and services) in positive and negative ways.
ProducDon
Use
End
of
Life
PosiDve
Impacts
NegaDve
Impacts
§
Design
for
re-‐use
and
recyclability
§
Hazardous
substances
in
PCs
and
screens
§
Energy-‐efficient
semiconductors
and
other
components
§
Power-‐saving
modes
§
Energy
use
of
ICT
devices
and
infrastructures
§
Energy
used
for
cooling
servers
and
data
centers
§
Resource-‐efficient
producBon
§
Recycling
and
re-‐use
of
intermediate
inputs
§
Water
and
energy
use
in
semiconductor
manufacturing
§
Water
and
energy
use
for
cooling
data
centers
II. ICT
Impacts
on
the
Environment
18. Enabling Impacts
18
Enabling impacts of ICT arise from ICT applications which affect the way other
products are designed, produced, consumed, used, and disposed of
ProducDon
Use
End
of
Life
1st
order
Impacts
ICT
Services
II. ICT
Impacts
on
the
Environment
19. Enabling Impacts
19
Enabling impacts of ICT arise from ICT applications which affect the way other
products are designed, produced, consumed, used, and disposed of
ProducDon
Use
End
of
Life
1st
order
Impacts
ICT
Services
ProducDon
Use
End
of
Life
2nd
order
Impacts
Services
II. ICT
Impacts
on
the
Environment
20. Enabling Impacts
20
Enabling impacts of ICT arise from ICT applications which affect the way other
products are designed, produced, consumed, used, and disposed of
ProducDon
Use
End
of
Life
1st
order
Impacts
ICT
Services
Demand
ProducDon
Use
End
of
Life
2nd
order
Impacts
Design
Services
II. ICT
Impacts
on
the
Environment
21. Enabling Impacts
21
Enabling impacts of ICT arise from ICT applications which affect the way other
products are designed, produced, consumed, used, and disposed of
ProducDon
Use
End
of
Life
1st
order
Impacts
ICT
Services
Demand
ProducDon
Use
End
of
Life
2nd
order
Impacts
Design
Services
II. ICT
Impacts
on
the
Environment
- Optimization
- Dematerialization
and Substitution
Positive Effects
- Induction
- Degradation
Negative Effects
22. Enabling Impacts
22
Enabling impacts of ICT arise from ICT applications which affect the way other
products are designed, produced, consumed, used, and disposed of
ProducDon
Use
End
of
Life
PosiDve
Impacts
NegaDve
Impacts
II. ICT
Impacts
on
the
Environment
23. Enabling Impacts
23
Enabling impacts of ICT arise from ICT applications which affect the way other
products are designed, produced, consumed, used, and disposed of
ProducDon
Use
End
of
Life
PosiDve
Impacts
NegaDve
Impacts
§
Computer-‐integrated
manufacturing
(OpDmizaDon)
§
Complexity
and
size
reducBon
of
ICT
products
(OpDmizaDon)
§
Electrical
wiring
and
components
for
“smart”
products
(DegradaDon)
II. ICT
Impacts
on
the
Environment
24. Enabling Impacts
24
Enabling impacts of ICT arise from ICT applications which affect the way other
products are designed, produced, consumed, used, and disposed of
ProducDon
Use
End
of
Life
PosiDve
Impacts
NegaDve
Impacts
§
Intelligent
heaBng
and
cooling,
socware
in
cars
(OpDmizaDon)
§
Tele
working,
e-‐Content
(DematerializaDon)
§
New
socware
making
PCs
more
energy
demanding/requiring
new
hardware
(Inducing)
§
Computer-‐integrated
manufacturing
(OpDmizaDon)
§
Complexity
and
size
reducBon
of
ICT
products
(OpDmizaDon)
§
Electrical
wiring
and
components
for
“smart”
products
(DegradaDon)
II. ICT
Impacts
on
the
Environment
