This document discusses RFD's efforts to distribute educational banners featuring Martin Luther King Jr. to schools across America in order to educate children about his legacy. It notes that RFD needs sponsors to help donate more banners since it cannot afford to donate them all. It then provides information about Ross Flags and why partnering with them to sponsor the banners can help spread awareness of King's message and dream.

1. King Day 2011
Unveiling
Martin Luther King, Jr.
Educational Banners
To Schools Across
America!

2. Unveiling Martin Luther King, Jr.
Educational Banners To Schools Across
America!
 RFD is committed to educating a new generation about Dr. King’s legacy. We encourage
children to commit to live their life reflecting Dr. King’s timeless values of courage, truth, justice,
compassion, dignity, humility and service.
 RFD is a small company and can not afford to continue to donate flags throughout the country,
we need to find sponsors, who share our commitment to keeping Dr. King’s dream alive.
 These sponsors will donate Dr. King’s flags to school districts throughout our country.

3. Why is it important to have Dr.
King’s flag in our schools?
Dr. King’s flag is a
visual aid. Research in
both educational theory
and cognitive
psychology tell us that
visual learning is among
the very best methods
for teaching students of
all ages how to think
and learn.
Displaying Dr. King’s
flag in our schools
allows our children to
honor his memory and
promote his legacy.
This visual aid will open
up dialogue and raise
awareness about Dr.

4. Sponsorship
 RFD needs sponsors to donate Dr. King’s flag to school districts across America!
Congresswoman Sheila Jackson Lee donates The Milwaukee Bucks players donate 217 MLK
Dr. King’s flag to area Houston schools. flags to the Milwaukee Public School District
King Day 2009

5. Why Partner With Ross Flags?
 Dr. King’s flag provides a commonly recognizable
visual tool that can be used to educate a new
generation about Dr. King. By displaying Dr.
King’s educational flag at our schools our children
being to visually recognize Dr. King, we raise
awareness about his legacy and stimulate dialogue.
Conversation and visual recognition is imperative in
keeping Dr. King’s dream alive in a new generation.
 January 17, 2011, marks the 25th Anniversary of
the signing of the National Holiday honoring Dr.
King.
Young ROTC Cadet from
Picayune, MS
2009 Major League Baseball’s Civil Rights
Game Youth Parade

6. Benefits of Partnership
 Bring awareness to the 25th Anniversary Celebration of the King Holiday.
 Our school districts budgets are tight, so it purchasing is limited. School districts
want Dr. King’s educational banner, but they can not afford to purchase them for each
school.
 Encourage a new generation to commit to acts of service in their communities.
 Enhance awareness and education about Dr. King’s life and legacy throughout our
nation. We will emphasize in our schools Dr. King’s teachings and his commitment to
non-violent social justice.
Dr. King’s flag is a visual aid. Research in both educational theory and cognitive
psychology tells us that visual learning is among the very best methods for teaching
students of all ages how to think and how to learn. Displaying Dr. King’s flag in our
schools allows our children to honor his memory and promote his legacy. This visual
aid will open up dialogue and raise awareness.
 Proceeds from the sale of each flag benefit the mission of The King Center (this is a
licensed product).

7. Ross Flags and Design Mission

Statement King, Jr. was designed to
Our educational banner/flag honoring Dr. Martin Luther
promote awareness in the form of a visual aid for the world’s eyes to see. Our hope is
by displaying our educational flag it will help raise awareness, open up dialogue, and
promote the legacy and teachings of Dr. Martin Luther King, Jr. We see the flag as a
visual aid or tool in promoting peace during marches, parades, and civil rights rallies.
We hope every home, school, and business will proudly display this flag during the
holiday honoring Dr. Martin Luther King, Jr. and during Black History Month.
Fannie Lou Hamer luncheon hosted by the National Conference of
Black Mayors
Pictured: Benjamin Jealous, Dr. Dorothy Height, Reverend Billy Kyles, Dwayne Ross
Reverend Al Sharpton, and Reverend Jesse Jackson

