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THE WEIRD
EXPERIMENT THAT
RESULTED IN
X4 INTERVIEWS..!

http://www.google.co.uk/url?
sa=i&rct=j&q=&esrc=s&source=images&cd...
yep that’s
my website
folks!

A while ago I noticed some
strange stuff happening on
CreativeSync
Some designers were getting
more (I mean loads!) more
interviews than everyone else??
(Very Strange!)
So I decided
to try a small
experiment..

http://www.google.co.uk/url?
sa=i&rct=j&q=&esrc=s&source=images&cd=&docid=lVb1g5...
I applied to x9
different job listings
using x3 different
covering letters and
the results blew me
away!

hire
me_
1

http://www.google.co.uk/url?
sa=i&rct=j&q=&esrc=s&source=images&cd=&docid=lVb1g5xF8oAPEM&tbnid=n9FSJgt49AYziM:&ved=0CAU...
!

1. OVER 300 WORDS (LONGISH)
2. GIVING A ‘REASON WHY’ I APPLIED
FOR THE JOB
3. HAD A ‘FORMAL’ TONE OF VOICE
4. IN-DEPTH ...
http://www.google.co.uk/url?
sa=i&rct=j&q=&esrc=s&source=images&cd=&docid=lVb1g5xF8oAPEM&tbnid=n9FSJgt49AYziM:&ved=0CAUQjR...
2

The 2nd Cover Letter
1. SHORT (LESS THAN 100 WORDS)
2. TO THE POINT
3. REFERENCED THE NAME OF THE
JOBSITE
4. INCLUDED A CLEAR “CALL TO
ACTION” ...
http://www.google.co.uk/url?
sa=i&rct=j&q=&esrc=s&source=images&cd=&docid=lVb1g5xF8oAPEM&tbnid=n9FSJgt49AYziM:&ved=0CAUQjR...
3

The 3rd Cover Letter
1. SHORT AND TO THE POINT (LESS THAN
150 WORDS)
2. IT WAS VERY INFORMAL
3. A BIT ARROGANT, PUNCHY AND
UNAPOLOGETIC
4. I DE...
http://www.google.co.uk/url?
sa=i&rct=j&q=&esrc=s&source=images&cd=&docid=lVb1g5xF8oAPEM&tbnid=n9FSJgt49AYziM:&ved=0CAUQjR...
I’ve added a link at the end
of this slide show
so you can try it out!
(make sure you post your success story on twitter @...
WARNING

http://www.google.co.uk/url?
sa=i&rct=j&q=&esrc=s&source=images&cd=&docid=lVb1g5xF8oAPEM&tbnid=n9FSJgt49AYziM:&ve...
Use this approach with CAUTION
as I have always been an advocate
of TAILORING your CV to each
vacancy for the best respons...
steve jobs RIP

“Innovation
distinguishes
between a leader
and a follower.”
Click To Tweet!
Thanks for watching!
If you want more of my weird
freelancing experiments
like this then check out my new

Udemy Course: “...
Here is the cover letter
that won 4 interview
here - try it out FREE!
!
Yes I want it!
Disclaimer: This was my personal ex...
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1 http://www.google.co.uk/url? sa=i&rct=j&q=&esrc=s&source=images&cd=&docid=lVb1g5xF8oAPEM&tbnid=n9FSJgt49AYziM:&ved=0CAUQjRw&url=http%3A%2F %2Floosemoorings.org%2F2012%2F05%2F16%2Fthe-endless-experiment%2F&ei=FvaZUu-VGKO90QXJ5IG4Bg&bvm=bv. 57155469,d.ZG4&psig=AFQjCNGA8dzs5t_q6LDwYQXaeM7Jk56cQg&ust=1385908113026999 The Weird Freelance Experiment That Resulted in x4 Interviews

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1

http://www.google.co.uk/url?
sa=i&rct=j&q=&esrc=s&source=images&cd=&docid=lVb1g5xF8oAPEM&tbnid=n9FSJgt49AYziM:&ved=0CAUQjRw&url=http%3A%2F
%2Floosemoorings.org%2F2012%2F05%2F16%2Fthe-endless-experiment%2F&ei=FvaZUu-VGKO90QXJ5IG4Bg&bvm=bv.
57155469,d.ZG4&psig=AFQjCNGA8dzs5t_q6LDwYQXaeM7Jk56cQg&ust=1385908113026999 http://www.google.co.uk/url?
sa=i&rct=j&q=&esrc=s&source=images&cd=&docid=lVb1g5xF8oAPEM&tbnid=n9FSJgt49AYziM:&ved=0CAUQjRw&url=http%3A%2F
%2Floosemoorings.org%2F2012%2F05%2F16%2Fthe-endless-experiment%2F&ei=FvaZUu-VGKO90QXJ5IG4Bg&bvm=bv.
57155469,d.ZG4&psig=AFQjCNGA8dzs5t_q6LDwYQXaeM7Jk56cQg&ust=1385908113026999

The 1st Cover Letter

Publicada em: Carreiras, Tecnologia, Negócios
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  • Hello! Get Your Professional Job-Winning Resume Here - Check our website! https://vk.cc/818RFv
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  • Hi. The link to your cover letter on the final slide is broken. Is there another way to view it?
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  • A/B testing for cover letters - brilliant!
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  • Could you re-upload the 3rd cover letter again? Great stuff, thanks!
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