25. Enabling Impacts
25
Enabling impacts of ICT arise from ICT applications which affect the way other
products are designed, produced, consumed, used, and disposed of
ProducDon
Use
End
of
Life
PosiDve
Impacts
NegaDve
Impacts
§
Smart
sorBng
for
recycling
(OpDmizaDon)
§
Design
for
re-‐use
and
recyclability
(OpDmizaDon)
§
Embedded
systems
and
“smart”
components
in
non-‐ICT
waste
management
and
recycling
(DegradaDon)
§
Intelligent
heaBng
and
cooling,
socware
in
cars
(OpDmizaDon)
§
Tele
working,
e-‐Content
(DematerializaDon)
§
New
socware
making
PCs
more
energy
demanding/requiring
new
hardware
(Inducing)
§
Computer-‐integrated
manufacturing
(OpDmizaDon)
§
Complexity
and
size
reducBon
of
ICT
products
(OpDmizaDon)
§
Electrical
wiring
and
components
for
“smart”
products
(DegradaDon)
II. ICT
Impacts
on
the
Environment
26. Systemic Impacts
26
The systemic impacts of ICT on the environment lead to intentional and
unintentional changes in behavior and other non-technical effects
- Providing and Disclosing Information
- Enabling Dynamic Pricing
II. ICT
Impacts
on
the
Environment
- Fostering Technology Adoption
- Triggering Rebound Effects
27. Table of Contents
I. The Background of Green ICT
II. ICT Impacts on the Environment
III. Green ICT Regulations and Policies
IV. Adoption of Green ICT
V. Trends in Korea
28. Regulations Related Green ICT
28
III. Green
ICT
RegulaBons
and
Policies
Developed countries drive regulations related to Green ICT and utilize those
regulations as a means of non-tariff barriers, as well as Green ICT adoption
ProducDon
Use
End
of
Life
*
정보통신산업연구실,
그린IT
추진을 위한 규제 및 대응현황,
2008
29. Regulations Related Green ICT
29
III. Green
ICT
RegulaBons
and
Policies
Developed countries drive regulations related to Green ICT and utilize those
regulations as a means of non-tariff barriers, as well as Green ICT adoption
ProducDon
Use
End
of
Life
Banning the use of
Hazardous substances
Maximizing energy
consumption efficiency
Re-use and Recycling
30. Regulations Related Green ICT
30
III. Green
ICT
RegulaBons
and
Policies
Developed countries drive regulations related to Green ICT and utilize those
regulations as a means of non-tariff barriers, as well as Green ICT adoption
ProducDon
Use
End
of
Life
Main
Regulations
Banning the use of
Hazardous substances
Maximizing energy
consumption efficiency
Re-use and Recycling
Countries
With
Similar
RegulaBons
EU: RoHS
REACH
EU: EuP
EU: WEEE
United States,
Japan,
and China
United States,
Japan, China,
and others
South Korea
Korea RoHS
Korea RoHS
31. Environmental Regulations
31
Restricts use of certain hazardous substances in electrical and electronic
equipment
Substances: Pb, Hg, Cr6+, PBBs, PBDEs : 1,000 mg/kg, Cd: 100 mg/kg
Products: All large and small household appliances, IT & Telecommunications equipment,
lighting equipment, medical equipment, inspection and control instruments, etc
RoHS : Restriction of Hazardous Substances Directive
WEEE : Waste Electrical and Electronic Equipment Directive
Recycling and recovery targets for electrical goods. A legislative initiative to solve the
problem of huge amounts of toxic e-waste
Products: All large and small household appliances,
IT & Telecommunications equipment, Medical equipment,
Inspection and control instruments, etc.
