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Reality-Virtuality Continuum




                    Paul Milgram, H. Takemura, A. Utsumi, F. Kishino (1994).
   "Augmente...
You can AUGMENT
    Reality by Virtuality.
We call it “Augmented Reality”
Denno Figure “ARis”
狹義의 AR:
      a live direct or indirect view
 of a physical real-world environment
    whose elements are augmented
by vir...
狹義의 AR:
  • It combines real and virtual
  • It is interactive in real time
       • It is registered in 3D

  by Ronald A...
廣義의 AR:
현실세계와 읶갂의 신체를
 어떠한 임의의 기술로
      증강, 확장함

By Jun Rekimoto, Tokyo Univ.
廣義의 AR
≒ Ubiquitous Computing
 ≒ Context Awareness
   ≒ Web Squared
(Web2.0 x World = W²)
What is Mobile Augmented Reality?
Augmented Reality on-the-go.
    By mobile devices.
… like this special device,
… and YOUR phone.
History of MAR: 1968

Ivan Sutherland creates
the first augmented
reality system,
 “A Head-Mounted
Three Dimensional Displ...
History of MAR: 1992

Tom Caudell
and David Mizell
coin the term
"augmented reality”


 T. P. Caudell, and D. W. Mizell, “...
History of MAR: 1995

Jun Rekimoto
and Katashi Nagao
create the ”NaviCam”


J. Rekimoto and K. Nagao, “The World through t...
History of MAR: 1997

Steve Feiner et al.
present
“the Touring Machine”,
the first MAR system.


 S. Feiner, B. MacIntyre,...
History of MAR: 1999

Hirokazu Kato
and Mark Billinghurst
Present “ARToolKit”



 H. Kato and M. Billinghurst, Marker trac...
History of MAR: 2002

Michael Kalkusch et al.
present a MAR system
to guide a user through
an unfamiliar building
to a des...
History of MAR: 2006

Reitmayr et al.
presents a model-based
hybrid tracking system
for outdoor MAR.


G. Reitmayr and T. ...
History of MAR: 2008

Mobilizy, Inc.
launches
”Wikitude”
“2009 is a breakout year
           for Augmented Reality
in the minds of many consumers.
               Much of the media...
Why?
NUMBER ONE.

Because it is worth to use.
      It is intuitive.
      It is humane.
The easiest way
   to search
what you want
   to know.
MEMEX




                                    - Vannevar Bush
from The Atlantic Monthly article As We May Think, 1945
- http://petitinvention.wordpress.com/2008/02/10/future-of-internet-search-mobile-version/
- http://petitinvention.wordpress.com/2008/02/10/future-of-internet-search-mobile-version/
- http://petitinvention.wordpress.com/2008/02/10/future-of-internet-search-mobile-version/
The classic way
  to search
Seeing something
Seeing something

Making a query text
Seeing something

Making a query text

    Searching
Seeing something

Making a query text

     Searching

A text list of results
Mobile Search is
 NOT the same
 as Web Search.
Hard to input
keywords.
More practical and
contextual queries.
Hard to browse
listed web links.
The novel way
  to search
Seeing something
Seeing something

   Searching
Seeing something

      Searching

A visual results mixed
 with the real world
Query by Text
 Query by Context
When, Where,
 Who, What.
NUMBER TWO.

   Now you can easily get
the contexts from your phone.

 When, Where, Who, What.
The smartphone explosion




           By Jay Wright, Qualcomm at ISMAR’09
iPhone 3GS and all Android Phones
   Have GPS and digital compass
            with APIs.
Computer vision technology
is now starting
to be commercialized.
모바일 AR 개요 및 Scan Search 사례 2부
모바일 AR 개요 및 Scan Search 사례 2부
모바일 AR 개요 및 Scan Search 사례 2부
모바일 AR 개요 및 Scan Search 사례 2부
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모바일 AR 개요 및 Scan Search 사례 2부

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모바일 AR 개요 및 Scan Search 사례 2부

