6. “UX is the intangible design of a
strategy that brings us to a solution.”
7. What is UX?
UX stands for User Experience
Who, What, When, Where, Why and How of a
product
8. How do UX designers work?
Ask questions/research
Follow a user-centered design process when
designing products
9. WTF is User Centered Design?
A process in which the needs, wants, and
limitations of end users of a product are given
extensive attention at each stage of the design
process.
10.
11. WTF is User Centered Design?
Strategy
Research
Analysis
Design
Production
12. Strategy
Learn where you want to take your product
Ask: Where are you now?
Ask: Where do you want to be?
Ask: How will you get there?
Ask: How will you measure success?
13. Benefits of Creating a Strategy
Gets your entire team involved
Clarifies abstract design thinking
Reduces the time spent building components that
don’t contribute to user or business value
14. Research
Is an investigative technique used to add context
and insight to the design process
It is also used to combat the tendency to design
for ourselves
15. How is Research Done?
Non-directed interviews
Contextual inquiry
Questionnaires
Card sorting
18. Design
There are two parts to the design phase of this
process: information architecture and visual design
Information architecture delivers wireframes and
clickable prototypes
Visual design produces high-fidelity comps and
mockups
19. Design Methods & Techniques
Sticky notes
Project space
Good practice guidelines
Aesthetics
Prototyping
User requirements
Personas
Scenarios
Progressive disclosure
Usability testing
Rapid visualization
22. Why you should care:
Fast Company recently noted that
industry studies show every dollar
spent on UX brings in between $2
and $100 in return. (DANG!)
23. Why you should care:
Do you code to deliver value to users?
Do you want to become a better coder?
24. Think of the experience the user is going
to have.
25. How to work with a UX designer
Get ready to deal with the neediest person
you have ever met in your life.
29. Designers vs Developers
We have shared priorities.
Design isn’t completely aesthetic and development isn’t
completely technical.
We must communicate!
31. Collaboration Tips
Check in about design status every day
Sit with the team
Communicate layout mechanics
Designers write HTML & CSS
Pair designers & developers
Externalize everything
Non–directed InterviewsNon–directed interviews are the best way to develop a design strategy without asking users or stakeholders to spell it out. Simply set up some rough guidelines and converse with your audience—but be sure to focus more on listening.Contextual inquiryContextual inquiry involves observing what people do as they go about their day—not what they say they do. It’s useful for creating a website that supports users’ actual (and not supposed) activities.QuestionnairesQuestionnaires invite people to say who they are, what they do, and where they go. Creating one is supremely simple with tools such as Wufoo or Google Docs.Card sortingCard sorting asks people to explore relationships between content and/or hierarchies in an effort to find commonalities. Card sorting is a super simple way to help people find information more quickly and easily on your website.
Non–directed InterviewsNon–directed interviews are the best way to develop a design strategy without asking users or stakeholders to spell it out. Simply set up some rough guidelines and converse with your audience—but be sure to focus more on listening.Contextual inquiryContextual inquiry involves observing what people do as they go about their day—not what they say they do. It’s useful for creating a website that supports users’ actual (and not supposed) activities.QuestionnairesQuestionnaires invite people to say who they are, what they do, and where they go. Creating one is supremely simple with tools such as Wufoo or Google Docs.Card sortingCard sorting asks people to explore relationships between content and/or hierarchies in an effort to find commonalities. Card sorting is a super simple way to help people find information more quickly and easily on your website.
Non–directed InterviewsNon–directed interviews are the best way to develop a design strategy without asking users or stakeholders to spell it out. Simply set up some rough guidelines and converse with your audience—but be sure to focus more on listening.Contextual inquiryContextual inquiry involves observing what people do as they go about their day—not what they say they do. It’s useful for creating a website that supports users’ actual (and not supposed) activities.QuestionnairesQuestionnaires invite people to say who they are, what they do, and where they go. Creating one is supremely simple with tools such as Wufoo or Google Docs.Card sortingCard sorting asks people to explore relationships between content and/or hierarchies in an effort to find commonalities. Card sorting is a super simple way to help people find information more quickly and easily on your website.
Non–directed InterviewsNon–directed interviews are the best way to develop a design strategy without asking users or stakeholders to spell it out. Simply set up some rough guidelines and converse with your audience—but be sure to focus more on listening.Contextual inquiryContextual inquiry involves observing what people do as they go about their day—not what they say they do. It’s useful for creating a website that supports users’ actual (and not supposed) activities.QuestionnairesQuestionnaires invite people to say who they are, what they do, and where they go. Creating one is supremely simple with tools such as Wufoo or Google Docs.Card sortingCard sorting asks people to explore relationships between content and/or hierarchies in an effort to find commonalities. Card sorting is a super simple way to help people find information more quickly and easily on your website.
Non–directed InterviewsNon–directed interviews are the best way to develop a design strategy without asking users or stakeholders to spell it out. Simply set up some rough guidelines and converse with your audience—but be sure to focus more on listening.Contextual inquiryContextual inquiry involves observing what people do as they go about their day—not what they say they do. It’s useful for creating a website that supports users’ actual (and not supposed) activities.QuestionnairesQuestionnaires invite people to say who they are, what they do, and where they go. Creating one is supremely simple with tools such as Wufoo or Google Docs.Card sortingCard sorting asks people to explore relationships between content and/or hierarchies in an effort to find commonalities. Card sorting is a super simple way to help people find information more quickly and easily on your website.
Non–directed InterviewsNon–directed interviews are the best way to develop a design strategy without asking users or stakeholders to spell it out. Simply set up some rough guidelines and converse with your audience—but be sure to focus more on listening.Contextual inquiryContextual inquiry involves observing what people do as they go about their day—not what they say they do. It’s useful for creating a website that supports users’ actual (and not supposed) activities.QuestionnairesQuestionnaires invite people to say who they are, what they do, and where they go. Creating one is supremely simple with tools such as Wufoo or Google Docs.Card sortingCard sorting asks people to explore relationships between content and/or hierarchies in an effort to find commonalities. Card sorting is a super simple way to help people find information more quickly and easily on your website.
Non–directed InterviewsNon–directed interviews are the best way to develop a design strategy without asking users or stakeholders to spell it out. Simply set up some rough guidelines and converse with your audience—but be sure to focus more on listening.Contextual inquiryContextual inquiry involves observing what people do as they go about their day—not what they say they do. It’s useful for creating a website that supports users’ actual (and not supposed) activities.QuestionnairesQuestionnaires invite people to say who they are, what they do, and where they go. Creating one is supremely simple with tools such as Wufoo or Google Docs.Card sortingCard sorting asks people to explore relationships between content and/or hierarchies in an effort to find commonalities. Card sorting is a super simple way to help people find information more quickly and easily on your website.
Non–directed InterviewsNon–directed interviews are the best way to develop a design strategy without asking users or stakeholders to spell it out. Simply set up some rough guidelines and converse with your audience—but be sure to focus more on listening.Contextual inquiryContextual inquiry involves observing what people do as they go about their day—not what they say they do. It’s useful for creating a website that supports users’ actual (and not supposed) activities.QuestionnairesQuestionnaires invite people to say who they are, what they do, and where they go. Creating one is supremely simple with tools such as Wufoo or Google Docs.Card sortingCard sorting asks people to explore relationships between content and/or hierarchies in an effort to find commonalities. Card sorting is a super simple way to help people find information more quickly and easily on your website.