III. Green
ICT
RegulaBons
and
Policies
32. Environmental Regulations
32
EuP: Eco Design Requirements for Energy-using Products
REACH : Registration, Evaluation, Authorization and Restriction of Chemicals
Contributes to achieving a secure energy supply, free circulation of environmentally-
friendly products , and a high level of environmental performance to the EU
Design Parameters: BOM, Use-phase consumables and emissions to air, water & soil,
ease of reuse and/or recycling, extension of product lifetimes, amount of (hazardous)
waste generated
All chemicals manufactured in, or imported into, the EU in the amount of over 1 ton
per year, must be registered with the EU
III. Green
ICT
RegulaBons
and
Policies
33. Green ICT Initiatives in Korea
33
Under the National Green Initiatives, the Ministry of the Knowledge Economy
rolled out the National Green IT Strategy in 2009
Low-‐Carbon
Green
Growth
drove
by
Green
IT
-‐
Possessing
World-‐Class,
Energy
Efficient
IT
-‐
Fostering
Green
Growth
FoundaDons
&
New
Markets
ObjecDve
Vision
Strategic
DirecDon
Greener
IT
AcDve
IT
AdopDon
for
Green
Growth
Lay
Down
the
FoundaDon
Strategic
Programs
-‐ Develop
highly
efficient
PCs,
Servers,
Devices
and
power
supplies
-‐ Develop
eco-‐friendly
materials
&
recycling
technologies
-‐ PromoDon
of
u-‐Workplace
-‐ Greener
Value
Chain
-‐ EMS
(Energy
Management
System)
AdopDon
-‐ Green
IT
Forum
-‐ Human
Resource
Development
for
Green
Growth
-‐ CerDficaDon
&
InsDtuDons
III. Green
ICT
RegulaBons
and
Policies
34. Green ICT Promotion Policies
34
In order to encourage businesses to incorporate green growth, governments have
increased government procurements, tax benefits, and certification programs
Government
Procurement
Tax
Program
Framework
Act
on
Low
Carbon
Emissions
and
Green
Growth
World
South Korea
Technical
Support
NaBonal
IT
Energy
Master
Plan
/
NaBonal
Green
IT
Strategy
/
Framework
Act
on
Low
Carbon
Emissions
and
Green
Growth
Framework
Act
on
Low
Carbon
Emissions
and
Green
Growth
NaBonal
IT
Energy
Master
Plan
NaBonal
Green
IT
Strategy
US/EU:
Energy
Star,
Public
Procurement,
Japan:
Eco-‐Friendly
Products,
Public
Procurement
EU:
Green
Tax
ModificaBon
US:
Energy
Star
Sweden:
TCO
CerBficaBon
System
US:
Energy
and
IT
Convergence
Support
EU:
IT
Work
program
Japan:
IT
IniBaBves
III. Green
ICT
RegulaBons
and
Policies
35. Table of Contents
I. The Background of Green ICT
II. ICT Impacts on the Environment
III. Green ICT Regulations and Policies
IV. Adoption of Green ICT
V. Trends in Korea
36. Energy Management System
36
IV. AdopBon
of
Green
ICT
Process
A:
Electricity
Process
B:
Gas
Process
C:
Oil
Process
D:
Steam
Electronic
Panel
Manufactures
A
Electronic
Panel
Electronic
Panel
Electronic
Panel
Superior
Company
FEMS (Factory Energy Management System)
37. Energy Management System
37
IV. AdopBon
of
Green
ICT
Process
A:
Electricity
Process
B:
Gas
Process
C:
Oil
Process
D:
Steam
Electronic
Panel
Manufactures
A
Electronic
Panel
Electronic
Panel
Electronic
Panel
Superior
Company
FEMS (Factory Energy Management System)
1.
Measure
38. Energy Management System
38
IV. AdopBon
of
Green
ICT
Process
A:
Electricity
Process
B:
Gas
Process
C:
Oil
Process
D:
Steam
Electronic
Panel
Manufactures
A
Electronic
Panel
Electronic
Panel
Electronic
Panel
Superior
Company
FEMS (Factory Energy Management System)
1.
Measure
Data
CollecDon
Unit
Server
Sensor
Sensor
Sensor
Sensor
Server
Internet
39. Energy Management System
39
IV. AdopBon
of
Green
ICT
Process
A:
Electricity
Process
B:
Gas
Process
C:
Oil
Process
D:
Steam
Electronic
Panel
Manufactures
A
Electronic
Panel
Electronic
Panel
Electronic
Panel
Superior
Company
FEMS (Factory Energy Management System)
1.
Measure
Data
CollecDon
Unit
Server
Sensor
Sensor
Sensor
Sensor
Server
Internet
2.
Evaluate
3.
OpDmize
40. Energy Management System
40
IV. AdopBon
of
Green
ICT
Process
A:
Electricity
Process
B:
Gas
Process
C:
Oil
Process
D:
Steam
Electronic
Panel
Manufactures
A
Electronic
Panel
Electronic
Panel
Electronic
Panel
Superior
Company
FEMS (Factory Energy Management System)
1.