  1. 1. Reality-Virtuality Continuum Paul Milgram, H. Takemura, A. Utsumi, F. Kishino (1994). "Augmented Reality: A class of displays on the reality-virtuality continuum"
  2. 2. You can AUGMENT Reality by Virtuality. We call it “Augmented Reality”
  3. 3. Denno Figure “ARis”
  4. 4. 狹義의 AR: a live direct or indirect view of a physical real-world environment whose elements are augmented by virtual computer-generated imagery. by Wikipedia
  5. 5. 狹義의 AR: • It combines real and virtual • It is interactive in real time • It is registered in 3D by Ronald Azuma, Hughes Research Lab. R. Azuma, “A survey of augmented reality”, Presence: Teleoperators and Virtual Environments, 1997, pp. 355–385.
  6. 6. 廣義의 AR: 현실세계와 읶갂의 신체를 어떠한 임의의 기술로 증강, 확장함 By Jun Rekimoto, Tokyo Univ.
  7. 7. 廣義의 AR ≒ Ubiquitous Computing ≒ Context Awareness ≒ Web Squared (Web2.0 x World = W²)
  8. 8. What is Mobile Augmented Reality?
  9. 9. Augmented Reality on-the-go. By mobile devices.
  10. 10. … like this special device,
  11. 11. … and YOUR phone.
  12. 12. History of MAR: 1968 Ivan Sutherland creates the first augmented reality system, “A Head-Mounted Three Dimensional Display” I. Sutherland, “A Head-Mounted Three Dimensional Display”, Proceedings of Fall Joint Computer Conference, 1968, pp. 757-764.
  13. 13. History of MAR: 1992 Tom Caudell and David Mizell coin the term "augmented reality” T. P. Caudell, and D. W. Mizell, “Augmented Reality: An Application of Heads-Up Display Technology to Manual Manufacturing Processes”, Proceedings of 1992 IEEE Hawaii International Conference on Systems Sciences, 1992, pp 659-669.
  14. 14. History of MAR: 1995 Jun Rekimoto and Katashi Nagao create the ”NaviCam” J. Rekimoto and K. Nagao, “The World through the Computer: Computer Augmented Interaction with Real World Environments”, Proceedings of the 8th annual ACM symposium on User interface and software technology (UIST '95),1995, pp. 29-36.
  15. 15. History of MAR: 1997 Steve Feiner et al. present “the Touring Machine”, the first MAR system. S. Feiner, B. MacIntyre, T. Höllerer and A. Webster, “A touring machine: Prototyping 3D mobile augmented reality systems for exploring the urban environment”, Proceedings of First IEEE International Symposium on Wearable Computers (ISWC '97), 1997, pp 74–81. Cambridge, MA.
  16. 16. History of MAR: 1999 Hirokazu Kato and Mark Billinghurst Present “ARToolKit” H. Kato and M. Billinghurst, Marker tracking and HMD calibration for a video-based augmented reality conferencing system, Proceedings of the 2nd IEEE and ACM International Workshop on Augmented Reality (IWAR 99), 1999, pp. 85-94.
  17. 17. History of MAR: 2002 Michael Kalkusch et al. present a MAR system to guide a user through an unfamiliar building to a destination room. M. Kalkusch, T. Lidy, M. Knapp, G. Reitmayr, H. Kaufmann and D. Schmalstieg, “Structured Visual Markers for Indoor Pathfinding”, Proceedings of the First IEEE International Workshop on ARToolKit (ART02), 2002.
  18. 18. History of MAR: 2006 Reitmayr et al. presents a model-based hybrid tracking system for outdoor MAR. G. Reitmayr and T. Drummond, “Going Out: Robust Model-based Tracking for Outdoor Augmented Reality”, Proceedings of 5th IEEE and ACM International Symposium on Mixed and Augmented Reality (ISMAR 2006), 2006, pp. 109-118.
  19. 19. History of MAR: 2008 Mobilizy, Inc. launches ”Wikitude”
  20. 20. “2009 is a breakout year for Augmented Reality in the minds of many consumers. Much of the media and consumer attention is on mobile AR.” - ISMAR’09 Homepage
  21. 21. Why?
  22. 22. NUMBER ONE. Because it is worth to use. It is intuitive. It is humane.
  23. 23. The easiest way to search what you want to know.
  24. 24. MEMEX - Vannevar Bush from The Atlantic Monthly article As We May Think, 1945
  25. 25. - http://petitinvention.wordpress.com/2008/02/10/future-of-internet-search-mobile-version/
  26. 26. - http://petitinvention.wordpress.com/2008/02/10/future-of-internet-search-mobile-version/
  27. 27. - http://petitinvention.wordpress.com/2008/02/10/future-of-internet-search-mobile-version/
  28. 28. The classic way to search
  29. 29. Seeing something
  30. 30. Seeing something Making a query text
  31. 31. Seeing something Making a query text Searching
  32. 32. Seeing something Making a query text Searching A text list of results
  33. 33. Mobile Search is NOT the same as Web Search.
  34. 34. Hard to input keywords.
  35. 35. More practical and contextual queries.
  36. 36. Hard to browse listed web links.
  37. 37. The novel way to search
  38. 38. Seeing something
  39. 39. Seeing something Searching
  40. 40. Seeing something Searching A visual results mixed with the real world
  41. 41. Query by Text  Query by Context
  42. 42. When, Where, Who, What.
  43. 43. NUMBER TWO. Now you can easily get the contexts from your phone. When, Where, Who, What.
  44. 44. The smartphone explosion By Jay Wright, Qualcomm at ISMAR’09
  45. 45. iPhone 3GS and all Android Phones Have GPS and digital compass with APIs.
  46. 46. Computer vision technology is now starting to be commercialized.

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