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  1. 2. <ul><li>Introduction </li></ul><ul><li>Using Videos for Learning </li></ul><ul><li>Impact of Interactive Video – a Case Study </li></ul><ul><li>Challenges in Video-based Learning </li></ul><ul><li>Requirements for next generation Video Learning Solutions </li></ul><ul><li>UltraLearn.com – Presentation </li></ul>
  2. 3. <ul><li>Softech Worldwide LLC. </li></ul><ul><ul><li>based in Sterling, VA (since April 1997) </li></ul></ul><ul><ul><li>complete Web-based solutions for Rich Media Content: </li></ul></ul><ul><ul><ul><li>Authoring & Remixing </li></ul></ul></ul><ul><ul><ul><li>Management & Profiling </li></ul></ul></ul><ul><ul><ul><li>Distribution & Delivery </li></ul></ul></ul><ul><ul><ul><li>Tracking & Reporting </li></ul></ul></ul><ul><li>Working on video since 2002 </li></ul><ul><li>More than 300,000 learners benefit from our solutions </li></ul>
  3. 4. <ul><li>We are learning-technology inventors, and business process consultants for Learning </li></ul><ul><li>Working on video since 2002 </li></ul><ul><li>More than 300,000 learners benefit from our invented solutions </li></ul><ul><li>More than 20 yrs experience with training and learning </li></ul><ul><li>Microsoft Silverlight Partner – Pioneers in Microsoft Silverlight based Rich Media Solutions for Video-based Applications </li></ul><ul><li>Microsoft Gold Certified Partner (Competencies: Advanced Infrastructure Solutions, ISV, Information Worker) </li></ul><ul><li>Certified for Quality Management Principles - ISO 9001:2000 </li></ul>
  4. 6. <ul><li>Rapidly becoming ubiquitous means of communication and education </li></ul><ul><li>Horizon Report 2008 (by EDUCAUSE Learning Initiative): </li></ul><ul><ul><li>Content production becoming grassroots </li></ul></ul><ul><ul><li>New forms of interaction and assessment for collaborative learning </li></ul></ul><ul><ul><li>Video has most potential for improving the educational curve </li></ul></ul><ul><ul><li>On-demand learning possible with video and Internet combined </li></ul></ul>
  5. 7. <ul><li>Case Study: International Journal of Education and Development using Information and Communication Technology (IJEDICT), 2007 </li></ul><ul><li>Effectiveness of video as an instructional medium in teaching rural children agricultural and environmental sciences </li></ul>
  6. 8. <ul><li>Assessing the impact of interactive video on learning effectiveness </li></ul><ul><li>Four different settings studied </li></ul><ul><ul><li>with interactive video </li></ul></ul><ul><ul><li>with non-interactive video, </li></ul></ul><ul><ul><li>without video </li></ul></ul><ul><ul><li>traditional classroom </li></ul></ul><ul><li>Result: </li></ul><ul><ul><li>effectiveness contingent upon interactivity </li></ul></ul><ul><ul><li>significantly better learning performance and higher level of learner satisfaction </li></ul></ul><ul><ul><li>Students using non-interactive video did not improve </li></ul></ul>Sciencedirect.com
  7. 9. <ul><li>Video for Learning: </li></ul><ul><ul><li>Fastest way to learn </li></ul></ul><ul><ul><li>Growing adoption </li></ul></ul><ul><ul><li>Reusability </li></ul></ul><ul><ul><li>Found to be as effective as classroom </li></ul></ul><ul><ul><li>With interactivity , found to surpass classroom in effectiveness </li></ul></ul><ul><ul><li>Easy to produce, edit and deliver via today’s technology </li></ul></ul><ul><ul><li>No geographical boundaries when delivered online </li></ul></ul>
  8. 11. <ul><li>Converting videos into effective trainings </li></ul><ul><li>Timely distribution to targeted audience </li></ul><ul><li>A one-way medium </li></ul><ul><ul><li>with no feedback; no way of knowing: </li></ul></ul><ul><ul><li>who actually watched? </li></ul></ul><ul><ul><li>how much of it was absorbed? </li></ul></ul><ul><ul><li>what was the viewing pattern? </li></ul></ul><ul><ul><li>did the viewer skip frames? </li></ul></ul>