Measure
Data
CollecDon
Unit
Server
Sensor
Sensor
Sensor
Sensor
Server
Internet
2.
Evaluate
Process
C:
Oil
Process
D:
Steam
3.
OpDmize
41. Energy Management System
41
IV. AdopBon
of
Green
ICT
Process
A:
Electricity
Process
B:
Gas
Process
C:
Oil
Process
D:
Steam
Electronic
Panel
Manufactures
A
Electronic
Panel
Electronic
Panel
Electronic
Panel
Superior
Company
FEMS (Factory Energy Management System)
1.
Measure
Data
CollecDon
Unit
Server
Sensor
Sensor
Sensor
Sensor
Server
Internet
2.
Evaluate
Process
C:
Oil
Process
D:
Steam
3.
OpDmize
4.
Extend
42. Manufacture
B
Manufacture
C
Manufacture
D
Energy Management System
42
IV. AdopBon
of
Green
ICT
Process
A:
Electricity
Process
B:
Gas
Process
C:
Oil
Process
D:
Steam
Electronic
Panel
Manufactures
A
Electronic
Panel
Electronic
Panel
Electronic
Panel
Superior
Company
FEMS (Factory Energy Management System)
1.
Measure
Data
CollecDon
Unit
Server
Sensor
Sensor
Sensor
Sensor
Server
Internet
2.
Evaluate
Process
C:
Oil
Process
D:
Steam
3.
OpDmize
4.
Extend
43. Energy Management System
43
IV. AdopBon
of
Green
ICT
Process
A:
Electricity
Process
B:
Gas
Process
C:
Oil
Process
D:
Steam
Electronic
Panel
Data
CollecDon
Unit
Server
Manufactures
A
Electronic
Panel
Electronic
Panel
Electronic
Panel
Sensor
Sensor
Sensor
Sensor
Superior
Company
FEMS (Factory Energy Management System)
Manufacture
B
Manufacture
C
Manufacture
D
Server
1.
Measure
2.
Evaluate
3.
OpDmize
4.
Extend
Internet
Process
C:
Oil
Process
D:
Steam
FEMS
BEMS
HEMS
44. Data Center
44
One of the Korea’s giant IT company established a data center in a rural area in an eco-
friendly way. It is located in the middle of a wind’s path and the center and structure of
organization of servers was built to utilize the wind to cool off the server efficiently
source:
datacenter.navercorp.com
IV. AdopBon
of
Green
ICT
45. Data Center
45
This eco-friendly system is taking 60% of the cooling during the daytime in July and
August and 100% during Winter
Coolest & Windy Region
Air
Misting
Unit
Servers
ICE
Green House Plant
Data Center’s Eco-friendly wind cooling system
IV. AdopBon
of
Green
ICT
46. Data Center
46
This eco-friendly system is taking 60% of the cooling during the daytime in July and
August and 100% during Winter
Coolest & Windy Region
Air
Misting
Unit
Servers
ICE
Green House Plant
Filters the air and
lower the air temperature
Ice from cost-effective
night electricity
Hot air is used in
growing green
house plants
Data Center’s Eco-friendly wind cooling system
IV. AdopBon
of
Green
ICT
47. Data Center
47
This eco-friendly system is taking 60% of the cooling during the daytime in July and
August and 100% during Winter
Coolest & Windy Region
Air
Misting
Unit
Servers
ICE
Green House Plant
Filters the air and
lower the air temperature
Wind
Ice from cost-effective
night electricity
Hot air is used in
growing green
house plants
Data Center’s Eco-friendly wind cooling system
IV. AdopBon
of
Green
ICT
48. Data Center
48
This eco-friendly system is taking 60% of the cooling during the daytime in July and
August and 100% during Winter
Coolest & Windy Region
Air
Misting
Unit
Servers
ICE
Green House Plant
Filters the air and
lower the air temperature
Wind
Ice from cost-effective
night electricity
Hot air is used in
growing green
house plants
Clean & Cold
Data Center’s Eco-friendly wind cooling system
IV. AdopBon
of
Green
ICT
49. Data Center
49
This eco-friendly system is taking 60% of the cooling during the daytime in July and
August and 100% during Winter
Coolest & Windy Region
Air
Misting
Unit
Servers
ICE
Green House Plant
Filters the air and
lower the air temperature
Other uses
(melting snow
on roads)
Wind
Ice from cost-effective
night electricity
Hot air is used in
growing green
house plants
Clean & Cold
Data Center’s Eco-friendly wind cooling system
IV. AdopBon
of
Green
ICT
50. Intelligent Transport System
Increases the performance of public
transport service by letting the service
operators monitor the traffic and ridership
situations in real-time and to optimize the
service by controlling service routes and
capacity.