8. “The Day Hate Came Knocking”
 On Juneteenth 2000, Dwayne and Maria Ross awoke to a seven foot cross
burning a couple of feet from their son’s bedroom window.
 After being victims of a Hate Crime their lives would never be the same.
 Two days after finding the burning cross, the NAACP, NUL, ADL, and multi-
faith ministers held a prayer vigil, reinforcing Dr. King’s teachings in their
hearts.
 Instead of being bitter, they decided that a life seeded in hatred is a life
wasted.
 They decided to work towards being licensed to create the first
Commemorative flag paying tribute to Dr. Martin Luther King, Jr.
 The flag was designed to inspire a new generation
to commit their lives to service in their community
and to educate them about Dr. King’s timeless values
of courage, truth, justice, compassion, dignity,
humility, and service.
Dwayne, Maria, Sydney, and Jonathon

9. Exclusively at Ross Flags
 Ross Flags is the only company licensed for the creation of the first ever
Commemorative Martin Luther King, Jr. flag.
 This is the only flag that has ever flown daily at The King Center in Atlanta.
 Dr. King’s flag is displayed at the Lorraine Motel.
The King Center Atlanta, GA Lorraine Motel (National Civil Rights
Museum)

10. Facts About Ross Flags
 In 2008, Ross Flags and Design was licensed by IPM (the exclusive licensor of The King
Estate) to create the first flag honoring Dr. Martin Luther King, Jr. Ross Flags is the only
company to hold a licensing agreement utilizing Dr. King’s image on a flag or banner and
is a certified minority business. Dr. King’s flag is the first ever licensed Commemorative
Flag and our flag has flown daily at The King Center since May 2008.
 Dr. King’s flag has been displayed throughout our country at museums and events
honoring Dr. King (Lorraine Motel, Great Blacks in Wax Museum, DuSable, African
American Museum’s in Dallas and Philadelphia, Rosa Parks Museum, Florida A&M, Howard
and Morehouse, etc).
 Why a flag? The flag represents a visual symbol that exemplifies pride, shows respect,
and stimulates dialogue. This flag and its symbolism is our offering to the extension of
the legacy of Dr. Martin Luther King Jr., his beliefs and teachings. The flag’s slogan,
“Yesterday’s Dream, Tomorrow’s Reality” offers a glimpse into how far Dr. King’s dream
has come. It reminds all of us, to teach in our schools, homes, and churches the
importance of what Dr. King stood for.
 Ross Flags and Design is licensed by the Cesar E.
Chavez Foundation to create the first flag honoring
Cesar E. Chavez.
2010 Cinco de Mayo “Black & Brown” Unity Festival in
Watts, CA

11. Featured in print and online
 Jet Magazine
 Black Enterprise
 Essence.com
 NAACP.com
 Diverse in Education
 Diversity Magazine
 NBA.com
 MLB.com
Carolyn Johnson, Editor, DiversityInc.
Magazine poses with Dr. King’s Flag

12. Our Partners and Dealers
 The King Center
 The Lorraine Motel (National Civil Rights Museum
 DuSable Museum
 Omega Psi Phi
 African American Museum of Dallas and
Philadelphia
 Great Blacks in Wax Museum
 Birmingham Civil Rights Institution
 Rosa Parks Museum
 Dexter Parsonage
 Howard University
 Morehouse College
 Florida A&M
 The Museum of Tolerance
 National Underground Freedom Center
 Martin Luther King, Jr. National Historic Site
 Reginald Lewis Museum
 Charles H. Wright Museum
 Alexandria Black History Museum
 Gettysburg Flags Birmingham Civil Rights Museum Gift
Store
 Diversity Store
 Online Stores

13. The New Definition of Greatness
Dr. Martin Luther King, Jr.
“If you want to be important – wonderful.
If you want to be recognized – wonderful.
If you want to be great--wonderful. But
recognize that he who is greatest among
you shall be your servant. (Amen) That's a “Life’s most persistent and urgent
new definition of greatness. question is:
What are you doing for others?”
And this morning, the thing that I like
about it: by giving that definition of
greatness, it means that everybody can be
great, (Everybody) because everybody
can serve. (Amen) You don't have to have
a college degree to serve. (All right) You
don't have to make your subject and your
verb agree to serve. You don't have to
know about Plato and Aristotle to serve.
You don't have to know Einstein's theory
of relativity to serve. You don't have to
know the second theory of
thermodynamics in physics to serve. Donzaleigh Abernathy unveiling Dr. King’s
(Amen) You only need a heart full of grace,

14. Thank You, from the Ross
Family!
Family patriarch Charles Ross
Dwayne, Maria, Sydney, and Jonathon
Ross
Kevin, Lori, Kevin Jr., and Kai Ross