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Sharing Location over Social Media


               Guanling Chen
    University of Massachusetts Lowell
     http://www.cs.uml.edu/~glchen
            glchen@cs.uml.edu
MSM 2011, Boston, MA   2
Dodgeball




MSM 2011, Boston, MA        3
Brightkite, Gowalla




MSM 2011, Boston, MA       4
Loopt, Google Latitude




MSM 2011, Boston, MA    5
Foursquare




MSM 2011, Boston, MA        6
Facebook Places




MSM 2011, Boston, MA           7
Check-In




MSM 2011, Boston, MA       8
Foursquare Check-Ins




MSM 2011, Boston, MA    9
Why Check-In?




MSM 2011, Boston, MA          10
MSM 2011, Boston, MA   11
MSM 2011, Boston, MA   12
MSM 2011, Boston, MA   13
MSM 2011, Boston, MA   14
Brightkite Study




MSM 2011, Boston, MA           15
Data


     –  About two years Updates   4,460,161
     –  Daily Friends List        168 days
     –  Users Profile             70,337




MSM 2011, Boston, MA       16
Characteristics




Analysis of a Location-Based Social Network
Nan Li and Guanling Chen
International Symposium on Social Intelligence and Networking (SIN)
Vancouver, Canada, August 2009.
MSM 2011, Boston, MA                    17
Tag Cloud




MSM 2011, Boston, MA        18
Classification




MSM 2011, Boston, MA          19
Proportion of Protected
               Updates (PoPU)




Sharing Location in Online Social Networks
Nan Li and Guanling Chen
IEEE Networks Special Issue on Online Social Networks, 24:5, pages
20-25, September-October 2010.
MSM 2011, Boston, MA                    20
Gender




MSM 2011, Boston, MA      21
Age




MSM 2011, Boston, MA    22
# visited places




MSM 2011, Boston, MA           23
Friends




MSM 2011, Boston, MA       24
Influence




MSM 2011, Boston, MA        25
Privacy Design




MSM 2011, Boston, MA          26
Control & Feedback




Design for Privacy in Ubiquitous Computing Environments.
Victoria Bellotti and Abigail Sellen.
ECSCW 1993.
MSM 2011, Boston, MA                    27
Capture




MSM 2011, Boston, MA       28
MSM 2011, Boston, MA   29
Construction




MSM 2011, Boston, MA         30
Accessibility




MSM 2011, Boston, MA          31
Purposes




Analyzing Privacy Designs of Mobile Social Networking Applications
Guanling Chen and Faruq Rahman
IEEE/IFIP International Symposium on Trust, Security and Privacy for
Pervasive Applications (TSP). Shanghai, China, December, 2008.
MSM 2011, Boston, MA                     32
UI Usability



A Toolkit for Usability Testing of Mobile Applications
Xiaoxiao Ma, Bo Yan, Guanling Chen, Chunhui Zhang, Ke Huang, and Jill Drury
The 3rd International Conference on Mobile Computing, Applications, and Services
(MobiCase)
Los Angeles, CA, October 2011.

   MSM 2011, Boston, MA                     33
Public location
                            disclosure control




                            Business location
     Cross boundary         disclosure control
     sharing control




MSM 2011, Boston, MA   34
User can control whether
                            to share this Check-in with
                            friends inline




                            User can control whether
                            to share this Check-in to
                            Facebook or Twitter inline




MSM 2011, Boston, MA   35
Policy




MSM 2011, Boston, MA            36
MSM 2011, Boston, MA   37
Mobile Usability Testing




MSM 2011, Boston, MA   38
Android UI Framework

                          Dialog

                       Button Widget
                        (View Class)

                       AdapterView
                       (ViewGroup)


                          Menu




MSM 2011, Boston, MA         39
Recorded Events

Recorded	
  Android	
  UI	
  Events	
  are	
  summarized	
  in	
  
the	
  following	
  table,	
  classified	
  by	
  their	
  adhering	
  
window	
  




                                                                 Unhandled Area
 MSM 2011, Boston, MA                               40
State Machine Model
Expert	
  State	
  Machine:	
  




Expert	
  States	
  and	
  Transi3ons:	
  




MSM 2011, Boston, MA                         41
Traffic Flow Chart
User	
  Traffic	
  Flow	
  Chart:	
                  Incoming	
  flow	
  

                                                   Outgoing	
  flow	
  

                                                   Flow	
  to	
  Mistake	
  
                                                   States	
  
                                                   Backtracking	
  
                                                   flow	
  

Mistake	
  States	
  and	
  Transi3ons:	
  




  MSM 2011, Boston, MA                        42
Reported Metrics




    Signs	
  for	
  poten3al	
  usability	
  problems:	
  

    -­‐ Too	
  many	
  backtracking	
  
    -­‐ Par0cipants	
  cannot	
  complete	
  one	
  step	
  
    -­‐ Low	
  correct	
  flow	
  ra0o	
  
MSM 2011, Boston, MA                           43
Evaluation
Usability	
  Problems	
  idenFfied	
  by	
  Event	
  Logging	
  Tool:	
  




     *	
  Numbers	
  in	
  parenthesis	
  are	
  problems	
  idenFfied	
  by	
  Laboratory-­‐
                             based	
  Usability	
  tesFng	
  method:	
  

     -­‐  Good	
  at	
  iden3fying	
  cri3cal	
  (major	
  and	
  catastrophe)	
  
          usability	
  problems.	
  
     -­‐  Not	
  good	
  at	
  iden3fying	
  cosme3c	
  usability	
  problems.	
  

  MSM 2011, Boston, MA                                    44
Q&A




                       http://www.cs.uml.edu/~glchen/




MSM 2011, Boston, MA                   45

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MSM 2011 keynote