  9. 12. <ul><li>Professional video production </li></ul><ul><li>Adding Interactivity to videos for improved effectiveness in a cost effective way </li></ul><ul><li>Distribution/delivery </li></ul><ul><li>Video Content/Library Management: </li></ul><ul><ul><li>Search within videos </li></ul></ul><ul><ul><li>Quick knowledge retrieval </li></ul></ul><ul><li>Tracking & Analytics – was training completed ? </li></ul><ul><li>Effectiveness & Calculating ROI </li></ul>
  10. 14. <ul><li>Adapting to video learning and making it Interactive should not increase your cost </li></ul><ul><li>Solutions should offers a quick way for anyone to upload video and turn it into an interactive presentation without external help </li></ul><ul><li>Ability to create Interactive video trainings should be able to keep pace with ever increasing speed of content generation </li></ul>
  11. 15. <ul><li>Must have an assessment and feedback mechanism thus engaging the learner. </li></ul><ul><li>Allows ability to measure training effectiveness . </li></ul><ul><li>Knowledge (even within the video) should be searchable for instant learning. </li></ul>
  12. 16. <ul><li>Ideally, a SaaS offering to remove cost & technical barriers to enter the video learning realm. </li></ul><ul><li>Should have easy ability to mashup content to enrich, repurpose and reuse video presentations </li></ul><ul><li>The solution should be able to convert your webcasts and recorded events into Interactive Learning within no time </li></ul>
  13. 17. <ul><li>Definition (wikipedia) </li></ul><ul><ul><li>Mashup (digital), a digital media file containing any or all of text, graphics, audio, video, and animation, which recombines and modifies existing digital works to create a derivative work. </li></ul></ul><ul><ul><li>Mashup (video) , a video that is edited from more than one source to appear as one </li></ul></ul><ul><li>Uses: Enhancing a message, clarifying a point, illustrating text, pointing out an important area in the video, new meaning to old video! </li></ul>
  14. 19. <ul><li>Allows users to: </li></ul><ul><li>Produce interactive videos with slides, sounds, images, text and branched quizzes </li></ul><ul><li>Broadcast to target audience allowing search within videos </li></ul><ul><li>Evaluate learner understanding and content effectiveness from feedback and tracking analytics </li></ul><ul><li>  </li></ul><ul><ul><li>… all on the web </li></ul></ul><ul><ul><li>… quickly and easily </li></ul></ul><ul><ul><li>… in a Software-as-a-Service (hosted) model </li></ul></ul><ul><li>Rapid Creation, Instant Distribution, Easy Use, Real Time Measurement </li></ul>
  15. 20. <ul><li>Do you use videos for training and learning? </li></ul><ul><ul><ul><li>Yes </li></ul></ul></ul><ul><ul><ul><li>No </li></ul></ul></ul><ul><ul><ul><li>Planning to </li></ul></ul></ul><ul><li>What do you use video training for? </li></ul><ul><ul><ul><li>Product Knowledge </li></ul></ul></ul><ul><ul><ul><li>Compliance </li></ul></ul></ul><ul><ul><ul><li>Lectures </li></ul></ul></ul><ul><ul><ul><li>Ethics </li></ul></ul></ul><ul><ul><ul><li>Soft Skills </li></ul></ul></ul><ul><ul><ul><li>Safety </li></ul></ul></ul><ul><ul><ul><li>Corporate communication </li></ul></ul></ul><ul><ul><ul><li>Other </li></ul></ul></ul>
  16. 21. <ul><li>Is your learning audience regionally dispersed? </li></ul><ul><ul><ul><li>No </li></ul></ul></ul><ul><ul><ul><li>Yes – across cities/states </li></ul></ul></ul><ul><ul><ul><li>Yes – global presence / multilingual </li></ul></ul></ul><ul><li>What is the size of audience that benefit from your on-demand learning content </li></ul><ul><ul><ul><li>1 - 100 </li></ul></ul></ul><ul><ul><ul><li>101 - 1000 </li></ul></ul></ul><ul><ul><ul><li>1001 – 10,000 </li></ul></ul></ul><ul><ul><ul><li>10,000 – 50,000 </li></ul></ul></ul><ul><ul><ul><li>Above 50,000 </li></ul></ul></ul>
