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Eyes on the World: Putting Your Photos in Context Mor Naaman Yahoo! Research Berkeley
Attraction Map of Paris ,[object Object],[object Object]
Attraction Map of London ,[object Object]
Outline ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Alternative Outline How? What? Why?
Information Overload? ,[object Object]
What can we derive? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Issues to Tackle ,[object Object],[object Object],[object Object],[object Object],[object Object],Whatever, color, city, spectrum, santa barbara, california, usa, Lookatme, Herbert Bayer Chromatic Gate
Intuition ,[object Object],[object Object]
(Very) Simple Example
Summary of San Francisco Golden Gate Bridge TransAmerica AT&T Baseball Park Golden Gate Twin Peaks Golden Gate Bay Bridge Ocean Beach Chinatown
Tag Maps
Tag Maps
Outline ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Outline How? What? Why?
Another Look at the Tag Map
ZoneTag(?) ,[object Object],[object Object],[object Object],[object Object],[object Object],“ Everything in the world exists to end up in a photograph”   -- Susan Sontag
Why Cameraphones? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],(Source: Future Image Inc.)
Current Mobile Experience ,[object Object],[object Object],[object Object],[object Object]
ZoneTag Experience ,[object Object],[object Object]
ZoneTag Experience ,[object Object],[object Object]
Where do locations come from? ,[object Object],[object Object]
Where do tags come from? ,[object Object],[object Object],[object Object]
Where do tags come from? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Suggested Tags “ When I went to upload, there were already all these exotic tags like "Bill Graham Civic Auditorium" and "Bob dylan live" available...it sure was convenient to just select and go
”
Where do tags go? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Rotate:right Email:dad Group:zonetag Scanr:document
I’m Too Lazy  (you’re not alone) ,[object Object],[object Object],(Bradley Horowitz, elatable.com) (?) (?) (?)
Things We Learned ,[object Object],[object Object],[object Object],[object Object]
Things We Learned ,[object Object],[object Object],[object Object],[object Object]
Outline ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Outline How? What? Why?
Why Tag? ,[object Object],VIDEO REMOVED
Why Tag? Bay Bridge, Fog, [San Francisco, 94105]
Why Tag? RedSox, Fenway, GreenMonster, [Boston, 02215], 

Why Tag? Liz, sunbathing, sunny, sunglasses, concrete, [Palo Alto, 94306], 

Tag Affordances on Flickr ,[object Object],[object Object],[object Object],[object Object],[object Object]
Tags on ZoneTag ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
User Study ,[object Object],[object Object],[object Object]
Expected
 ,[object Object],[object Object],[object Object]
Found
 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],X
Motivation Taxonomy “ If I tagged ahead of time I can go back and get all my pictures of [my children]
” “
 I then think “well, maybe I should tag this” so I can find it again later” “ I’m obsessive-compulsive”
Motivation Taxonomy “ I want at least one hook of association in there that can help me reconstruct
”
Motivation Taxonomy “ I tag photos with what I think might be interesting to other people, stuff I think people will like” “ I know that tagging can connect my photos to activities, and get more interest” “ I want to look at all [my neighborhood’s] tags. 
 That’s definitely a reason I’m putting these tags in ” “ ...at night, by the fires all around the market, ... at each word that one man says -- such as 'wolf', 'sister', 'hidden treasure', 'battle', 'scabies', 'lovers' -- the others tell, each one, his tale of wolves, sisters, treasures, scabies, lovers, battles.”  -- Italo Calvino, Invisible Cities
Motivation Taxonomy “
 so that my friends can see what I am up to”  I can tell my mom [with the tag] “look, we went to
” “ I left reviews of places – like at the airport, when my flight was delayed, I tagged “Aloha Air sucks.”
Breakdown
Suggested Tags ,[object Object],[object Object],[object Object],[object Object],[object Object],“ Tag suggestions were huge for me; they really cut down on typing” “ I thought: this is how I want it to work all the time!” “ This person was in my phone for a month - who is she???” “ I try to use as many suggested tags that apply. 
 I also use it for auto-completion – I type “s” to get San Francisco”
Open Questions ,[object Object],[object Object],[object Object],[object Object],[object Object]
Final Notes ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
ZoneTag For All ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Thanks ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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PARC CSL Colloquium

  • 1. Eyes on the World: Putting Your Photos in Context Mor Naaman Yahoo! Research Berkeley
  • 2.
  • 3.
  • 4.
  • 6.
  • 7.
  • 8.
  • 9.
  • 11. Summary of San Francisco Golden Gate Bridge TransAmerica AT&T Baseball Park Golden Gate Twin Peaks Golden Gate Bay Bridge Ocean Beach Chinatown
  • 14.
  • 16. Another Look at the Tag Map
  • 17.
  • 18.
  • 19.
  • 20.
  • 21.
  • 22.
  • 23.
  • 24.
  • 25. Suggested Tags “ When I went to upload, there were already all these exotic tags like &quot;Bill Graham Civic Auditorium&quot; and &quot;Bob dylan live&quot; available...it sure was convenient to just select and go
”
  • 26.
  • 27.
  • 28.
  • 29.
  • 30.
  • 32.
  • 33. Why Tag? Bay Bridge, Fog, [San Francisco, 94105]
  • 34. Why Tag? RedSox, Fenway, GreenMonster, [Boston, 02215], 

  • 35. Why Tag? Liz, sunbathing, sunny, sunglasses, concrete, [Palo Alto, 94306], 

  • 36.
  • 37.
  • 38.
  • 39.
  • 40.
  • 41. Motivation Taxonomy “ If I tagged ahead of time I can go back and get all my pictures of [my children]
” “
 I then think “well, maybe I should tag this” so I can find it again later” “ I’m obsessive-compulsive”
  • 42. Motivation Taxonomy “ I want at least one hook of association in there that can help me reconstruct
”
  • 43. Motivation Taxonomy “ I tag photos with what I think might be interesting to other people, stuff I think people will like” “ I know that tagging can connect my photos to activities, and get more interest” “ I want to look at all [my neighborhood’s] tags. 
 That’s definitely a reason I’m putting these tags in ” “ ...at night, by the fires all around the market, ... at each word that one man says -- such as 'wolf', 'sister', 'hidden treasure', 'battle', 'scabies', 'lovers' -- the others tell, each one, his tale of wolves, sisters, treasures, scabies, lovers, battles.” -- Italo Calvino, Invisible Cities
  • 44. Motivation Taxonomy “
 so that my friends can see what I am up to” I can tell my mom [with the tag] “look, we went to
” “ I left reviews of places – like at the airport, when my flight was delayed, I tagged “Aloha Air sucks.”
  • 46.
  • 47.
  • 48.
  • 49.
  • 50.

Editor's Notes

  1. CHECK SOUND!