This presentation was delivered at NADO's 2018 Annual Training Conference, held in Charlotte, NC on October 13-16. For more information, visit: https://www.nado.org/events/2018-annual-training-conference/

1. Not Doing the Same Thing
CEDS Engagement
Central Florida Regional Planning Council
Economic Development District
Pat Steed
Executive Director

2. CFRPC’s CEDS
Out with the Old
• Traditional document
• 148 pages
• 62 Figures
• 55 Tables
• Thorough!
• Read by few
In with the New
• Graphics oriented
document
• 20 pages (including
covers)
• 53 page online
searchable Data
Document
• Relevant!
• Read by many

3. COMPREHENSIVE
Economic
Development
Strategy
(CEDS)
2017
Economic
Development
District serving
DeSoto • Hardee
Highlands
Okeechobee • Polk

4. Comprehensive Economic
Development Strategy
• An ongoing planning process
• Requires participation and input from both the
public and private sectors, along with the
communities of a region; Guided by CEDS
Committee
• Designed to guide economic growth by fostering
a more stable and diversified economy
• Assist in the creation of jobs, and thereby improve
the quality of life
Background
and Key
Regional
Issues
Goals and
Objectives
Target
Industry
Clusters
Opportunity
and
Investment
Areas
Data
Document

5. Comprehensive Economic
Development Strategy
• Analyzes regional economy & guides regional
goals & objectives.
• Creates a road map to economic diversity through
private sector investment and job creation.
• Serves as vehicle to justify and draw down federal
funds.
Background
and Key
Regional
Issues
Goals and
Objectives
Target
Industry
Clusters
Opportunity
and
Investment
Areas
Data
Document

6. Background And Key
Regional Issues
The CEDS is developed in alignment with
regional and state principles, primarily guided
by:
• Heartland 2060: Building a Resilient Region
• The Florida Chamber’s Six Pillars
• The Florida Chamber’s Florida 2030 Project
• Florida’s Strategic Plan For Development

7. Goals and Objectives
The goals and
objectives of the CEDS
were developed by
using the foundations:
• Heartland 2060
• State Strategic Plan
for Economic
Development
• The Florida
Chamber’s Florida
2030
• The Six Pillars of
Florida’s Future
Economy

8. Background And Key
Regional Issues
852,104
2016 Estimated
Regional Population

9. Background And Key
Regional Issues

10. Background And Key
Regional Issues
52.6%
said the affordability of
housing was a
weakness, and getting
worse

11. Background And Key
Regional Issues
9,031 new jobs are needed in the
Heartland of Florida by 2030

12. Background And Key
Regional Issues
Current Land Uses

13. Background And Key
Regional Issues
Economic Resiliency
Disruptions in our Economy
• Storm damage creates a loss of infrastructure and
housing or prevents businesses from operating
• Industry disruptions, such as citrus diseases
• When top employers are unable to recruit skilled
workers, industry clusters are disrupted
Principles Crucial to Economic Resilience
• Diversifying the economy with traditional and
emerging industries
• Adopting post disaster recovery plans and flexible
regulations
• Ensuring a continuously trained workforce

14. Target Industry Clusters

15. Opportunity and Investment
Areas
Compatible with the Goals and
Objectives of the CEDs
Expected to have a Regional
on Employment and Economy
Align with Target Industry

16. Opportunity and Investment Areas

17. Partnership for Engagement
Before:
• SWOT Analysis with CEDS Committee:
S-Strength
W-Weakness
O-Opportunities
T-Threats
This time:
• SWOT like Analysis with every county!
• Partners: CFRPC and Florida Chamber Foundation

18. Each County had:
• 10 to 50 attendees
• Included:
• Economic development
organizations
• Local Chambers of Commerce
• K-12, Higher Ed, Work force
• Business owners
• Corporate representatives
• Non-profits
• Etc.

19. 8%
SECURING FL ORID A’S FUTURE FL2030@FLCHAMBER.COM #FL2030
92%
Are you…
1. Optimistic about Florida’s Future
2. Pessimistic about Florida’s future

20. 0%
SECURING FL ORID A’S FUTURE FL2030@FLCHAMBER.COM #FL2030
36%
64%
0%
How many jobs disappear by 2030?
1) 20%
2) 35%
3) 50%
4) 75%
Disruptions

21. Disruptions
How many jobs disappear or change by 2030?
SECURING FL ORID A’S FUTURE FL2030@FLCHAMBER.COM #FL2030
50%
½ of FLs 9.8 million
jobs impacted…or more

22. When you think about the future,
is YOUR community & region positioned for…
2
77%
SECURING FL ORID A’S FUTURE FL2030@FLCHAMBER.COM #FL2030
1
23%
global competition &
economic diversification
prosperity & high wage
jobs of tomorrow
vibrant and sustainable
communities
1) Yes 2) No

24. 47%
40%
13%
Talent Pipeline
1. Strength & Improving
0%
2. Strength but Weakening
3. Weakness but Improving
4. Weakness & Getting Worse
SECURING FL ORID A’S FUTURE FL2030@FLCHAMBER.COM #FL2030

25. 29%
57%
14%
Transportation
1. Strength & Improving
0%
2. Strength but Weakening
3. Weakness but Improving
4. Weakness & Getting Worse
SECURING FL ORID A’S FUTURE FL2030@FLCHAMBER.COM #FL2030

26. 15%
77%
8%
Economic Development
1. Strength & Improving
2. Strength but Weakening
0%
3. Weakness but Improving
4. Weakness & Getting Worse
SECURING FL ORID A’S FUTURE FL2030@FLCHAMBER.COM #FL2030

27. 17%
50%
17%
17%
Business Climate: Regulations
1. Strength & Improving
2. Strength but Weakening
3. Weakness but Improving
4. Weakness & Getting Worse
SECURING FL ORID A’S FUTURE FL2030@FLCHAMBER.COM #FL2030

28. 36%
55%
9%
Quality of Life: Economic Prosperity
1. Strength & Improving
2. Strength but Weakening
0%
3. Weakness but Improving
4. Weakness & Getting Worse
SECURING FL ORID A’S FUTURE FL2030@FLCHAMBER.COM #FL2030

29. 10%
30%
10%
50%
Arts, Culture, Heritage, Sense of Place
1. Strength & Improving
2. Strength but Weakening
3. Weakness but Improving
4. Weakness & Getting Worse
SECURING FL ORID A’S FUTURE FL2030@FLCHAMBER.COM #FL2030

30. 38%
38%
25%
Affordability of Housing
1. Strength & Improving
0%
2. Strength but Weakening
3. Weakness but Improving
4. Weakness & Getting Worse
SECURING FL ORID A’S FUTURE FL2030@FLCHAMBER.COM #FL2030

31. cfrpc.org
Shannon McPherson
CFRPC Program Director
863-534-7130, ext 132