  17. 22. <ul><li>What is the size and growth of digital learning assets in your repository? </li></ul><ul><ul><ul><li>No. of videos: ___ </li></ul></ul></ul><ul><ul><ul><li>No. of new content added each year: ___ </li></ul></ul></ul><ul><ul><ul><li>Average size of each video: ___ MB </li></ul></ul></ul><ul><ul><ul><li>Average quality of each video: ___ Kbps </li></ul></ul></ul><ul><ul><ul><li>Formats: SWF, FLV, WMV, MPG, Other: ___ </li></ul></ul></ul><ul><li>Are you using and satisfied with your Learning Management System? </li></ul><ul><ul><ul><li>Not using </li></ul></ul></ul><ul><ul><ul><li>Using LMS – but results are not visible or satisfactory </li></ul></ul></ul><ul><ul><ul><li>Using LMS – but is difficult or costly to maintain, or complex to use </li></ul></ul></ul><ul><ul><ul><li>Using LMS – and satisfied </li></ul></ul></ul><ul><ul><ul><li>Please indicate which LMS you are using (if any): ___ </li></ul></ul></ul>
  18. 23. <ul><li>What are the key training and learning requirements and challenges you are considering? </li></ul><ul><ul><ul><li>Content production time/cost </li></ul></ul></ul><ul><ul><ul><li>Delivery / distribution time/cost </li></ul></ul></ul><ul><ul><ul><li>Results / feedback / analytics </li></ul></ul></ul><ul><ul><ul><li>Interactivity </li></ul></ul></ul><ul><ul><ul><li>Content Piracy / Digital Rights Management </li></ul></ul></ul><ul><ul><ul><li>LMS Complexity/Rigidity </li></ul></ul></ul><ul><ul><ul><li>Speed of business environment & learning need changes </li></ul></ul></ul><ul><ul><ul><li>Other: ___ </li></ul></ul></ul>
  19. 24. <ul><li>How do you produce videos / interactive learning content? </li></ul><ul><ul><ul><li>Outsource to service providers </li></ul></ul></ul><ul><ul><ul><li>Create in house </li></ul></ul></ul><ul><ul><ul><ul><li>Please mention software tools you are using: ____ </li></ul></ul></ul></ul><ul><ul><ul><ul><li>Please mention number of people involved in production: ____ </li></ul></ul></ul></ul><ul><li>What is the time and cost involved in producing an effective rich media learning content? </li></ul><ul><ul><ul><li>Time: ___ weeks per production </li></ul></ul></ul><ul><ul><ul><li>Cost: $ ____ per production </li></ul></ul></ul>
  20. 25. <ul><li>How do you deliver content to target audience? </li></ul><ul><ul><ul><li>Outsource to service providers </li></ul></ul></ul><ul><ul><ul><li>Distribute ourselves </li></ul></ul></ul><ul><ul><ul><ul><li>Please mention the method of delivery: </li></ul></ul></ul></ul><ul><ul><ul><ul><ul><li>CD/DVD </li></ul></ul></ul></ul></ul><ul><ul><ul><ul><ul><li>LAN/WAN/Intranet </li></ul></ul></ul></ul></ul><ul><ul><ul><ul><ul><li>Internet site (URL: ____) </li></ul></ul></ul></ul></ul><ul><ul><ul><ul><ul><li>Other: ____ </li></ul></ul></ul></ul></ul><ul><ul><ul><ul><li>Please mention number of people involved in content distribution: ____ </li></ul></ul></ul></ul><ul><li>Do you have control over who accesses your learning content? </li></ul><ul><ul><ul><li>Yes </li></ul></ul></ul><ul><ul><ul><li>No </li></ul></ul></ul><ul><ul><ul><li>Partially </li></ul></ul></ul><ul><li>What is the time and cost involved in distribution of learning content? </li></ul><ul><ul><ul><li>Time: ___ weeks per content </li></ul></ul></ul><ul><ul><ul><li>Cost: $ ____ per content </li></ul></ul></ul>
  21. 26. <ul><li>How do you evaluate results/effectiveness of your learning content? </li></ul><ul><ul><ul><li>Not able to currently… searching for a solution </li></ul></ul></ul><ul><ul><ul><li>By tracking completion by each learner </li></ul></ul></ul><ul><ul><ul><li>By tracking detailed usage by each learner </li></ul></ul></ul><ul><ul><ul><li>By tracking individual quiz scores </li></ul></ul></ul><ul><ul><ul><li>By tracking consolidated reports over all users </li></ul></ul></ul><ul><ul><ul><li>By offline feedback, comments and questions </li></ul></ul></ul><ul><ul><ul><li>Other: ___ </li></ul></ul></ul>