High quality services in the public transport
sector would shift the mobility demand from
private vehicles to public transport which
show much better performance in terms of
energy efficiency as long as ridership is
guaranteed.
50
BIS(Bus Information System): real-time bus information service for commuters and
efficient monitoring system for operators
EFCS(Electronic Fare Collection System): NFC card fare system integrating subway, bus,
and community bus systems
Image:
hkp://www.etsi.org/
IV. AdopBon
of
Green
ICT
51. Waste Control System
51
The system manages the entire process transparently and in real-time, from waste
discharge to transportation and final processing using Internet and RFID
Discharge
Transportation
Final
Processing
Integrated Management of the Entire Circle of Waste
IV. AdopBon
of
Green
ICT
52. Waste Control System
52
Industrial
Waste
Medical
Waste
Waste
Database
The system manages the entire process transparently and in real-time, from waste
discharge to transportation and final processing using Internet and RFID
Waste
Information
Discharge
Transportation
Final
Processing
Integrated Management of the Entire Circle of Waste
IV. AdopBon
of
Green
ICT
53. Waste Control System
53
Industrial
Waste
Medical
Waste
Waste
Database
The system manages the entire process transparently and in real-time, from waste
discharge to transportation and final processing using Internet and RFID
Waste
Information
Internet
RFID
1. Company Registration
Discharge
Transportation
Final
Processing
Integrated Management of the Entire Circle of Waste
2. Information Collection
IV. AdopBon
of
Green
ICT
54. Table of Contents
I. The Background of Green ICT
II. ICT Impacts on the Environment
III. Green ICT Regulations and Policies
IV. Adoption of Green ICT
V. Trends in Korea
55. IGB Consulting
Green ICT and Creative Economy
55
To make 2015 a boom year for its creative economy initiative, the Park Geun-hye
administration will supply as much as 180 trillion won ($166.9 billion) for new growth
engine businesses and start-ups.
Green Growth
V. Trends
in
Korea
56. IGB Consulting
Green ICT and Creative Economy
56
To make 2015 a boom year for its creative economy initiative, the Park Geun-hye
administration will supply as much as 180 trillion won ($166.9 billion) for new growth
engine businesses and start-ups.
Green Growth Creative Economy
Source: Joongang Daily
V. Trends
in
Korea
57. Technology Advancement: Green IoT
57
On-Line
Off-Line
Before
the
Internet
V. Trends
in
Korea
hkp://www.slideshare.net/nayahun2/startup-‐basics-‐41842123
59. Technology Advancement: Green IoT
59
On-Line
Off-Line
Web 2.0
Before
the
Internet
Dot-Com
Bubble
Smart-
Phones
Internet
of
Things
V. Trends
in
Korea
60. Technology Advancement: Green IoT
60
On-Line
Off-Line
Web 2.0
Before
the
Internet
Dot-Com
Bubble
Smart-
Phones
Internet
of
Things
V. Trends
in
Korea
61. Tree Planting App
Just by doing mobile game, even ordinary people can contribute to environmental
activities. Revenue from game item and in-app advertisement will be used to plant tree
in developing countries associating with NGOs and governments
61
User
NGO
Start
up
Social
Movement
associaBng
NGOs
V. Trends
in
Korea
hkps://treepla.net/
62. Tree Planting App
Just by doing mobile game, even ordinary people can contribute to environmental
activities. Revenue from game item and in-app advertisement will be used to plant tree
in developing countries associating with NGOs and governments
62
1. Play tree mobile game
2. Raise Fund
for forestry
3. Send baby trees
4. Forestation partners
plant trees
5. Record the process
of forestation
6. Report back to users
User
NGO
Start
up
Social
Movement
associaBng
NGOs
V. Trends
in
Korea
63. Transportation Apps
real-time ridesharing is promoted as a way to better utilize the empty seats in most
passenger cars, thus lowering fuel usage and transport costs. It can serve areas not
