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Audiences & Artifacts - How People Read Deliverables
1. Audiences Artifacts
Presented by
Nathan Curtis
EightShapes, LLC
IA Summit 2008, Miami, FL :: April 14, 2008
2. !
How People Read on the Web
They don’t.
People rarely read Web pages word by word;
instead, they scan the page, picking out
individual words and sentences.
Jakob Nielsen’s Alertbox, October 1, 1997
Audiences Artifacts :: Prepared by Nathan Curtis, EightShapes LLC :: www.eightshapes.com :: April 14, 2008