1.
Practical design ideas for the developing world
10 Simple Ways
Startups Can Survive
Frequent Power
Outages
TM

2.
Copyright © 2015 2017
by MOJAKA.
All rights reserved. No part of
this publication may be
altered. Share as it is.
Written and illustrated by
Fiifi Dzansi.

3.
TM
When the power crises in Ghana hit
its peak, some businesses died, oth-
ers were left crawling on their knees. It
was a difficult time for startups. Though
things have improved in recent times,
power outages are not gone entirely.
We did some very simple things that
helped us to keep our head above water.

4.
Before the power
goes out...

5.
Ironing your clothes for
the week insures you
always have something
great to wear. It saves
time and energy.
Prepare your
clothes
1

6.
Be efficient. Create a
culture of sticking to your
master plan. Endeavour
to finish projects ahead
of schedule.
Work smart
and hard
2

7.
After
the
power
has
gone
out...

8.
Run to your mum and
dad or friend or relative
or neighbour and ask if
you could use their
electric generator.
Seek help3

9.
Make reading your habit.
Look for articles, books,
portfolios that can help
you come better at your
skill or craft.
Read4

10.
Go out and meet people
in the flesh, make friends,
network and enthusias-
tically talk to them about
your products or ser-
vices.
Sell5

11.
Step outside, to the park
and watch nature in all
its glory. Smile when you
have to. Run when you
can. Play if you must.
Appreciate
Nature
6

12.
You may need to sleep
during the day. And wake
up refreshed and revital-
ised to work when power
comes back.
Sleep7

13.
Spend time cleaning your
office or studio. Get rid of
the clutter that can make
your clients lose faith in
your ability to do a clean
job.
Tidy up8

14.
It’s ok to feel disappoint-
ed about the situation.
Find a place - like the
beach - and yell it all out.
After that, gather yourself
together and get back to
work.
Scream
it out
9

15.
Grab yourself a mug of
coffee at a serene coffee
shop where there’s pow-
er and possibly wifi and
work there.
Work
Remotely
10

16.
Get creative.
And make lemonade
out of lemons.

17.
mojakastudio.com

18.
mojakastudio.com
TM
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