covered by a public transit system and act as a transit feeder service
Mobile
User
Mobile
User
Mobile
User
Mobile
User
Mobile
User
Driver
Driver
Driver
Parking
space
Parking
space
Consumers
Suppliers
Transportation Platform
V. Trends
in
Korea
63
hkps://www.greencar.co.kr
hkp://www.socar.kr/
64. Transportation Apps
real-time ridesharing is promoted as a way to better utilize the empty seats in most
passenger cars, thus lowering fuel usage and transport costs. It can serve areas not
covered by a public transit system and act as a transit feeder service
Mobile
User
Mobile
User
Mobile
User
Mobile
User
Mobile
User
Real-
time ride
sharing
Find
Parking
slot
Driver
Driver
Driver
Parking
space
Parking
space
Consumers
Suppliers
Transportation Platform
V. Trends
in
Korea
64
65. Transportation Apps
real-time ridesharing is promoted as a way to better utilize the empty seats in most
passenger cars, thus lowering fuel usage and transport costs. It can serve areas not
covered by a public transit system and act as a transit feeder service
Mobile
User
Mobile
User
Mobile
User
Mobile
User
Mobile
User
Real-
time ride
sharing
Find
Parking
slot
Driver
Driver
Driver
Parking
space
Parking
space
Consumers
Suppliers
Transportation Platform
V. Trends
in
Korea
65
66. On-Demand Lunch App
A startup company provides daily cafeteria menu information to customers through
smartphone and cafeteria can expect the demand for lunch By doing that the cafeteria
can prepare food based on the demand, which help cafeteria to save food and energy
Real-time Food demand Service
Food Service
Company
Cafeteria
Food
Info
Service
Users
1. Menu Info 2. Menu Info
V. Trends
in
Korea
66
67. On-Demand Lunch App
A startup company provides daily cafeteria menu information to customers through
smartphone and cafeteria can expect the demand for lunch By doing that the cafeteria
can prepare food based on the demand, which help cafeteria to save food and energy
Real-time Food demand Service
Food Service
Company
Cafeteria
Food
Info
Service
Users
1. Menu Info 2. Menu Info
3. I will eat lunch or not
4. Food
Demand Info
V. Trends
in
Korea
67
68. On-Demand Lunch App
A startup company provides daily cafeteria menu information to customers through
smartphone and cafeteria can expect the demand for lunch By doing that the cafeteria
can prepare food based on the demand, which help cafeteria to save food and energy
Real-time Food demand Service
Food Service
Company
Cafeteria
Food
Info
Service
Users
1. Menu Info 2. Menu Info
3. I will eat lunch or not
4. Food
Demand Info
5. Food based on the demand Info
V. Trends
in
Korea
68
hkp://muglau.com/
69. Internet-connected Planter
An IoT Planter connects to the Internet via Wi-Fi and monitors user plants' soil,
temperature, light and water levels. All this data is delivered directly you to via the app
on smartphone and users can feed water
Internet-connected Planter
Planter
(IoT)
Users
1. Push Notification
(Soil, temperature,
light and water levels)
V. Trends
in
Korea
69
hkp://nthing.net/en/planty
70. Internet-connected Planter
An IoT Planter connects to the Internet via Wi-Fi and monitors user plants' soil,
temperature, light and water levels. All this data is delivered directly you to via the app
on smartphone and users can feed water
Internet-connected Planter
Planter
(IoT)
Users
2. The plant needs
water and light 1. Push Notification
(Soil, temperature,
light and water levels)
V. Trends
in
Korea
70
71. Internet-connected Planter
An IoT Planter connects to the Internet via Wi-Fi and monitors user plants' soil,
temperature, light and water levels. All this data is delivered directly you to via the app
on smartphone and users can feed water
Internet-connected Planter
Planter
(IoT)
Users
2. The plant needs
water and light
3. Provide Light and Water
1. Push Notification
(Soil, temperature,
light and water levels)
V. Trends
in
Korea
71
72. 72
Thank You
for your time and attention
Hoon Jung
nayahun2@gmail.com